Sabba Keynejad
@sab8a
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12 Months ago we had no revenue, where rejected from
@ycombinator
and had 3 months runway in the bank.
We just crossed the magic $83,333 MRR - $1M ARR threshold, 100% bootstrapped.
I am SO excited for what's next and am so fortunate to be working with such an amazing team 🎉
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🎉 I'm giving away this brand new M1 MacBook Pro (M1)
🔄To enter, just Retweet this tweet.
👩💻We are growing our dev team at
@veedstudio
and looking for talented developers to join the ride.
🔗100% Remote, DM's Opens, apply link in bio.
🙏Thanks!
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We just raised $35,000,000 from Sequoia!
But as a profitable boostrapped company doing +$6M ARR, you might ask yourself why?
Let's get into it 👇
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Today, VEED just hit....
$5M ARR 🤯
100% bootstrapped 🎉
It was not always sunshine and rainbows ☀️🌈
Here is the story of how we got there, let me take you back to June 2018
👇
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Today is
@ycombinator
demo day.
A day we tried hard to be part of.
But failed.
Let me explain...
In 2019, we made it to the YC final interview stage and got rejected (because we didn't have any paying customers yet).
So we pulled some all-nighters, added a paid plan, got
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I was exploring the design category in the App Store last night and stumbled across an interesting niche.
📸 Passport photos.
I think this could be a $40K+ Mo / $500k Yr side project.
Here is what I found and how I would build it.
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So... I bought 100 Christmas trees 🎄
This coming weekend, I'm delivering Christmas to London 🎅
If everything goes to plan, I should make £6K in 2 days.
Here is how I got the idea and why I'm doing it 🤑 😂
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We just crossed 1,000,000 users hitting VEED site every month 🚀🚀🚀
However, most people ask me:
"How do I get my first 1000 users?"
Below are 3 strategies you can use (I did) to get your first users👇
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The goal of a startup is not to raise money.
Focus on building a great product.
Then, learn how to get it into the hands of users at scale and capture the value.
If you do, pretty much all the other things fall into place.
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Here is an idea for a $1M yr side hustle.
It all started with changing the fuse on my GF's car radio.
When I turned the radio back on it asked for a CODE?
I tried 1111 and 1234 with no luck.
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Last week a two amazing things happened 🤩
1. Our first offsite, 100+ incredible people!
2. We crossed $10,000,000 ARR!
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It took VEED 12 months to hit $1M ARR.
We then hit $2M ARR just 6 months later.
I believe the speed up is due to compounded learnings that you apply overtime.
Now out mobile app will hit $1M ARR in just 5 months (Small team) Our growth has been mainly through ASO, WOM & Brand.
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Wana join a fast-growing bootstrapped startup?
Our world-class growth team is hiring 🚀
We are democratising video editing
DM's Open ✉️
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We have build an online video editing platform, scaled to $4M ARR and have only just added the ability to re arrange videos on the timeline...
Younger me would have made sure this was in the first release.
Maybe if it was, the product would have never went live?
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VEED Captions just hit $1M ARR.
We did this in just 5 months!!
95% of the growth was from WoM and ASO
Huge well done to the very small team at VEED who did this.
Lots more to come! Link in bio if you want to check it out 🙏
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Bootstrapping forces you to identify the core growth leavers in your startup.
There is simply no room for anything else. The discipline is unparalleled.
If you work it out…
You are in a extremely strong position for fundraising.
Take it or leave it
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If I bought 100 bitcoin for $1 each in 2013.
It would not even come close to the revenue & value created by starting my own company in 2018.
Takeaway: Invest in yourself.
That being said, it would have been a great buy🤑
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Video GPT + Voice cloning.
Makes videos in 2 minutes with AI...
Using your own voice!
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We just opened our first space in Shoreditch.
Thing have come a long way since starting the company from my kitchen table.
Come say hi 👋
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How to design a logo for your startup in 30 seconds.
Step 1. Get Inspiration from logos you like ✅
Step 2. Realize they are all just Helvetica ✅
Step 3. Type our your brand name ✅
Done
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Competition = Market Validation.
