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Parenting retailer Mothercare is championing post-birth bodies in an ad campaign that breaks stereotypes about new mums:
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1K
3K
Ad of the Day: Ikea's striking print ads highlight the benefits of sleep by comparing it to fad products that promise the same restorative results but rarely deliver via
@motherlondon
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321
1K
Tesco is calling on retailers to better represent the nation as it becomes the first UK supermarket to launch a diverse range of skin tone plasters
165
252
909
Pepsi partners Global Citizen and Lady Gaga for concert to raise funds for World Health Organization
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Justin Bieber will feature in a digital outdoor campaign by Universal Media and Capital FM
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Just published: Supermarket brands to unite against racism in Channel 4 ad break takeover - Aldi, Asda, Co-op, Iceland, M&S, Tesco and Waitrose & Partners to show consecutive ads after Sainsbury's Xmas ad was targeted for racial abuse
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586
KFC says "We're sorry" for its chicken shortage in a blunt ad by
@motherlondon
#Chickengate
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440
Ad of the Day: Bloody Good Period’s catchy music video aims to erase period shame once and for all via
@motherlondon
1
18
237
On Mother's Day, giant inflatable breasts appeared across London's skyline as part of
@elvie
's campaign to fight the stigma around breastfeeding and pumping in public: via
@motherlondon
#freethefeed
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334
AC Milan's mission to redefine the sport experience with unprecedented entertainment union
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386
No Signal shows the power of brands tuning in to black culture
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373
Amazon Prime creates fictional bookshop to promote Good Omens
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303
To mark World Oceans Day
@corona
constructed a sculpture of a crashing wave from plastic collected in the UK via
@WiedenKennedy
6
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267
Ad of the Day: Coca-Cola has made recycling bins easier to find with its new billboards via
@PublicisItaly
4
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245
Created in collaboration with mixologists, Coca-Cola is launching a selection of mixers designed to be paired with dark spirits
3
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240
Watch this year’s much anticipated John Lewis Christmas ad starring Elton John, now:
#johnlewischristmasadvert
@jlandpartners
@eltonofficial
#eltonjohnlewis
35
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231
Lidl has enlisted pop artist KT Tunstall to perform at a series of gigs across Scotland as the supermarket opens its 100th store there
40
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235
Here’s to the Crazy One. The misfit. The rebel. The ad-maker. The round peg in a square industry. A tribute to the shy, retiring Lee Clow:
5
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232
Ad of the Day:
@McDonalds
elegant print ads remind night owls that it's open late via
@TBWA_PARIS
6
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221
"A lot of agencies tend to cover up the office culture with perks: 'I know things are tough but, hey, look, we have a football table.'" The ad industry's broken business model is breaking talent:
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Parenting retailer Mothercare is championing post-birth bodies in an ad campaign that breaks stereotypes about new mums:
4
84
211
Industry veterans give adland juniors ‘a shoulder to cry on’ with free mentorship scheme
4
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201
Led By Donkeys invites public to design new ads, with Armando Iannucci and David Schneider judging the competition
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187
Ad of the day: A gang of stylish ghosts brighten up a dull house party in this new
@IKEAUK
campaign that's all about home textiles via
@motherlondon
0
13
127
Ad of the day: Nokia shows the close relationship between a grandmother and her grandson in a campaign telling people to switch off their phones for Christmas via
@motherlondon
5
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186
Led By Donkeys has launched a competition to design the creative for its new UK outdoor campaign, with triter and director Armando Iannucci and comedian and actor David Schneider judging the competition
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“Advertising is dead. Advertising is all about storytelling, so I say storytelling is dead. The future is storymaking," Raja Rajamannar, Mastercard CMO, says
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"Just 4% of advertising is remembered positively, 7% is remembered negatively, but a whopping 89% isn’t noticed or remembered".
Context is all,
@davetrott
writes:
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162
Our Love & Hate issue is out now, including our exclusive interview with Nigel Farage on using advertising principles to build a brand
597
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148
Ad of the day: Plastic Oceans UK and
@TBWALONDON
served battered plastic in a local chippie to highlight the urgent threat to oceans if plastic pollution continues
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143
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142
The shape of ice cream is cleverly integrated in these elegant outdoor ads for
@MagnumGlobal
, illustrated by French artist
@Thomas_Danthony
via
@LOLAmullenlowe
3
54
142
Patagonia, the outdoor clothing brand, has opened a coffee shop for environmental activists and those wishing to learn more about the climate crisis
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139
McDonald's to reduce plastic use by almost 500 tonnes in packaging revamp. The changes mean that all main-meal and side-salad options at the fast-food chain will now be served in cardboard containers, which McDonald's said are 100% recyclable
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Ad industry badly misunderstands aspirations of normal people, study finds
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"Just 4% of advertising is remembered positively, 7% is remembered negatively, but a whopping 89% isn’t noticed or remembered".
Context is all,
@davetrott
writes:
3
69
133
Alexander Nix withdraws from Cannes Lions line-up. The ex Cambridge Analytica boss was due to speak on Thursday
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🎙Campaign podcast –
@JohnCleese
on why 'advertising is like a very good crossword':
@katemagee
4
14
126
Ad of the Day: John Lewis celebrates the reopening of its Edinburgh shop with ads featuring quirky takes on the city's famous vistas by artist Marc Burckhardt via
@aandeddb
0
21
131
.
