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Optimal Workshop

@optimalworkshop

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Expert tools made accessible. Transform user research into business success with AI-powered insights. Trusted by Fortune 500 companies.

Wellington, New Zealand
Joined February 2009
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@optimalworkshop
Optimal Workshop
1 year
Pioneering UX research since day one. Now, we're breaking silos and bringing powerful insights to every team. Discover how we're transforming cross-functional collaboration: #ResearchDemocratization
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@optimalworkshop
Optimal Workshop
11 months
We're live! Our UX expert panel webinar is starting now. Featuring leaders from Meta, Xero, and Designlab. Hurry and join us on Zoom:
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@optimalworkshop
Optimal Workshop
11 months
Today's the day! Get all the highlights from our eye-opening white paper, with our amazing speakers:. ๐ŸŒŸ Eniola Abioye - Meta.๐ŸŒŸ Philip Cockrell - Xero.๐ŸŒŸ Rafael Madrid - Designlab.๐Ÿ•’ 8am / 12pm.๐Ÿ–ฅ๏ธ Zoom. Registration:
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@optimalworkshop
Optimal Workshop
11 months
24 hours to go! ๐Ÿš€. Join UX leaders from Meta, Xero, and Designlab for game-changing insights from our groundbreaking white paper. ๐Ÿ—“๏ธ Tomorrow: Oct 11 NZT 8am / Oct 10 PDT 12pm.๐Ÿ–ฅ๏ธ Zoom. Register now: #UXWebinar #UX #ValueofUX
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@optimalworkshop
Optimal Workshop
11 months
Did you miss our live training on the Power of the Prototyping tool? No worries: here's the recording:
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@optimalworkshop
Optimal Workshop
11 months
๐Ÿš€ Unlock Enterprise IA secrets with Sarah Barrett, Microsoft IA Director!.Join our webinar: 'The 'How' of Enterprise Information Architecture'.๐Ÿ“… Oct 10, 8AM / Oct 9, 1PM. Register: . #EnterpriseIA #UXStrategy.
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@optimalworkshop
Optimal Workshop
11 months
Join Product Lead Ella Fielding and Head of Product Marketing Sarah Flutey for an in-depth exploration of our new game-changing addition to your design toolkit - Prototype testing ๐Ÿš€. When: 2 October (UK and USA) or 3 October 2024 (AU and NZ). Register:
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@optimalworkshop
Optimal Workshop
11 months
๐Ÿค– AI in UXR: Powerful but imperfect. - Great for data processing.- Struggles with emotional nuances.- Can't replace human empathy.- Needs human creativity. The future? Human-AI collaboration in #UXResearch.Learn more: #AIinUXR.
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optimalworkshop.com
At Optimal Workshop, our recent Value of UX report revealed that 68% of UX professionals believe AI will have the greatest impact on analysis and synthesis in the research project lifecycle. In this...
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@optimalworkshop
Optimal Workshop
11 months
๐Ÿ”ฎ The future of #UXResearch? It's AI-powered!. - 68% of UX pros see AI impacting analysis & synthesis.- AI accelerates data processing.- Human expertise still crucial. Discover how AI is reshaping UXR: #AIinUXR #UXTrends.
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optimalworkshop.com
At Optimal Workshop, our recent Value of UX report revealed that 68% of UX professionals believe AI will have the greatest impact on analysis and synthesis in the research project lifecycle. In this...
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@optimalworkshop
Optimal Workshop
11 months
๐Ÿค Long-term stakeholder relationships = UXR success. - Consistent follow-ups.- Celebrate UXR wins.- Continuous education.- Open feedback channels. Build relationships that drive innovation: #UXR #StakeholderEngagement #OrganizationalCulture.
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optimalworkshop.com
Building long-term stakeholder relationships is crucial for effective UXR integration, and it's an ongoing process rather than a one-time effort. Successful strategies include consistent follow-up to...
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@optimalworkshop
Optimal Workshop
1 year
๐ŸŽฏ Tailoring UXR insights for maximum impact:. - Executives: Business outcomes.- Product: Actionable roadmaps.- Design: Detailed feedback.- Dev: Prioritized recs.- Marketing: User perceptions. Learn to speak every team's language:
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optimalworkshop.com
