
Robin Ireland
@robinHEG
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New book: ‘Cutting the Mustard’. Now available: https://t.co/dh46YqKtQi. Event launch at Carrow Road on 6 August.
Glasgow, Scotland
Joined April 2011
Want to know why sport sponsorship matters? Can I suggest you listen to this Whether it's the gambling, sugary drink, alcohol or 'snack' food industries, they blame us for believing their advertising. And leave society to pick up the health costs.
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"And that's the thing now: you've got to be commercial." Is that always bad? Join a brilliant panel with @ffion_ @GHarrisonWriter & Cameron Huggett @AlongComeNodge to discuss all things commercial at #NCFC. Register for free 'Cutting the Mustard' event:
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RT @GHarrisonWriter: Great extract from Cutting The Mustard by @robinHEG: . I'm excited to be part of Robin's book….
eventbrite.com
Join Robin and a guest panel to discuss the sweeping changes in football over the past 50 years and how they have affected Norwich City.
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So pleased you can make it, George. It should be a fun event. Lots of interest already and looking forward to hearing your and others' take on how the commercialisation of our game has affected #NCFC @ffion_.
My Carrow Road debut is coming belatedly - and not because of my football skills. Still, I'm still delighted to have been asked to take part in the launch of Cutting The Mustard by Robin Ireland (@robinHEG). CR, 6th August, 7pm. One for NCFC fans.
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RT @AlongComeNodge: 🔰NEW: a must-read extract from 'Cutting The Mustard', the new book on the commercialisation of football by @robinHEG sh….
alongcomenorwich.com
Cutting the Mustard: How English football was commercialised and the sport was changed for ever is the story of how fans became consumers, told through five rollercoaster decades of Norwich City –...
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RT @UofGSHW: A @bmj_latest investigation finds more than 90 current partnerships that top British sporting stars, teams & organisations hav….
bmj.com
A BMJ investigation finds more than 90 deals between brands of food or drink that is high in fat, salt, or sugar and sporting entities, amid concerns over such sponsorship’s impact on the UK’s...
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Thanks to @AlongComeNodge for publishing an extract from 'Cutting the Mustard': The book launch will be at Carrow Road on 6th Aug: Come along and join me, @ffion_ @GHarrisonWriter and Cameron Huggett #NCFC.
eventbrite.com
Join Robin and a guest panel to discuss the sweeping changes in football over the past 50 years and how they have affected Norwich City.
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Pleased to announce that 'Cutting the Mustard' is now available to pre-order from Want to read how football has been transformed in the past 50 years and how fans are seen as customers? You know it but how exactly did it happen? Read on.
robinireland.com
Robin Ireland is a writer and public health advocate based in Glasgow, Scotland.
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RT @FootyCon: Not too long to go. If you're coming to #Footycon25 an updated conference programme will be emailed before Thursday and it wi….
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RT @obesityactionsc: 📢Speaker announcement!. We’re pleased to announce the first set of speakers for our & @SOA_tweets ‘Healthy Food Enviro….
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Half a billion young people will be obese or overweight by 2030, report finds. So sad. And so many people still blame individuals for this and ignore the obesogenic environments young people are growing up in.
theguardian.com
Health of adolescents worldwide has reached a ‘tipping point’, authors of Lancet commission analysis warn
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UK government drops healthy eating push after lobbying by ultra-processed food firms
theguardian.com
Exclusive: Guardian investigation reveals guidance for retailers in England changed in 2023 after campaign by global food firms
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Indian pot belly: From status symbol to silent killer. Individual lifestyle changes aren’t going to cut it. Blame the junk food marketeers who are very happy to find another huge market for their products.
bbc.com
India’s obesity crisis is surging - and the humble pot belly may be a bigger villain than it seems.
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RT @andyjohns68: @robinHEG @NorwichCityFC An absolute pleasure to meet you, Rob. Wishing you every success as you work towards the launch o….
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Thank you so much to @andyjohns68 for enabling me to access the wonderful Norwich City Historical Archive. This is the ultimate #NCFC research material. Congratulations to those at the Historical Trust for the amazing job in pulling this together in 2022. @NorwichCityFC
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Brilliant to see @FantiniPilates installing a Sheffield Stand outside their studio on the Glasgow Southside. Wish there were more businesses willing to encourage their cycle customers @WeAreCyclingUK
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