Shann³
@shannholmberg
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Data & strategy for crypto and ai, build stuff w/ cursor, founder @lunarstrategy | @lunar3capital | @cryptoaicon | @vibecodehouse
Lisbon, Portugal
Joined November 2021
The 2nd Launchpad project is CONFIRMED . It will be @TheoriqAI . I’m excited to participate in both of them . Hopefully I’m eligible, but we don’t yet know what the criteria’s will be. Do you think Kaito has a set criteria base or is it up to the projects themselves? . Will be.
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TL,DR. To recreate Anoma's GTM recipe, you'll need to establish:. → Long-term vision.→ Strategic backing.→ Authentic, community-first incentives. These are hallmarks of a team that understands the value of building in stages, and aligning with their true believers.
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First, they secured the trust of strategic capital to build a foundation. Now, they're building in lockstep with the community, rewarding high-quality content and long-term engagement. This approach creates a powerful flywheel for sustained post-TGE growth.
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But what about those who couldn't commit liquidity?. @adrianbrink has been very vocal about offering some skin in the game for earned engagement through yaps. Anoma already reserved 1% of the token supply for yappers (0.7%) and the wider Kaito community (0.3%). They've also
1% of the Anoma token supply will be reserved for Anoma yappers (0.7%) and the wider Kaito community (0.3%). The leaderboard will be optimized for high-quality content, long-term engagement, and consistency, even from smaller accounts. Over the coming weeks, various aligned.
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When the bull market hit, it was time to switch gears. But their shift to a more public GTM strategy was measured. Their first devnet launched on January 16, 2025, with a curated cohort of builders. Two weeks later, they launched a $2.5M community-driven fundraising round on.
We’re thrilled to announce the closure of a $2.5M community fundraising round through @echodotxyz to support @anoma’s GTM activities as it moves quickly toward mainnet. The raise saw the participation of nearly 900 backers, led by @cmsholdings & @nativecryptox.
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The team spent years in R&D, securing backing from industry heavyweights before any public-facing product existed. All told, they raised $57.75M across a private token sale and two undisclosed rounds between 2021 and 2023. Through the bear, they stayed heads down, building.
3/3 We’re thrilled to have @polychaincap, @cygnicapital, @ElectricCapital, @Lemniscap, @FBGCapital, @coinbase Ventures, @cmsholdings, Walden Bridge Capital, @P2Pvalidator, @ZKValidator among many other angels as early backers of Anoma’s vision of Undefining Money
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First, you need to understand what they're building. I wrote a thread breaking down how intents reimagine crypto apps from the ground up. It's worth a read, if you aren't up to speed with the tech yet. Now, let's breakdown their GTM from my point of view.
Most of crypto is built on "how.". You have to know the exact path to get what you want. This can quickly get messy with complex apps. @anoma flips this thinking because the core primitive is the "what.". Here's a quick breakdown of how intents work 🧵.
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We often see projects racing to launch in a bull market. Anoma’s path is different. The founders seeded it in 2021 and never looked back. So what's the logic behind waiting a full market cycle to launch?. I just might've figured it out 🧵.
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Yappers often post 10+ times daily. > Creating attention grabbing visuals take time and kills momentum . > Text-only posts get less engagement. Visual creation shouldn't break flow state. Sign up to get a chance at early access
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RT @shannholmberg: Everyone’s trying to turn influence into capital. Most fail because the incentives don’t align. With Kaito, InfoFi bec….
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From 39 to 356 Smart Followers. I remember my first interaction with @KaitoAI, I thought it could be something big. I was sold on the thesis of an attention economy. but I couldn´t have guessed what it´s become today, true pioneers. More soon, Capital launchpad incoming
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Espresso confirmed they're launching on Kaito´s launchpad. > @EspressoSys already raised $60M from top-tier VCs. > They now need the right community to be holders. I'm curious what the mechanics will look like. Other projects are definitely watching how this plays out. Who do.
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RT @shannholmberg: InfoFi is about to get interesting, but most projects will mess up the execution. Wale identifies the trend very well.….
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This will be huge . Kaito capital launchpad . Yaps = allocation size? . Or will it be determine on leaderboard placement? . Who knows but I’m excited for it to finally be live.
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RT @shannholmberg: Anoma is dominating pre-TGE mindshare on Kaito. I spent a few hours researching their team, and the narrative is consis….
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How will institutions manage their DeFi treasuries in the future?. Managing assets across all the places you can put money is complex. But I think @TheoriqAI can fix this at scale. It's built on coordination, not control. Do you think ETFs will ever be managed by Swarms?.
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Found my yApp builder crush. @gomtu_xyz built a Leaderboard Insights interface that reveals the mechanics behind Kaito mindshare distribution. Walking through the data, clear patterns emerge:. > How mindshare actually works: All yappers in a leaderboard sum to exactly 100%
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