@C4Gogglebox
's
@Stephenwebb71
and
@ChrissySteed
launch
@EE
TV with
@kevinbacon
http://t.co/gkfzRoYkqh
http://t.co/9c9YU3BBJd
16
55
124
Visa renames Southgate tube station 'Gareth' to welcome England football team home
3
50
128
Why being "bored" is not good enough: a response to Justin Tindall's diversity comment by
@CheilUK
's ECD
8
55
124
.
@NikeUK
's 'Nothing beats a Londoner' is our top film ad in 2018. Watch the other top 15 film ads, here:
0
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121
Mother has created a campaign for Samaritans that features messages from real men who have experienced depression and suicide attempts, using their own handwriting:
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123
Throughout history, women have been sidelined and sometimes forgotten completely. For
#Campaign50
we pay tribute to The unsung women of advertising:
#TimesUp
#UnsungWomen
#MondayMotivation
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Ad of the day: The Women's Equality Party is running this satirical campaign during Trump's visit to the UK this week via
@nowfeed
1
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112
Nike put up a giant billboard in Turin to celebrate Cristiano Ronaldo's move to Juventus via
@WiedenKennedy
3
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102
Throughout history, women have been sidelined and sometimes forgotten completely. For
#Campaign50
we pay tribute to The unsung women of advertising:
#TimesUp
#UnsungWomen
4
54
98
The people who brought us the "Go Home" poster vans stepped back into the fray this week by going public about the new ingredient of their ongoing campaign to reduce knife crime. Is putting
#knifefree
ads in chicken shops 'crude' and 'offensive'?
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100
Marketing and advertising professionals lack empathy, Reach study finds
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103
Martin Freeman gets caught up in a festive love story for
@VodafoneUK
's Christmas campaign by
@OgilvyUK
2
53
102
How 84 male-suicide statues on the ITV Tower led to 34% more people reaching out for help
1
26
104
The future of marketing is a return to the basics, says John Hegarty
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1
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97
How 84 male-suicide statues on the ITV Tower led to 34% more people reaching out for help
1
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98
Airbnb is offering an overnight stay in the original Spice Girls bus. Guests can browse through old magazines and CDs to help recreate the 1990s era
4
30
99
Ad of the day:
@MagnumGlobal
's elegant outdoor ads were illustrated by a French artist known for his bold compositions via
@LOLAmullenlowe
3
33
96
Congratulations to our very own
@gurjitdegun
and
@simongwynn
who have been promoted to news editor and deputy news editor, respectively. Find their contact details here:
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97
Ad of the Day: Ikea asks shoppers to travel to its most sustainable store in the most sustainable way via
@motherlondon
3
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95
These McDonald's billboards show the lights of cars making up the icons of a burger and fries
2
42
92
Optrex turns people's eyelashes into pollen to illustrate the effects of hay fever season via
@havaslondon
0
1
7
“All creative people just want to work in a place where they have the conditions to express themselves. The model that provides those conditions will be the one that wins.” -
@AMV_BBDO
's executive creative director at
#CamBreakfast
3
35
90
H&M offers free men's suit hire to boost confidence for job interviews
9
35
90
Friends and admirers of Murray Calder have paid tribute to 'a giant of the Scottish marketing industry' after the popular media strategist died at the age of 51
1
6
89
Kelly Brook shows off her comedy chops in a new
@Hyundai
campaign
@IAMKELLYBROOK
http://t.co/1SpEzK7rax
http://t.co/RHOxQHM8lN
2
22
83
John Lewis and Waitrose bring kids together for an epic performance of
#BohemianRhapsody
in the brands' first joint ad via
@aandeddb
0
25
84
Boots Soltan's first major marketing campaign uses striking images of children to illustrate the permanence of sun damage via
@OgilvyUK
0
29
80
Ad of the day:
@NikeUK
captures the fiercely competitive spirit of London in this joyful ad by
@W2Optimism
#LDNR
0
31
86
1
16
83
Mental Health Minute returns for 2021 in roadblock across all UK stations
1
18
78
McDonald’s UK is making changes to the packaging for its McFlurry ice-creams, salad bowls and salad shaker cups that it said would save 485 tonnes (485,000kg) of plastic annually
1
24
85
Creatives go guerrilla with 'In case of hard Brexit break glass' stunt:
3
35
82
Ad of the Day: Bodyform's bold follow-up to 2019's 'Viva la vulva' chronicles 'womb stories' in all their emotional complexities
3
16
80
Women: I wonder if there’s a deo that doesn’t stain m–
Sure exec: A MAN SHOULD INSPECT & MONITOR.
Women: No, really, it’s fine – I don’t nee–
Sure exec: ADULT WOMEN LOVE ZAYN MALIK. SUMMON ZAYN.
Women: *Raise arms in despair*
Lazy stereotypes are the pits:
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22
80
“We're the generation who invented rave culture, but advertising thinks we're cholesterol-riddled harpies who can eat only soft food.”
@vickimaguire137
on ageism in advertising
4
27
80
Huge congratulations to
@uncommon_LDN
for winning Agency of the Year!
The
#CampaignBigAwards
winner of Agency of the Year is Uncommon Creative Studio
@uncommon_LDN
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