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Shoelace Profile
Shoelace

@shoelace

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2,028
Following
652
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1,415

The Ad Agency Shopify Recommends. Helping to scale the growth of DTC and eCommerce brands with paid social, paid search, and email marketing.

Toronto, Canada
Joined May 2015
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@shoelace
Shoelace
5 months
🚨 Shopify's Top Agency Pick for eComm: "I cannot recommend Shoelace enough." We're the go-to ad agency for ambitious eCommerce brands seeking major growth. Ready to grow your brand with us? 🚀 Check out our feature on 'Learn With Shopify' 🔗👇
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@shoelace
Shoelace
4 days
So long, Twitter url. 😢 Thanks for the memories 💔
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Shoelace Retweeted
@CoryDobbin
Cory Dobbin
7 days
Every morning I wake up, my mood is either one of these extremes and nothing in between: Global domination or Quiet life on a farm
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@shoelace
Shoelace
7 days
Marketers everywhere today:
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@shoelace
Shoelace
8 days
9 years and counting for Shoelace! 🎉 We’re incredibly grateful for the hundreds of ecommerce brands that have trusted us along the way. 🫶 Spending our special day as usual with longtime pals Meta, Google, Shopify, TikTok, Pinterest, Klaviyo, and the rest of the gang ✨
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Shoelace Retweeted
@DanilSalukov
Danil | Creators for eCom
12 days
Lunch'n'learn is my fav way to learn things, even I am a presenter. @shoelace did a great job in preparing questions, so I had to reflect & learn many things to prep @CoryDobbin & @cmikulin , thanks for the opportunity!
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@shoelace
Shoelace
12 days
Want to know how to make better ads that convert? This is the free training course from @motionapp_ you need to sign up for this spring 👇
@motionapp_
Motion
13 days
It's here. The best live training event for performance marketers. → One virtual stage. 4 marketing mega-minds. 5 straight weeks of creative strategy 🔥 It runs from May 23 to June 20th, with new 1-hour live sessions dropping every week. Here’s the
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@shoelace
Shoelace
13 days
Your dream marketing team is all here. ✨
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@shoelace
Shoelace
18 days
Here's what happens when Shoelace takes the reins of your email strategy. 😎 👇
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Shoelace Retweeted
@CoryDobbin
Cory Dobbin
19 days
"Your ad creative does the targeting" You've probably heard this a lot, but I disagree. It can help the algorithm determine which audiences to deliver to by giving it signals based on how people engage with your marketing messaging. But this is a side effect. Use targeting.
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@shoelace
Shoelace
1 month
You didn’t fail; you’re A/B testing.
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@shoelace
Shoelace
1 month
Happy 2nd Anniversary to Shoelace CEO @CoryDobbin ! Shoelace has changed and grown considerably over the past two years, and Cory's just getting started 🚀 The Shoelace tradition for when someone has been here 2 years is to create a custom cartoon representing them. Here's what
@CoryDobbin
Cory Dobbin
1 month
This week marks my 2-year anniversary at @shoelace . For everyone's 2 years, we create a custom illustration that shows everything we've learned about that person during that time. This is what the team came up with for mine. Here's what they added 👇 - A horror theme because I
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