 
            
              Paul ❇️
            
            @ChenPaul
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              Chief Flow @Drinkflojo Building a pretty healthy energy drink #LighttheSpark ex-Bank of America, DAOvergence,SuperteamSG
              
              Singapore
            
            
              
              Joined April 2009
            
            
           Hot Take : How to bring back the mojo in crypto imho - focus on the decentralization of value. Not TPS. 
          
                
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             Stock market is up only led by AI related names. in crypto the only meaningful AI name imo is $TAO. No killer app yet AFAIK but socio-economic design and reason for existence makes sense. 
          
                
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             Founder-led marketing Celebrity marketing Outrage marketing Outrageous pop-ups etc etc etc How about we just give u a piece of the ride ? 
          
                
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             RECESS RAISES $30M SERIES B LED BY CAVU, ADDS FORMER NUTABOLT CRO AS CEO The $30m round was led by Cavu and brings the brands total funding to just shy of $70m Kyle Thomas, the former CRO & CCO of Nutrabolt (makers of c4 energy), joins as CEO Last year, Axios reported that 
          
                
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             How long has this lasted , feels like months… no wonder people posting Content for SPARK @DrinkFlojo are not hitting goals .. BUGS ! 
           We found a significant bug in the 𝕏 For You algorithm that resulted in users seeing far fewer posts from people that they follow. It should be fixed by tomorrow. 
          
                
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             Design is such a big part of life - Braun’s heritage is so interesting with Dieter Rams’ designs. From the original iPod, the calculator app, Bang & Olufsen sound systems to Muji’s everyday life items … ( Check out this hair dryer from the 70-80s) 
          
                
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             Amazing to see new brands killing it. Key point : Omni-channel approach from D2C to nationwide retail. Gruns : reinventing gummy bears Olipop / Poppi : reinventing soda Flojo : re-inventing energy 
           GRUNS PASSES $300M IN REVENUE In a post on linkedin founder Chad Janis shared that Grüns has passed $300m in revenue and that the company is profitable. Truly a generational run by this team which was valued at $500m earlier this year by Headline in a $35m Series B. Gruns is 
            
                
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             Poppi's $1.95 BILLION exit is amongst the biggest in the DTC space You NEED to understand why - They used Target as a brand awareness channel, not just for acquisition - They started with 50+ independent stores before going big-box Most importantly, they used DTC to get known, 
          
                
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             MASTERCLASS approach to running a subscription-focused brand straight from the shack sack. SUBSCRIPTION WITHOUT KILLING TRUST Pre-select subscription with crystal clear transparency. Show savings in immediately understandable terms and compare one-time vs subscription 
          
                
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             $REKT should be a bid around here imo ; digestion phase over and bullish @osf_rekt and @rektdrinks mid-long term. 📈 
          
                
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             Just won a bet on @Polymarket using @Polysights Can finally afford to upgrade my bowl @DrinkFlojo genuinely tastes better than the my daily 3 red bulls 
          
                
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             Based on @RevolutApp's $75bn valuation crowdfund investors are now sitting on a 645x return. The average @Crowdcube investor bought £2k worth of shares in 2016 when @RevolutApp did a crowdfund on @RevolutApp. That's now worth £1.4m. Those 433 investors genuinely have a better 
          
                
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            @drinkolipop @drinkbrez @DrinkFlojo 8) @drinkbrez is prob the fastest beverage brand of all time - THC drinks are a unique category as a non alcoholic alternative ; their non-THC “FLOW” line is similar to @DrinkFlojo ‘s formulation. I still repeat if you haven’t tried our drinks - try to feel !
          
          
                
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            @drinkolipop @drinkbrez 7) @DrinkFlojo sits at the intersection of “energy” and “wellness” : Use case - a replacement to sugary highly caffeinated drinks ; an all-round immune booster due to yerba’s rich polyphenols and functional mushrooms (Triterpenoids, Polysaccharides, Peptidoglycans / sterols,
          
          
                
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            @drinkolipop @drinkbrez 6/ Celsius and other energy drink brands typically spend ~30% of revenue (1.4 bio in 2024) on marketing. That’s almost $400 mio. In a hyper-financialized world can’t a drink2earn model work better - Reward the customer directly instead of the celebrity ?
          
          
                
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