Building long-term stakeholder relationships is crucial for effective UXR integration, and it's an ongoing process rather than a one-time effort. Successful strategies include consistent follow-up to...
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@optimalworkshop
Optimal Workshop
1 year
๐Ÿš€ Maximizing UXR impact? It's all about stakeholder integration!. - Identify key players.- Engage effectively.- Tailor communications.- Build lasting relationships. Unlock the full potential of your UX research: #UXR.
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optimalworkshop.com
Building long-term stakeholder relationships is crucial for effective UXR integration, and it's an ongoing process rather than a one-time effort. Successful strategies include consistent follow-up to...
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@optimalworkshop
Optimal Workshop
1 year
๐Ÿ“… Mark your calendars!.Join us on Sept 19th, 8 AM NZ / Sept 18th, 1 PM PST for an insightful talk on "The Value of Qualitative Research for Business Stakeholders" ๐Ÿง ๐Ÿ’ผ.
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@optimalworkshop
Optimal Workshop
1 year
๐ŸŒŸ Democratizing UX Research: Empowering teams, accelerating insights!. - Increase research velocity.- Gain diverse perspectives.- Foster user-centric culture.- Optimize resources. Learn how to transform your UXR practice:
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optimalworkshop.com
In today's fast-paced product development landscape, the ability to quickly gather and act on user insights is more critical than ever. While dedicated UX researchers play a crucial role, there's a...
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@optimalworkshop
Optimal Workshop
1 year
๐Ÿ’ก UX research: Your early warning system in product development.๐Ÿšซ Prevent issues before they become costly problems.โœ… Validate concepts.๐Ÿ” Identify pain points.๐Ÿš€ Uncover opportunities. Learn how to measure UXR's impact: #UXR #RiskMitigation.
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optimalworkshop.com
Ready to elevate your UX research and risk mitigation strategies? Optimal Workshop's comprehensive platform offers powerful tools to streamline your research process, from participant recruitment to...
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@optimalworkshop
Optimal Workshop
1 year
๐Ÿš€ UX research: Your risk mitigation superhero in product development!. ๐Ÿ’ก Identify issues early.๐Ÿ’ฐ Save on costly redesigns.๐Ÿ“ˆ Boost user satisfaction. Learn how to quantify UXR's preventive value. Read our latest blog: #UXR #ProductDevelopment.
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optimalworkshop.com
Ready to elevate your UX research and risk mitigation strategies? Optimal Workshop's comprehensive platform offers powerful tools to streamline your research process, from participant recruitment to...
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@optimalworkshop
Optimal Workshop
1 year
AI is transforming UXR. But how? ๐Ÿค” Our new report breaks it down ๐Ÿ› ๏ธ . Prepare for the future of UX: #AIinUXR #FutureOfUX.
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optimalworkshop.com
Enhance digital experiences with Optimal Workshop's UX research tools. Card sorting, tree testing, and more. Start your free trial now.
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@optimalworkshop
Optimal Workshop
1 year
56% of businesses don't measure UXR impact ๐Ÿคจ . Are you one of them? Our new report shows you how to prove your UX value. Download now: #UXROIMatters.
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optimalworkshop.com
Enhance digital experiences with Optimal Workshop's UX research tools. Card sorting, tree testing, and more. Start your free trial now.
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@optimalworkshop
Optimal Workshop
1 year
๐Ÿšจ It's here! ๐Ÿšจ Our UXR Value Report & white paper are now live. Packed with insights, strategies & future trends. Grab your copy: #UXResearch #MustRead.
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optimalworkshop.com
Enhance digital experiences with Optimal Workshop's UX research tools. Card sorting, tree testing, and more. Start your free trial now.
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@optimalworkshop
Optimal Workshop
1 year
๐Ÿ”ฅ UX researchers, get ready! A report that could change how you work is on its way. What could it be? #UXResearch #StayTuned.
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