National Association of REALTORS®
@nardotrealtor
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The National Association of REALTORS® is America’s largest trade association. #REALTORS #RightByYou
Chicago, IL
Joined March 2008
What will the 2026 housing market really look like? From bold builder incentives to the hottest markets drawing national attention, this week we’re breaking down what buyers and homeowners need to know. We also dive into why Florida remains one of the most closely watched housing
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NAR Advocacy strives to strengthen the places where you and your clients work and live. Through our targeted grant programs, NAR plays a role in creating more resilient and sustainable communities with economic opportunities available to everyone. https://t.co/VHSIAW090X
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Pantone's 2026 Color of the Year, “Cloud Dancer,” offers a fresh start for home design. They say this soft, clean white can add a sense of calm and simplicity to any space; yet, the color choice is having a mixed reaction by designers. https://t.co/UudQbOkRIa
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Final call for NAR NXT 2026 speakers! If you’ve got expertise that can inspire or elevate REALTORS®, now is the time to share it. #NARNXT is seeking session proposals for its 2026 event in New Orleans. Deadline is Jan. 14—don’t miss your chance. https://t.co/T4X1Xb09am
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Join our live virtual course on January 22 and earn your Home Finance Resource (HFR) Certification! Gain the core knowledge necessary to help clients understand the mortgage and financing processes to guide your clients through a smooth homebuying experience confidently. Sign up:
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In this week’s Ask the Economist, Dr. Jessica Lautz, NAR deputy chief economist, explains how long people typically stay in their homes. Have a question for Jessica? Email AskTheEconomist@nar.realtor or share it in the comments.
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Matt Vernon, the head of consumer lending at Bank of America, shares his outlook for 2026 and how financing trends could shape the housing market in the year ahead.
nar.realtor
Bank of America’s Matt Vernon shares insights on how rates, loan products and technology could shape the mortgage landscape in the new year.
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Wishing you a happy and healthy New Year!
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NAR 2026 Forecast Summit predicts positive recovery, with regional affordability hurdles. Find out how you can prepare for the new year. https://t.co/a3tQyZRnei
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NAR REALTOR Benefits® connects you with exclusive offers on tools that amplify your reach, including print and copy services, digital ad platforms and REALTOR® branded products. Create standout marketing that wins clients and closes more deals. https://t.co/8KpZSPOaQQ
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In an increasingly competitive market, your digital brand can make or break client connections. Don't let outdated websites or poor online visibility cost you opportunities. Elevate your digital marketing and show clients exactly why they should choose you.
get.realestate
Essential digital tools for real estate professionals to enhance their online presence, increase visibility, and build trust in 2026. Learn how to stay competitive and attract more clients.
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Pending home sales in November jumped by 3.3% from the prior month and 2.6% year over year, according to NAR's Pending Home Sales Report. https://t.co/QTwbUGFPbo
nar.realtor
Homebuyer momentum is building, with month-over-month and year-over-year pending home sales increases in the Northeast, Midwest, South, and West.
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Calling all real estate pros under 30 making an impact in our industry. Apply for NAR’s 30 Under 30 class of 2026 by January 14 for your chance to be part of this legendary network. https://t.co/djk197CBmr
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Learn how you can help thousands of people in Jamaica devastated by Hurricane Melissa on October 28. Give today to the REALTORS® Association of Jamaica Relief Fund. https://t.co/nmpNzVWok6
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Thinking about your next move in real estate? On this week’s Real Estate Today, leading experts share their outlook for the 2026 housing market and the trends shaping the year ahead. Tune in now on your favorite podcast platform! https://t.co/JTiDKxyJgI
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Is a 50-year mortgage a viable option or just a marketing ploy? In the latest Ask the Economist, NAR Chief Economist Lawrence Yun breaks down what this long-term loan could mean for today’s buyers. Have a question for Lawrence about the housing market? Share it in the comments
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REALTOR® German Garza is helping ensure fallen service members are remembered through Wreaths Across America at the Rio Grande Valley State Veterans Cemetery in Mission, Texas. After learning that only about 500 wreaths were donated for nearly 5,000 headstones last year, German
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Nine out of 10 NAR members rely on independent contractor status, and NAR’s advocacy has helped ensure that this vital business model remains protected. This is what effective advocacy looks like. https://t.co/XmQVFGvAoI
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In the latest episode of Real Estate Today, we dig into why rates are not always set in stone and how asking the right questions could open the door to savings. Tune in to hear practical tips that can help buyers take more control of their mortgage and their budget.
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Wishing you all a joyful holiday season.
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