Zachary Wilson
@zwilson
Followers
1K
Following
19K
Media
355
Statuses
8K
Do something extraordinary everyday. Father and husband by night. CMO by day. ☕ + @lokalhq + @gulorocks + 7x Ironman + 25x 70.3 + 70.3 World Championship
Cincinnati, OH
Joined June 2007
We're working on some SEO research for HVAC, Roofing, Plumbing, and Garage Door companies. The study aims to review ~100 home service websites varying in size. Our team will analyze the content published, when it was published, and whether or not that content is getting indexed
6
0
28
Ops are the death of marketing. Stop spending more on marketing. Know your numbers. What's your booking rate for LSA? . What's your booking rate for PPC? . What's your booking rate for organic? . Booking organic is easy. Booking BOFU is HARD stuff and challenges your ops.
0
1
3
I just tried every credit card in own. Either Uber had a credit card blip / issue or I’m in deep financial trouble.
0
0
0
Such a great use for an AI Overview. and saving SEOs from themselves. Why on earth would I want to / need to go to a small business site to find this information? . In many ways, this will really help us as SEOs and Content Marketers. There’s really no point in chasing these
0
0
0
Family game night. Rummy-o is a great game for families. Easy for young kids. Great strategic play and thinking for adults.
0
0
5
AI isn’t coming for the trades, it’s coming for the coders.
Mike Rowe: “We’ve been telling kids for 15 years to learn to code.”. “Well, AI is coming for the coders.”. “It’s not coming for the welders, the plumbers, the steamfitters, the pipefitters, the HVAC, or the electricians.”. “In Aspen, I sat and listened to Larry Fink say we need
0
0
1
Anyone using any tools to track rankings in AIO / LLMs like perplexity, ChatGPT, Gemini, and Claude?.
1
0
2
Anyone a looker studio pro?. We need to apply some stop gaps and need some dev help with on our reporting platform.
1
0
3
Too many contractors look at the immediate ROAS/CAC and don’t look downstream at the LTV for most of these lead channels. Acquire a customer today and win them over for life with good value, good service, and most importantly, recurring marketing opportunities. If you’re a.
Turned off Thumbtack. Last month we spent $3,146, got 128 leads, and converted only 29 jobs — $108 per job, which is critical to our unit economics in the appliance repair business. And that’s with the fastest possible speed-to-lead in the category — we send a text message to.
3
0
6
Matthew is a brilliant guy. Fascinating talk. Absolutely worth the watch. to the end. TL;DR Cloudflare is going to help publishers create content scarcity to save the internet. A few stats:. 📊 10 years ago: Google crawled 2 pages per visitor. 📊 6 months ago: Google 6:1,.
If you’re in media, this is worth a watch. Cloudflare handles ≈20% of global traffic, so when CEO Matthew Prince warns at Cannes that AI bots are reshaping the web, publishers need to adapt or risk being left behind.
1
0
5
It's funny, we haven't used Brightlocal in years and yet we're still getting notifications from them. And get this, you can't fix the notifications unless you turn your paid plan back on. 🤦♂️.
1
0
5
Register for the webinar. if you can't make it, we'll send you the replay too.
gonextlevelpros.com
Join Lokal And Next Level Pros For A Free LIVE Training
0
0
1
Are you a home service business owner who loathes the financial side of the business?. We have @chrisleeqb joining @lokalhq tomorrow (Wednesday the 25th) to share the exact financial strategies that helped him scale from his garage to a 9-figure exit. You can walk away with:. ✅.
2
0
2
Wednesday June 25th at 12 PT.
gonextlevelpros.com
Join Lokal And Next Level Pros For A Free LIVE Training
0
0
0
Next Wednesday we're presenting a webinar with Next Level Pros and Chris Lee. Chris was an 9-figure home service operator with big success and a successful exit. he is an absolute wealth of knowledge. We can't wait to share with our community. Come to learn how to improve:.📈.
1
1
6
When I see great brands with terrible websites, a little piece of me dies inside. Remember what the modern storefronts are–your website, GBP, and social. This is where you make your first impression for new customers. make your first mark a memorable one. If you're going to go.
1
0
1