Wharton Brain
@whartonbrain
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We've got business on the brain.
Philadelphia, PA
Joined December 2016
On 10/14 @MichaelLouisPl1, Director of @whartonbrain, is speaking at Enduring Literacy in the AI World: From Barriers to Breakthroughs, presented by @StudyFetch at @Penn. Learn how we can promote and preserve literacy in the digital age. Virtual tickets: https://t.co/XjJ1RlrGBx
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Tomorrow is our first #BrainBizLunch of the Fall '25 Semester and you won't want to miss it! We'll have Allen Weinberg presenting about how #Neuroscience has changed his personal and professional lives. Make sure to register here: https://t.co/NUHRar5wgP
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Today the @PennMindCORE Summer Fellows gave their final poster presentations and as per usual, they were amazing! Congrats to Ryka Chandra (WiN), Fiona Shen (Platt Labs), and Malika Tillaeva (Kable Labs) on all your hard work! Cannot wait to see what you do next! #MindCORE #UPenn
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NYT David Brooks nails it, so I'm gifting his op-ed from this morning. Despair continues to rise in the West, particularly among young people and even more so among progressives. This is a crisis of culture--focusing on the individual over the group, money over meaning and
jamanetwork.com
This Special Communication reviews social factors associated with rising US mortality from deaths of despair and suggests new programs to deal with this crisis.
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What happens when two strangers sit together and build something—no words, just intention and presence? According to @MichaelLouisPl1, their hearts (and brains) literally start to beat in sync. Check it out on the lastest podcast edisode of @rss
rss.com
In this thought-provoking episode of Mindfulness in Real Time, host Clayton Platt is joined by renowned neuroscientist Dr. Michael Platt from the University of Pennsylvania. Together, they explore...
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Excited to join our long-term partner @aiirconsulting for a keynote at their annual summit! Please do consider joining us in Philly!
Dr. @MichaelLouisPl1, Wharton neuroscientist and author of The Leader’s Brain, will speak at AIIR Summit 2025. Watch him on Huberman Lab: https://t.co/3M5iiq98Ei More on the summit: https://t.co/IaVRk5JNrE
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Did you know that @Campbells iconic red-and-white soup cans were inspired by a @Penn football game? Wharton marketing professor @barbarakahn discusses Campbell’s marketing and more in her new book: https://t.co/8kv6mIHvxv
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If you were wondering why you doomscroll & if you can make better decisions when craving instant gratification, you should check out what fellow #Neuroscientist, Emily Falk, has to say about it. @nytimes
nytimes.com
Making decisions that align long-term goals and short-term rewards is challenging, but it can lead to better choices and richer lives.
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Check out the latest episode of the #RippleEffectPodcast ft. @barbarakahn & Zab Johnson talking about their new book; Visual Marketing!
knowledge.wharton.upenn.edu
Professor Barbara Kahn and neuroscientist Zab Johnson explain the power of visual marketing.
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Here at WiN we are a part of @WhartonAIAI & work closely with Lauren Nelson Hyppolite. We are so proud of the work she does & how inspiring she is as a leader. Check out the article about her in @PennToday here:
penntoday.upenn.edu
As managing director of Research, Centers, and Academic Initiatives at the Wharton School, Lauren Nelson Hyppolite oversees numerous AI- and analytics-related initiatives that prepare future business...
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Does the color purple really exist? @whartonbrain 's Zab Johnson provides the answer. TLDR: no--it's all in your brain.
livescience.com
The color purple is, in a way, invented by our brains.
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It’s happening! Teaser for the new edition, updated and expanded for our current AI moment. Pre-order or get your hands on a bulk order now!
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I know you have been craving more podcast time with @MichaelLouisPl1 to contemplate the decision-making process, especially when it come to health, love, and leadership. Check out the most recent episode of HLTH Forward
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It was a real thrill to speak at Penn Arts Sciences 2025 Graduation Sunday night, made doubly special by the opportunity to award the diploma to my son Zach with my better half repping the Psychology major!
omnia.sas.upenn.edu
Over three days, ceremonies celebrated the more than 2,400 degree recipients from the College of Arts & Sciences, Graduate Division, and College of Liberal & Professional Studies.
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It's been a week since Commencement Ceremonies began for all of @upenn. Here's a recap and you might notice a certain Neuroscientist (@MichaelLouisPl1)...
omnia.sas.upenn.edu
Over three days, ceremonies celebrated the more than 2,400 degree recipients from the College of Arts & Sciences, Graduate Division, and College of Liberal & Professional Studies.
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See! Think! Buy! Explore the science of attention in Visual Marketing—a new book by Zab Johnson, Exec Dir. @whartonbrain & @Wharton professor Barbara Kahn. Featured in @WhartonMagazine: https://t.co/UDqlbKRNWB
#VisualMarketing #Neuroscience #WhartonAI #ConsumerBehavior
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Our very own Zab Johnson and @barbarakahn have a new book out: Visual Marketing! It's been featured in @whartonmagazine! Check it out here: https://t.co/md2mXh9wy7 Oh, and don't forget to buy the book too! #CoolestCover
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It's #WiNSS End of Year Party Time! Celebrate the conclusion of another successful school year, welcome the newest members of WiNSS, & wish a fond farewell to out graduating senior board members! Thurs 5/1 from 3pm-5pm. There will be food! Register here: https://t.co/foj1XN3lIq
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