CCA | Higher Ed Marketing
@CCANewYork
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Higher education marketing is all we do, and it’s been that way for nearly 40 years. How can we help your college or university?
Troy, NY
Joined November 2008
To say we’re excited about our new partnership is an understatement. @paulsmiths is one magical place. Nestled in upstate New York, Paul Smith’s is surrounded by 6 million acres of wilderness and brimming with hands-on opportunities for students.
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Wondering how AI can fit into your daily workflow? Check out this blog post. (Spoiler alert: This post was written by CCA with assistance from OpenAI’s ChatGPT 😎)
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RT @anniemaisocial: Social media updates you *NEED* to know:. 👀 Instagram now lets users upload three minute Reels. 🫵 Facebook pokes are ha….
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How the federal government bungled student aid this year via @voxdotcom.
vox.com
Why so many college applicants are worried about being able to afford school.
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On #InternationalWomensDay, let's celebrate the power of education to empower and uplift women worldwide. Here's to educating, inspiring, and empowering the next generation of women leaders!
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Love is in the air at CCA 💕✨ What conversation heart message would most speak to you as a higher ed marketer?
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"Education is for improving the lives of others and for leaving your community and world better than you found it." - Marian Wright Edelman. Celebrating Black History Month by honoring the impact of education on empowerment & liberation.
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Yet another major change is slated to hit marketers later this year. Check out this write-up on The Cookieless World from our partners at @basisglobaltech, and reach out to us if you need help coming up with a new strategy!.
basis.com
With the end of third-party cookies on the horizon, here’s a look at three groups working toward innovative identity solutions.
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"With proper strategy — an understanding of the market, who you are targeting and how you’ll position your program — graduate program marketers can begin to carve out distinction in the market and increase consideration among prospective students.".
voltedu.com
To see genuine expansion, Chris Huebner says the graduate program marketing should have a robust link to the institution’s strategy.
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Curious about how much your peers are spending to recruit students? 👀
linkedin.com
👋 Hi I’m Akis from EduRM where I share growth insights from education and learning providers. From B2C to B2B, from enterprise to grants and more.
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Reflecting on Dr. Martin Luther King Jr.'s timeless words on a subject close to our hearts.
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Some of our team are in downtown Troy today for our regular in-office working day! The snow is a few days old now but it's still kinda pretty (for now.) ❄️
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As we wrap up the year, we wanted to take a minute to look back at our highlights from 2023 -- and there certainly were a lot of them! [1/2]
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Join the CCA team! We're on the lookout for a Director of Business Development. If you're a strategic thinker with a knack for building lasting relationships, this could be your next big move. Check out the details and apply now!
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This! #AMAHigherEd.
Undergraduate certificates and graduate certificates are the place to be according to a @Google and @Ipsos report. The term “Short Course” has increased in search volume by 19% this year. Great opportunity for @UMichOnline MOOCs. #AMAHigherEd
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