The C2 Group
@thec2group
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C2 specializes in designing, developing, and supporting custom CMS and ecommerce solutions.
Grand Rapids, MI
Joined April 2009
🧱 Is Your AI Building a Mansion or a Mess? If you haven't mapped your existing processes, your AI initiative could just be scaling bottlenecks. You're building without a blueprint! You can check out our guide here to learn more. ➡️ https://t.co/MT6n0mqvjU
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Every year, the C2 team hosts a Thanksgiving meal. It’s a tradition that helps us pause, reconnect, and remember the “why” behind the work we do. Wishing you and your loved ones a very Happy Thanksgiving. We hope it's filled with family, friends, and plenty of delicious food!
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The search landscape is no longer just a race for a #1 ranking. If your strategy does not evolve, you could be protecting a shrinking pond while your competitors are exploring the new frontier of generative search. View our article here to learn more https://t.co/bv9qSoIz4F
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Migrating to a new CMS? Don't just copy/paste! A strategic content migration is your chance to audit, optimize SEO, and build a scalable content foundation. Check out our high-level guide on what to expect. 👇 https://t.co/qhjwGqGOKs
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Responsible AI starts with security! If your business is serious about scaling into the agentic future, make sure governance and compliance come along for the ride. Check out our article here -
c2experience.com
Learn how to secure generative AI platforms like Optimizely's Opal with governance, compliance, and process maturity. SOC 2 and real-world tips included.
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Optimizely's continuous release cycle provides new features and bug fixes weekly. Once a quarter, we aggregate this data and share highlights on some of the more significant updates to Optimizely software. Check out Q3's overview here -
c2experience.com
Get a quarterly roundup of Optimizely’s CMS, CMP, and ODP updates from August–October 2025, summarized by The C2 Group’s expert implementation team.
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Last month we joined Blandford Nature Center for a service project, where we spent the day planting native seeds aside their newly constructed entry road. We appreciated this opportunity to support the local community and look forward to our next one!
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Strengthening security and data privacy is foundational to gaining customer trust. The pressure is on to deliver seamless experiences without compromising rigor. Check out our article to learn about this crucial differentiator. https://t.co/tRQcBvMtnQ
c2experience.com
Learn how financial services can leverage digital transformation to improve security, ensure data privacy, and meet evolving compliance standards.
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AI adoption doesn't have to be chaotic. It just needs a clear path. In our new article, we share a practical framework for AI adoption. Read here:
c2experience.com
Discover a practical framework for AI adoption. Learn how Optimizely One + Opal help teams simplify workflows and turn AI into measurable results.
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A CMS is good at managing content, but if you want unified workflows, data, and insights, your solution is likely a DXP (Digital Experience Platform). Learn how adopting a DXP can drive efficiency, strengthen collaboration, and enhance digital experiences.
c2experience.com
Learn why leading brands are moving from CMS to DXP to unify content, data, and personalization for stronger digital experiences.
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Many Sitecore versions are approaching end-of-life, leaving investors a decision: a costly rebuild with Sitecore XM Cloud, or new, modern DXP. Our new article shows how we help make that very shift from Sitecore to Optimizely! https://t.co/RLLY0qhfGf
c2experience.com
Unlock 446% ROI. Migrate from legacy Sitecore to modern Optimizely DXP with The C2 Group. Get AI-powered personalization, 40% faster development, and a 6-month payback period.
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Thank you to everyone who made it to our #GRTechWeek event; it was fantastic to see so many new and familiar faces! We had a great time getting to connect in person and learn from our speakers about the process of determining AI readiness! Stay tuned for more insights!
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Tech Week is just around the corner! Join us to relax, network with peers, and learn some of the most important aspects about AI readiness at an organizational level. Sign Up Here! https://t.co/cLH5rrjAHI
#AIreadiness #GrandRapidsTechWeek #WestMichigan
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We had a blast at our yearly outing to the @WWhitecaps on Friday! We stayed up past our bedtimes to run the bases in neon and catch the fireworks. Always a great time with this crew!
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We drafted teams for our C2 Fantasy Football League with a party in the office. Excited to resurrect this annual tradition at C2!
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Congratulations to these three fantastic teammates on another year of success! Your hard work and positive energy continue to elevate our team! Thank you for all that you do 🎉
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🎉 Happy Workiversary! 🎉 Congratulations to Lauren and Anthony on reaching their milestone of one year with us. We're grateful for your expertise! A special shoutout to Brian, who marks an astounding 18 years with The C2 Group! Thank you for being a cornerstone of our team!
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Exciting news! The C2 Group is hosting an event at Founder's Brewing Co. during Grand Rapids Tech Week. Join us to connect with industry leaders, enjoy insightful keynote speakers, and savor delicious food and drinks! Sign up here: https://t.co/cLH5rrjAHI
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Once again, we had the wonderful opportunity to give our time to Blandford Nature Center. It is always great to spend time with this group and give back to such a great local organization!
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We are celebrating the work anniversaries of three fantastic teammates in the month of May! Congratulations on another year of excellence! Here's to many more years of achievement."
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