I wish I was told that years ago.
I was always trying to be 100% new and innovative.
This led to me building things people did not need.
In reality, startups win by addressing an underserved & outdated market/offering.
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It took about 4 years...
But If you search "Video Editor" in the UK...
We are 1st 🎉
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🗓June 2021 (TODAY)
Exactly 12 months later, still, 100% bootstrapped
We went from $1M - $5M ARR
I have no idea what's next.
But I want to keep going!
Yet, feel so humbled and privileged to be where we are.
Any questions... just shoot!
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We just past 500,000 users hitting each month!
This would not be possible if editing was not a big market.
I can still remember posting on Quora trying to get just a few more people to the site every day.
Any SEO / growth questions, drop them below 👇
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99% of startups fail...
We were almost one of them
The first 2 years of starting VEED were tough.
No funding.
No savings left.
No users.
We only kept the lights on because my co-founder Timur Mamedov got a job and gave me half his salary so I could keep building.
Fast
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The
@IndieHackers
community inspired us to start
We are now +$500K MRR
We have been an open startup since the start
We have now decided to stop sharing our revenue and growth.
Here are the pros and cons of being an open startup.
👇
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I need to make a website in 1 hour.
Its for an internal hackathon.
What should I use?
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As promised...
Here's how
@veedstudio
got 100,000 paid users.
𝗛𝗼𝘄 𝘄𝗲 𝗴𝗼𝘁 𝗼𝘂𝗿 𝗳𝗶𝗿𝘀𝘁 𝗽𝗮𝗶𝗱 𝘂𝘀𝗲𝗿
Timur and I did everything we could to get VEED in front of as many people as possible.
We spent time on Quora, Facebook groups, and Reddit, having convos
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🚫Done make something people want.
✅Make something people search for.
By making something people search for, you are validating ideas and distribution at the same time.
Here are 3 examples 👇
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SOOO EXCITED TO SHARE THIS 🎉
We have been working on a new Screen Recorder
It does 3 FUN things no other screen recorder does 🌟
What do you think?
Drop me a DM if you wanna be a beta testers ❤️
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@Superhuman
has $33M in funding and are still using
@stripe
default checkout. I have a lot of respect for this. Building a new checkout flow is clearly not a priority for superhuman. Focusing on creating a great email client is. What should you really be focusing on?
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Using AI to create a video end-to-end.
✅ Generate Script
✅ Auto Edit
✅ Auto Subtitle
✅ Eye Contact
✅ Generate Titles & Description
✅ Accompanying blog post too
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VEED is still profitable and growing $ consistently MoM.
Being a bootstrapped company for so long forced us to develop good financial habits, even with $35M in the bank this remains.
We are still hiring and have a bunch of exciting roles open, link in bio ❤️
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How we got to product market fit:
When I started VEED, anyone who took a pro plan could book a call with me.
I would personally onboard them. I would do this up to 10 times a day.
I learnt so much about our users, what they needed and why they bought VEED.
I used this
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June 1st, 2019 at 10:18 PM.
That's when we got our first paid user.
1,767 days later...
We now have 100k concurrent paid users.
(For scale, that's enough people to fill out Wembley Stadium on a good day, like a Euro final, with England playing, and it's 26 degrees out).
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🇺🇦 Ukrainians can now use all VEED's pro features for free.
This is in response to volunteers wanting to translate official Ukrainian statements into English for global reach.
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Family & Friends rounds are bullshit.
Impossible if you are young and dont come from a privileged background / education.
Someone should start a fund called "Family & Friends" and back founders who don't have that kind of wealth.
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We are hiring like crazy at VEED
Tag the best Product Designer(s) you know.
If we have an interview with them.
I will send you brand new AirPods Max.
There is no limit, you can tag yourself too.
RT to spread the ❤️🙏
#ProductDesign
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We just launched an IOS app that lets you:
1. Auto caption your videos
2. Enhances the audio (sounds like a mic)
3. Lets your translate videos
4. Resize them for social.
We are live today on
@ProductHunt
and the App Store - Link in bio
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I think most SAAS companies can and should bootstrap to $100K ARR.
