sophia goldberg
@sophgoldb
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probably too into payments 🪐 building @cheaperpayments , bestselling author, prev. @Adyen , IPE @ the LSE
San Francisco, CA
Joined February 2017
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do you inspect every nice checkout page to see who their processor is or are you normal?
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moving away from ACH in the wrong direction mr. landlord
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🎉 pre-orders are officially live for The Field Guide to Global Payments
The Field Guide to Global Payments
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Broker, the newest film by Hirokazu Koreeda. A warm watch despite the premise (couldn’t help but think how different the plot would develop set in the US). Complex questions about parenthood, adoption, guilt, and forgiveness yet still lighthearted.
#telluridefilmfestival
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Did I make the Forbes list? No. Did I publish a bestselling book and raise millions for my startup at 28? Yes. Am I sharing this to remind myself silly lists don’t matter? Possibly.
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3 1/2 years at
@Adyen
has flown by. You may be thinking - huh, Ady-who? Are they ad tech? Are they even listed on Robinhood? After years of minimal SV Twitter hype, I’m here to pull back the curtain👇🏼
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Thrilled to announce our $14m Series A today, led by
@rquintini
and the team at
@RenegadePtnrs
with participation from
@BainCapVC
, B37 Ventures,
@BoxGroup
, and
@WischoffVC
!
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I’m hiring a Chief of Staff, if you want to come work here with some amazing people (incl yours truly) + change payments together reach out! Link to apply below
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Just had Plaid mansplained to me by a NY finance bro who assumed I have never heard of them. I really wish I lacked social graces
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So what’s up with SWIFT and why is barring Russia from participating such a big deal?
I know I know, I said no threads. But a few folks have asked me about how SWIFT works today — maybe this will save you some time:
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Unpopular opinion: the 30% App Store payments fee is pretty fair. Am I glad they’re opening it up to give merchants a choice? Of course, free markets rock & Adyen will do well with this decision
Bear with me, this thread is a week late - it’s been a busy one. Here’s why:
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just handed jamie dimon an advance copy of my book only freaking out a little
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I was impressed by how richly developed each character was in a short amount of time, and how they evolve over the film. Really strong cast (Song Kang-ho, Gang Dong-won, and Ji-eun Lee) and performances
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Some personal (and professional) news - Friday was my last day at Adyen. After 4 & a quarter whirlwind years it was time to go off and pursue something else ✨
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Last year at @ m2020 I’d just left Adyen, was half way through writing a book, knew I wanted to found a startup and had the nugget of an idea but no cofounder
Since then? I’ve published a best seller, met
@jt_cho
, we turned the nugget into a company, raised, & grew a team in SF
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how do we feel about this graphic (made by me, a non designer, don’t be mean)
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What do coffee shops, creator platforms, convenience stores, micro mobility, and streaming platforms all have in common? Low-dollar transactions and hyper-dedicated customers. I call this segment HULT merchants: habitual use, low transaction-value.
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Surreal that it’s launch day 🪐 after months of building with a great team our platform is live + transacting! more soon
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And it’s out! You can now get your copy of The Field Guide to Global Payments wherever books are sold 💸🌐
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hayes valley one medical is basically the money 20/20 after party today
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in retrospect I should’ve realized that the guy who asked me on a date to the south park blue bottle would mainly talk about work and ask me about my startup
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the field guide to global payments should be out in May 👀
I feel like you could get a PhD in payments and still barely understand it. Tell me I’m wrong!
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as a part of the 2% of vc-funded female founders, with a female partner lead & almost half-female cap table, I’m especially grateful for the wonderful women of fintech today
#IWD
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Square terminals really need to remove/change the tip page when someone is buying retail items. A friend from Scotland accidentally just tipped $15 buying coffee beans and felt too awkward to ask for a refund - prompting 20% tip is absurd
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did you know that you can go order my book from any bookstore?
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King Richard is stellar. A+ story telling, acting, suspense
Will Smith is phenomenal but Aunjanue Ellis stole the show. Jon Bernthal was also great
It didn’t need a cherry on top but the new Beyoncé song when the credits roll is 🔥
#TFF48
#TellurideFilmFestival
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Truly a hellish weekend on this app to have an advanced degree in economics + be a startup founder
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for my final trick, I will become an issuer processor
You're eating a credit card's worth of plastic a week — and it's killing your gut
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@sabakarimm
I am 🙋🏼♀️ and so are
@kelsmels1
@tristajaye
@danaevachata
@deirdreclute
@cccardin
@hotgirlintech
@makertanya
@elipoaquino
@becejones
& so many more
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hey
@amazon
how the hell do I solve this?
