Brace yourselves: Q4 is coming. As brands and advertisers gear up for the hectic holiday season, find out how footwear company Thousand Fell managed to exceed its fourth-quarter revenue goal with the help of the mobile strategists at Tapjoy.

Find out how game dev IGG used our MobileVoice® market research solution to gain valuable audience insights about the narrative direction of the studio's flagship game.

How can DTC brands continue to fuel growth in an increasingly saturated marketplace? Diversification is key. Find out the benefits of an omnichannel approach at our blog:

DSPs and SSPs? In this economy? Find out the major differences between demand-side and supply-side platforms in this explainer!

If you're just starting to dig in to the overwhelming world of mobile market research, let us guide you! Our beginner's guide covers the benefits and key features of market research, as well as the top mobile market research companies to partner with.

37Games partnered with Tapjoy to launch an optimized Multi-Reward CPE campaign for Trading Legend, the company’s top title. Learn how this renowned global publisher increased scale by 40%, increased volume by 30%, and exceeded ROAS goals by 20-30%.

We talk a lot about customer acquisition, but... what is it? And how does it work in the modern mobile landscape? Don't worry — we've got you covered.

2.3 million views in 2 weeks? How did Telemundo pull it off? Here's a hint: Video to Interactive End Card ads were involved. Get the full story:

If you're struggling with mobile retention, Multi-Reward CPE can help keep users engaged for longer. Find out how DHGames used Multi-Reward CPE to boost ROAS by 85% in our case study:

You've probably heard that market research is critical for user acquisition, retention, and growth, but where can you even start? We got you! Check out this guide to learn how to use market research to gain an advantage over the competition.

Christmas in July? If you're gearing up for some intense holiday marketing campaigns, our 2021 research can help.

Want to make sure consumers are open to seeing your ads? Check out this ironSource blog from VP of Global Marketplace & Strategic Development Ari Brandt to learn how:

How did mobile publisher KLab boost revenue 30% in its flagship game? Spoiler alert: it was the Tapjoy Offerwall. Get the whole story here:

Learn about the important differences between demand side platform vs supply side platform technology and understand how these two solutions work together to support the complex programmatic ecosystem.

Is it Cost Per Acquisition or Cost Per Action? Well, it depends who you ask — and what you’re asking them to do.

Want to know why Charlie Rubin, Head of Growth & Performance at footwear brand Thousand Fell, said "Tapjoy showed us that the sky’s the limit when it comes to in-app advertising"? You'll just have to click the link to find out.

Meet Ichigo, maker of the popular Japanese-themed crane game app Tokyo Catch. At the request of overseas users, Ichigo implemented the Tapjoy Offerwall in Tokyo Catch and saw a 40% boost in revenue! Find out more in our latest case study:

What's a demand side platform? This blog post has everything you need to know, including key terms and the top DSP companies.

We hope our American pals had a great 4th of July! Did you know a holiday is the perfect time for a currency sale? Learn about how app publishers can maximize revenue with short-term sales here:

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