At that point, you can tell if there is a market opportunity that is worth raising capital for.
If you don't raise, you have a great business.
If you do, you have more leverage and less dilition.
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$1M ARR and under. I want something done, I just do it myself, ship that day/week.
$5M ARR, I want something done, make a pitch, brief designers & PM’s, calls, add it to the backlog, test feature, wait for release cycle, live weeks later.
The realty of growth
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We are a fully remote company.
But if there is more then 10ppl in a city, you can get a clubhouse.
A place to meet, have coffee and hot desk.
VEEDs Amsterdam Club House is opening in May :)
We just signed the lease for this space on the canals - can't wait!
How would you furnish it?
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I sold around 40 ETH for $10K in 2017
I did it to start a my own startup.
Today that ETH is worth around $150K!
Investing in yourself is the best trade you can make.
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Another example of AI-powered eye contact correction in VEED.
Here I am reading notes off-screen and later just corrected the gaze with one click.
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I just ran my first ever marathon.
This year I stopped smoking and reduced my alcohol consumption too.
I felt no benefits until mid feb, I starting running new personal bests - I felt strong, I felt fast.
When I found out the Barcelona marathon was at the weekend, I was
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Starting a startup is the most rewarding thing I have ever done.
Super proud of the whole team at VEED. Building the company from nothing to what it is today.
Exciting times ahead 🦄
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This video was generated from text using AI.
Text goes in and video comes out.
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Introducing my AI twin
My new face & voice has been 100% generated by AI.
I can use my twin to make videos saying what I want, when I want.
I would not be surprised if 2024 if the year that video based AI influencers become mainstream.
What do you think?
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Since starting a SaaS
I have always dreamed of hitting $12M ARR
Why?
Because it's $1M a month and that's cool.
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Just casually watching a show on HBO and a nice big watermark appears 🤯
I really don’t think there is any growth attribution to having it, but it’s cool to see from time to time
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I love finding little niche businesses like this.
Stay curious and ask yourself:
"How many other people have this problem"
If you found this interesting, let me know.
I have another story like this for a site that can make $10M
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I made £13,500 in 2 weeks selling breaking bad Halloween costumes.
I did this when I was a student in 2013.
With no upfront capital, no website and no audience.
Here is how 👇 It's a fun story 🙃
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Barcelona, such an underrated city for digital nomads. Stunning, close proximity to nature & Just 20% tax on foreign income.
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I want to scale VEED to $14M ARR next year.
How?
1. Invest in core product & build new product 👀
2. Ramp up go to market with enterprises💸
3 Build growth teams to work on PLG, WOM & monetisation.
It’s a stretch, but more than possible.
What’s your?
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Youtube is such an untapped marketing channel.
10,000,000 users have now seen a VEED video tutorial on youtube🤯
Video is so powerful becuase it helps solve the user's problem in an entertaining and personable way.
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Want to build a profitable startup & minimize the risk of failure?
Then you should:
"Make something people search for"
How do I do that?
1. Validate Keyword Demand via SEO
2. Distribute product via SEO
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Product market fit is like buying a present for a friend.
The better you know them, the higher the chance you have of giving them something they love.
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Update 1/12/22:
After handing out 1000 flyers in North London.
John Bett from The Mirror got in touch and wrote an article on the project.
I think this is a good example of putting yourself our there and Increasing your surface area of luck.
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The team at VEED is on🔥
We have shipped some incredible products, here are a few updates.
1. The live team has made an editable interface, so you can create an amazing-looking stream, direct from the browser, like this one 👇
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After months of work...
We are FINALLY launching our screen recorder on Product Hunt!
What makes our screen recorder so powerfully is that it plugs into our editing ecosystem.
If you want to make engaging videos easily online, this might be one for you 👀
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I lost 3.5kg of body fat this month.
I did it by:
1. Working out 4 times a week.
2. 500 p/dayCalorie deficit
3. Significantly cutting carbs.
4. Increased protein intake.
5. Cutting alcohol
It’s simple, but requires effort.
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From my kitchen in Finsbury Park to the the canals of Amsterdam.
