woke up to #24 on the appstore for biz. cool. used our own platform to find micro gen z ugc creators. shoutout @juliapintar for the tips (growth queen)

Favorite new tools this month: @sideshift_app @boardyai So much alpha.

We spent $50,000 on this video. Announcing @sideshift_app — you’ll never have to worry about capturing mindshare again.

nyc consumer friends!!! playkit is coming to new york 🗽🍎 & we’re teaming up with @sideshift_app to bring all our tech friends irl thursday, aug 7th all your favs going > founders > marketers > devs > creators lmk if you’d like the invite <3 see ya there!

just dropped episode 1 of May I Have Your Retention Please Podcast and it’s a banger. I got on a call with @drewlevinn, cofounder of @sideshift_app, the gen z creator marketplace that went from cold pitching bars and handing out flyers to top 50 on the app store. in this

@contextsuite 2/3 https://t.co/iJ7NKzN7aE Context thinks, learns, and uses tools just like you do. It's powered by SoTA long-context understanding and planning capabilities, making it the most capable agentic experience.

Meet Context, the first AI office suite. Humanity spends 2.5 trillion hours a year on office work. Context can one-shot most of it. Welcome to the era of vibe-working. Sign up today or tag @contextsuite with a prompt.

When you come up with a format so viral that Yahoo even picks it up 😭😭😭😭

Airlearn hit #6 on the App Store using SideShift. They hired an army of college creators, tested relentlessly, found what works—and scaled it fast. Now they’re doubling down. Old playbook: ads and influencers. New playbook: 50 creators a day.

Steal this format for your consumer app. We’ve done over 10M+ views last month with one super dumb, super scalable content trick. I call it the “Big - Little” format. Here’s how it works: Top text: say the big, obvious problem. Something anyone can relate to. Bottom text:

warm up is key! 🚀

how to make a good job posting to attract high quality UGC candidates (aka how to find good creators): - have applicants recreate a viral video that you’re going to replicate in your strategy - set deadlines to determine if creators are timely - be transparent with pay

how we're going to scale to 100M+ views organically. it's all about finding the right format - once you've found one that is easy and repeatable for your niche, its game over. since we are in the job market space (connecting gen z with cool consumer companies) we honed in on

if you're running ugc campaigns PLEASE iterate every day. it's as easy as sending a message with top performing videos and what you learned from them. will help you go viral 10x faster i promise

home was full with 20 lovely people something special about this consumer space - if you’re in san diego hit me up & thanks @sideshift_app for the cookies 🥹

chat we might b cooked

give give give and never expect anything back - this is how you win in startuplandia.

ill say it - i hate high spend influencer marketing campaigns. can get 100x the return on micro gen z ugc campaigns. if it flops your out a few hundred bucks, not thousands.