Someone stole my book cover, edited their name as the author, and are selling it as my book
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@WillManidis
you should’ve known you were on a pip when she had to make a gantt chart for how to load the dishwasher
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A year ago yesterday I woke up in the middle of the night to my house on fire — for months after life was emotional and logistics hell
In the past week I celebrated my birthday with friends, ate my way across Milan, and villa hopped Lake Como. What a difference a year makes ❤️
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pov: your cofounder hands in their laptop @ their faang job
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Ansa is hiring 🪐 we’re growing across gtm, ops, and customer success roles — come join the
@cheaperpayments
team in SF!
Open roles below, we’d love to hear from you
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I don’t know who let me and
@regulatorynerd
man the main stage…but we’ll be here in the commentators box for the next few hours!
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if you’re affected by the layoffs at Bolt and looking to join a seed stage payments co in SF, we are hiring for our founding eng team 🪐DMs open!
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update: no longer looks like a dumbbell & better reflects rough scale of each group
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Surreal to have someone do a photoshoot with my book and see it on LinkedIn 🍾
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I wonder if Janet Yellen has an anon twitter account and was just muttering “can you all just chill the fuck out and give me a beat” this weekend
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chatted with one of our huge dream customers and they’re passing along info to the CTO 😭🚀
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I guess none of us have the same definition of embedded fintech huh
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I hate to be that person, but working out at 6:30 really does make your whole day better
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I signed up for a lot of ups & downs and things being out of my control as a founder, my house burning down and then looted was not one of them
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Whoever at Open AI drives their McLaren to work, DM me I think we should be friends
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you want me to believe that self proclaimed chocolate lover
@PhilRosenthal
went to Lisbon but DID NOT go to Landeau? I ate this in 2016 and still consider attempting to make it myself quarterly
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And we’re just getting started 🪐🚀 honored for
@cheaperpayments
to make the Top 50 Most Promising Startups of 2023
#TheInformation50
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@ryangrim
zero family in Spain other than her parents retiring there, who are both 4+ generation New Englanders. She was born in Boston and grew up in the US, she seems to have descended into Spaniard cosplay around 2012
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Read more about deciding to bring Ansa out of stealth and our first round of financing below. You can follow us
@cheaperpayments
🪐
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Last night is proof that payments is the coolest corner of fintech, endorsed by
@zachpettet
+
@dadiomov
. Thank you for bringing the fintech community together
@money2020
!
feat.
@DavidIkenna
@chrispyflakes
@peter
@peggymangot
@regulatorynerd
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Wanting to go deep on RTP (US), FedNow, etc over the holidays. What’re the best articles, podcast eps, resources to dive in?
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he’s a 7 but he asks if he can invest in your startup on the first date
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Teaching a class on payments to Cornell’s MBA students next week, what should I cover?
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#1
new release in Financial Services 🎉
And it’s out! You can now get your copy of The Field Guide to Global Payments wherever books are sold 💸🌐
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This is an amazing opportunity,
@pitdesi
was a huge help when I was in the primordial phase of founding. The entire BTV is top class so if you’re starting to build in fintech check this out
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I got 🤏🏼 this close to nobody asking me anything web3 all dinner
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Yesterday was the 1 year anniversary of publishing The Field Guide to Global Payments, which debuted as the
#1
bestseller in 5 categories, and I didn’t even remember
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we’re seeing the opposite, some are feeling burned by fintech startup implosions/valuation slide and wanting the chill stability of big tech for a bit
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Excited to announce that I’m joining the
@beondeck
fintech cohort as a founding fellow 💳 💸 payments people, join me!
So far, the inaugural cohort has founders, operators and job seekers from London, Toronto, SF, NYC, Philly, LA, Santa Monica, and Chicago
(That's fellows who have accepted offers after we announced the founding fellows below)
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I’ve struggled to find Jewish community while I’m in the post-college pre-family interregnum, but ironically Clubhouse (& the discourse on antisemitism) has brought so many phenomenal Jews into my life and for that I am grateful
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I’m reading my book draft start to finish before sending it off and it’s finally hit me how proud I am of this damn thing 🥲
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Netflix needs incognito mode
some shows I want to watch without coloring the algo’s perception of me
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Embarrassing to admit as a finance nerd but I’ve been putting off figuring out personal finances for months. This weekend I’m planning to clean up accounts, deploy the pile of cash I’ve had sitting for..a while. Pls sound off with your non-financial-advice financial advice
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since I’m seeing folks post team diversity stats, our company is 50% women 🎉 she’s me, I’m the woman
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Crypto people dunking on SVB and saying it’s karma bc they wouldn’t bank you is so gross
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I have huge empathy to everyone who is being affected by layoffs this week.
I can’t imagine what you’re going through — but if you want to join an amazing early stage team building in payments (in SF!), please reach out 🪐 We’re currently hiring in engineering, design, and bizops
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