Louisa Wong is joining MINT as our new CEO. Louisa steps in at a pivotal moment: CMOs and executive teams are being asked to deliver more impact with fewer resources, while the advertising and technology landscape becomes more fragmented by the day. https://t.co/FgN9NoIxeq

Being invited by TG1 on Rai Uno to talk about Artificial Intelligence was a great honor and a great responsibility for us! Together with Mark Polyak, we shared a concrete vision of the future 👉 https://t.co/UJC73RNzp6 #AdvertisingIntelligence #AIAgents

You're between meetings. Someone asks about last week's performance. You need context on a campaign that just wrapped. And your dashboard is... somewhere. This is why we built MINT IQ. Curious what this looks like in practice? Watch our new demo. 👇 #AIAgents

New year. New agent! Our Offline Planner Agent sets a new standard for planning across TV, Radio, Print, OOH, and Events Discover how it works and explore all use cases: https://t.co/DM2CnrWopI #AdvertisingIntelligence #AIAgents

Happy 2026! This year, success comes down to knowing the right use case for AI adoption in your company. 🎙️We talked about this exact shift on Transformers. Worth a listen if you're implementing your 2026 AI playbook: https://t.co/Qt8c6YOKpp #TransformersPodcast #IBM #MINT

To our clients, partners, and teams across the world: thank you for the trust, collaboration, and ambition you brought to 2025. Wishing you a restful holiday season and a strong start to the year ahead🎄 #AugmentingAdvertisingIntelligence

2025 was big. To our clients, partners, and the entire MINT team: thank you for making this year one to remember. On to what’s next 🌎 #AugmentingAdvertisingIntelligence

MINT's new Optimization Agent looks at your actual performance data and tells you where to move your money. It won't make decisions for you. But it'll show you what's working and what's not, fast enough to actually matter. Watch our demo to see it in action 👇 #AIAgents

More info on why leaders should care about MINT IQ at:

What if you could have a specialized media team in your pocket? We are proud to unveil MINT IQ today, a mobile web app that puts a specialized team of #AI #Agents, focused on reporting and media, directly in the hands of senior marketing, media, and sales leaders.

This case shows how centralized media intelligence gave one leading travel company the visibility and collaboration needed to react faster, optimize better, and scale globally with confidence. See the full story: https://t.co/YF9iepUH6Q #SuccessStory

On December 10, our Mark Polyak will join Jeff Bergin and Quintana Patterson to discuss how tech leaders are closing the gap between experimentation and AI expertise. Save your spot: https://t.co/jdRKeGIxlr #AdvertisingIntelligence #AIAgents #AI

AI takes care of the repetitive, enhances the measurable, and amplifies the creative. 🎧 Hear more about the three biggest ways it is reshaping marketing in this Transformers podcast episode. #TransformersPodcast #IBM #MINT

General Assembly's new "Work in Progress" magazine just dropped its first issue, and our Mark Polyak was one of the contributors. The theme: How do we build skills (and cultures) that keep pace with AI? Dive into the full issue: https://t.co/mOzNEhXWRl

Marketing has never had more tools — or less clarity. Billions in martech investment, yet ROI remains elusive. We explored why the disconnect persists and what will finally bridge it. 👉 Read the full insight at https://t.co/qLKZxDmDtQ #AdvertisingIntelligence #AIAgents

New Webinar: Fact or Fiction? Top Misconceptions About AI Agents 📅 Thu, Nov 20, 2025 | 11 AM EST (4 PM GMT | 5 PM CET) 🎙️ With Francesco Brenna and Mark Polyak 👉 Save your spot: https://t.co/gEANTbt8yL #IBM #MINT #AIAgents

AI projects succeed when you combine deep technical expertise with vertical industry knowledge. When we teamed up with IBM, we focused on bringing the right experience to build an agentic system that actually delivers. https://t.co/5mXRMkDXrX #TransformersPodcast #IBM #MINT

Your knowledge base just got superpowers! MINT's Advanced Deep Dive uses RAG technology to turn every document into agentic intelligence. Campaign briefs. Competitor research. Historical performance data. Instantly accessible within a simple conversation. #AIAgents

Artificial Intelligence without Process Intelligence is just… artificial. This is what we are exploring in our new partnership with Celonis. Curious how PI + AI work together? Check out our latest blog to explore the partnership: https://t.co/VgIwG26Qy2

Last week, MINT proudly hosted an intimate event in New York City — a timely and long-overdue conversation moderated by Greg Stuart (MMA Global) with Benoit Fouilland (Celonis), Pree Rao (Egon Zehnder), and our Mark Polyak.