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Pre-product market fit playbook:
Know your users by name
Chat with them when you can
Give them high touch 1-1 support
Do this until it's no longer possible.
That is when you have product market fit.
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We never officially launched VEED, and now it's the largest online video editing platform!
Next week, join us for our first and biggest launch yet. Hope to see you there!
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It's crazy how long it takes to build a great product.
It has taken almost three years of development work to add text animation into VEED.
There was so much foundation work we had to do to get here.
So proud of the entire team and the work they are doing.
We just added text animations onto VEED.
We have 8 animations styles live at the moment and plan on adding many more in the weeks to come.
What else would you like us to build?
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Looking for a Job in a startup?
I review 300+ job applications every week.
Here are 3 simple tips that will put you in the top 1%
And almost guarantee you an interview.
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All of this unfolded in 24 hours.
I don't know how you like to spend your weekends.
But you know what, I'm having so much fun!!!
+ I think it's guna to be a killer youtube video once its done!
Finally, live in north London and want to buy a tree.
Links in bio 🫳
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I met a super cool founder last week.
Meet Taka 👋
His startup is called Tesco Meal Deal.
He delivers meal deals around London on his bike.
Let's show him some love -
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A message to everyone who commuted to an office this Monday morning, it does not have to be like that!
We pay top NY/LDN salaries and you can work from anywhere (even a clubhouse if you miss the commute)
Apply link in bio
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Investors want Web3 to work more than consumers want to use Web3
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Lots of people want to make videos, but don't want their face be in them.
Introducing my AI twin
My new face & voice has been 100% generated by AI.
I can use my twin to make videos saying what I want, when I want.
I would not be surprised if 2024 if the year that video based AI influencers become mainstream.
What do you think?
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3 MILLION people visited my startup VEED in August!
Here is what we DID NOT do:
🚫 Take Shortcuts
🚫 Paid marketing
🚫 Groth Hacks
🚫 Partnerships
🚫 Networking
Here is what we did do:
✅ Work hard
✅ Turn up every day
✅ Double down on what works
✅ Obsess over our users
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It’s really snowing in London!
Anyone know a steep grassy hill, I’m going to try and snowboarding tomorrow morning.
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🗓June 2020:
That year, we grew revenue as fast as we could.
We got profitable.
We hired an INCREDIBLE team to help us.
That year we went from $0 - $1M ARR
Just wow!
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I paid for 30 different subscription tools today...
Just to then unsubscribe from it straight away.
Why?
To learn how everyone handles churn.
DM me if you want the recordings.
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How to start a startup in 2023
Clone a AI open source repo.
Buy some .ai domain name
Put a demo video on Twitter (goes viral)
Raise a few million.
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Jost and Stephan were 2 of our first hires at VEED.
I have been working with them every day for 2 years.
Yesterday a few of us finally met in person, It was amazing!
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Final Thoughts
Every founder, company & market is different.
Should I raise or not? You have to pick the path that is best for you and your vision of the future.
If you want to did deeper into our thinking, we wrote about it. The
link is in my bio.
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VEED's AI Video GPT is launching this week.
Make a professional-looking video in 2 minutes.
All projects are fully editable 💪
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AI video editing is crazy
We just added AI-powered eye contact correction to
@veedstudio
Now you can read notes & look off-screen and correct it later in one click.
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Some of the best YC advice we took:
Launch now
You should be embarrassed by the first version of your app, I was. This was VEED 3 years ago.
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AI Video tools that we shipped this year:
Translate Video
Auto Subtitles
AI Clean Audio
Video Background Removal
Magic Cut (Auto Editing)
Filler Word removal "ums," "uhs",
Text to Speech
AI Dubbing
Voice Cloning
AI Avatars
Clone Yourself
Eye contact correction
Everything is
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The most unfashionable person you know is in Vogue, anything is possible!
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Here is a churn flow from Adobe, a $30Bn company.
It's textbook and follows all best practices.
However, ironically it is not the most creative.
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The more books I read, the more ideas I get.
Read too much = No action
Read too little = No ideas
Finding the sweet spot is key!
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