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Fraser Cottrell | Ad Creative For Meta & TikTok Profile
Fraser Cottrell | Ad Creative For Meta & TikTok

@sourfraser

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Scaling ecom brands with high-performance ad creative 🚀 Making over 700 creatives every month. Book now 👉 https://t.co/2CW9Xi5nEc

Find out more 👉
Joined September 2008
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
4 months
We've generated over 300 million views and £150m+ in revenue this year alone with our creatives. My team at Fraggell has been putting in the work lately, and the numbers are proof of it. Live Portfolio Thread 🧵.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
21 minutes
My ads have spent over $300m. Brands like Chomps, Aloha, Nailboo and Govee trust me to make their creative. The results are wild. An average drop of 40% in CPA . Want results like this? If you spend over $70K/mo on ads apply here:
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fraggellproductions.com
We help DTC and CPG brands scale on Meta and TikTok with diverse, high-performance ad creatives. From studio ads to UGC and statics, we lower CPA, boost ROAS, and replace underperforming ads with...
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@grok
Grok
22 days
Introducing Grok Imagine.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
1 hour
Our highest spending static ad this year keeps eating up budget and converting consistently. Here’s exactly why this Black Stuff ad is crushing right now:
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
18 hours
RT @sourfraser: We recently helped a skincare brand add an extra $1m to its revenue 🔥. Nothing beats CONVERTING ad creative. Here's how w….
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
1 day
If you don’t actually know why your customer is your customer…. you’ll spend all your time trying to trick new ones with discounts and gimmicks. The best brands don’t manipulate. They resonate.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
1 day
Been listening to the Nike book 'Shoe Dog'. Every business owner needs to read this. Incredible book.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
2 days
RT @sourfraser: Every winning ad eventually dies, but make sure you don’t panic and kill them too early. This step-by-step revival framewo….
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
2 days
Every winning ad eventually dies, but make sure you don’t panic and kill them too early. This step-by-step revival framework has saved dozens of our clients' best performers. The SCRIPT is what wins, not the ad itself. The SCRIPT is what you can recycle over and over again.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
2 days
988 to go
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
My ads have spent over $300m. Brands like Chomps, Aloha, Nailboo and Govee trust me to make their creative. The results are wild. An average drop of 40% in CPA . Want results like this? If you spend over $70K/mo on ads apply here:
Tweet card summary image
fraggellproductions.com
We help DTC and CPG brands scale on Meta and TikTok with diverse, high-performance ad creatives. From studio ads to UGC and statics, we lower CPA, boost ROAS, and replace underperforming ads with...
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
Watch the video here
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
Some of my highest-converting Meta ads came from… Reddit arguments. Yes, really. Here’s how I turn threads into $$$ ads 👇
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
My ads have spent over $300m. Brands like Chomps, Aloha, Nailboo and Govee trust me to make their creative. The results are wild. An average drop of 40% in CPA . Want results like this? If you spend over $70K/mo on ads apply here:
Tweet card summary image
fraggellproductions.com
We help DTC and CPG brands scale on Meta and TikTok with diverse, high-performance ad creatives. From studio ads to UGC and statics, we lower CPA, boost ROAS, and replace underperforming ads with...
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
We reverse-engineered 3 creatives that drove massive results for our clients. Each one broke every best practice rule and crushed their competition. (One even had hook rates above 40%). Like + Comment "SECRETS" and I'll DM you the breakdowns. (Must be following)
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
My ads have spent over $300m. Brands like Chomps, Aloha, Nailboo and Govee trust me to make their creative. The results are wild. An average drop of 40% in CPA . Want results like this? If you spend over $70K/mo on ads apply here:
Tweet card summary image
fraggellproductions.com
We help DTC and CPG brands scale on Meta and TikTok with diverse, high-performance ad creatives. From studio ads to UGC and statics, we lower CPA, boost ROAS, and replace underperforming ads with...
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
This is honestly unreal. We are so so cooked.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
Test 5: Same bag design, swapped pink SKU for yellow.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
Test 3: Added white chocolate chunks next to raspberry bars.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
Test 2: Changed the background from neutral beige to bold red.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
Test 1: Taking soap boxes from a sterile product lineup and placing them in an actual bathroom setting.
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@sourfraser
Fraser Cottrell | Ad Creative For Meta & TikTok
3 days
This AI tool I’ve been using to modify image ads is freaking NUTS. Just look at some of the things you can do with Nano Banana 🧵
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