multilocal.media
@multilocalmedia
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We bring the focus and capabilities needed to ensure that you don’t miss any opportunity to grow your global business.
United Kingdom
Joined June 2022
The rise of curation is here and it's here to stay... Adotat's piece brilliantly outlines how curation can revolutionise the programmatic space. Curation involves selecting the best data and supply, packaging it into unique Curated PMPs. https://t.co/rz6YWphy7C
adotat.com
I’m Pesach Lattin, and if you’re not familiar with me, you probably haven’t been paying attention to the ad tech world. I’ve been in this racket since the internet was powered by hamster wheels. I...
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Heading to #Cannes in a few months? So are we! Join James Leaver, Fern Potter, and Dharmesh Patel as they immerse themselves in the world of curation and cutting-edge AI-powered media curation discussions with AdTech industry leaders at #CannesLions.
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Want something to add to your agenda at Cannes? Fern Potter, will be at the Little Black Book Beach to join fellow industry changemakers for the ’Responsible Marketing - WTF is it?’ panel. 11 am on Tuesday 18th June at LBB beach. To join us there: https://t.co/xpOH7dm1wU
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At Multilocal we're partnering up with fellow curation experts, Onetag. As an AI-powered curation platform, we'll be adding Onetag DealCurate to our offering, enhancing our services and allowing our clients access to Onetag’s premium publisher inventory. https://t.co/MndkDazq6X
exchangewire.com
Multilocal, the programmatic specialist, has announced a global integration with AI-powered curation platform Onetag. Multilocal will add Onetag
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This World Earth Day, we bring to you... CarbonSmart - A solution that minimises carbon emissions in digital advertising, ensuring every impression counts towards a healthier planet. Reduce Emissions. Increase Performance. Choose CarbonSmart! https://t.co/W2FACXc5Zz
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With a special shoutout to Multilocal, we've been recognised as one of the companies that are coming up with an effective solution to the carbon emission problem that the programmatic industry currently faces. Want to read full piece? Check is out below: https://t.co/YnUioqYRah
digiday.com
Advertisers are shifting carbon measurement from ad campaigns to ad supply chains.
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Fern Potter, VP of Product and Partnerships at Multilocal, talks about the dawn of sustainable private marketplaces (PMPs) and the future of sustainability in advertising for Mobile Marketing Magazine. To read the full story:
mobilemarketingmagazine.com
Fern Potter, VP of Product and Partnerships at Multilocal Media, talks about the dawn of sustainable private marketplaces (PMPs) and the future of sustainability in advertising.
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Want to discover what curation can do for you? From April 15-17 James Leaver and Fern Potter will be taking to Miami for the MMA global event, POSSIBLE, to represent the Multilocal team and share the true power behind curation. https://t.co/NTPObpMPuK
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“For me, International Women’s Day serves as a powerful reminder of the progress we’ve made in advancing gender equality, while also acknowledging the work that still lies ahead." says Annitta Musendo, Client Services Operations. https://t.co/MJPEMltkNk
mediashotz.co.uk
Collectively we can all #InspireInclusion - that’s the message from International Women’s Day 202, which falls today, 8 March.
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In an exclusive comment for Performance Marketing World, Fern Potter shares what International Women's Day means to her, emphasising the pivotal role inclusivity plays in creating safe environments for women. Click below to hear more from Fern.
performancemarketingworld.com
To celebrate this day, Performance Marketing World spoke to women from the sector about their experiences and how organisations can be more inclusive.
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Join Charlie Parkes-Patel as she features on the latest episode of the Sphere Life in Digital Podcast. Speaking on her experience in sales, and discussing how Multilocal's CarbonSmart is set to have an impact on sustainability in digital advertising. https://t.co/OhCxQYp9pd
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James Leaver and Fern P. wrapped up their stay in sunny Florida at IAB ALM '24 last week. See some of our favourite highlights below... #ActiveCuration #CarbonSmart #CaaS #Curationasaservice
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Experience the power of Multilocal this summer season. Our comprehensive 6-point targeting solution is designed to ensure that your advertisements reach the perfect audience at the perfect moment. https://t.co/MYCI6QJyRp
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In an exclusive piece for MarTech Series, James Leaver outlines why the advent of #curation is good for performance and the planet. Read his piece:
martechseries.com
As sustainability moves up the agenda for brands and agencies, reach and performance are no longer the sole critical outcomes of a campaign - environmental impact now also needs to be considered.
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In an exclusive comment for PMW, following this week's Data Protection Day, CRO, Simon Reed shares his thoughts on how both pro-privacy curation and sustainability will set a course for responsible, effective digital marketing in 2024. https://t.co/BrYyZvlnSR
performancemarketingworld.com
In a transformative year for tracking cookies and data, the occasion serves as a timely reminder that enhanced user privacy doesn’t have to come at the expense of relevant and effective marketing.
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Tune in to the latest episode of ExchangeWire's TraderTalk TV to catch Fern Potter in action! Fern explores the intricacies of #Curation as a Service, shedding light on how it enhances performance for advertisers across the entire supply chain. https://t.co/wFW7tnF1Xw
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As Index Exchange places its bets on curated deals, we are excited to announce our involvement with the global advertising marketplace. Read more here:
adexchanger.com
Index Marketplaces activates the curation capabilities of DSPs, DMPs and RMNs – and the demand for their PMP deals – across Index's network of publishers.
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James and Fern are at IAB ALM 2024! Between January 28th and 30th, James and Fern will be in Florida to discuss CarbonSmart and curation with some of the brightest minds in the digital industry. https://t.co/VgWzYybHDV.
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As part of ExchangeWire's industry review, James Leaver unpacks programmatic's promise, the evolution of curation and the art behind driving performance while reducing carbon footprint. Check it out below: https://t.co/xIb7Qx1UXP
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We've just rolled out our CarbonSmart solution, and James Leaver is spilling the beans on sustainable advertising and how Multilocal is aiming to push the boundaries for greener ad practices. Head on to TechBullion to read more: https://t.co/DhO8Y8cvGG
techbullion.com
Sustainable advertising aims to combine marketing objectives with eco-friendly strategies. In an era where sustainability has become more than just a buzzword, it has now transformed into an essent...
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