1/ I just sold my startup to @MorningBrew at age 22. Here's how I built and exited one of the first TikTok media companies [THREAD]

LFG my third ever long form video hit nicely. channel now at 2K+ subs!

internet aint ready for this @hdubugras

what will u do? . I'll start again, brick by brick

Soham took the VC playbook to W2 😂.

instagram is so hard to monetize, unless you're running some kind of personal brand + info product. Kinda wish I hadn't overindexed on that platform over the past 5 years.

It's the best time in history to be creating content online. Bc the unfair advantage of big creators is gone. - writing teams .- video editing teams .- back office staff.- graphic designers.- sales reps for brand deals. AI can already do most of that.

i used to think "every company should become a media company" . now i think companies should just focus on building products and advertise with creators building good content. very few have the financial will to do it right.

Tech founders wanna be like @im_roy_lee but won't put up the bread. Roy for sure dropped $50-100k on production for each of those insanely epic videos . You're using Opus Clips to cut shorts out of your podcast appearance on a 50 subscriber channel and call it a media strat.

if you're good at content, it's such a better use of your time to build your own audience than building one for someone else.

I can not wrap my head around the idea that some people actually turn on a vacation responder and don't work for a week or two.

If only bro checked Twitter before he did this to my car

i've spent the past 6 months building a 15m/views a month media brand in an underserved sports niche. Using a mix of deep research and chatgpt our video scripts are written almost entirely by AI. This was always my bottleneck. I'm mind blown. Might stand up a network of 5-6.

It's wild how the wealthy think. My friend rents the guest house of this guy's $15M+ mansion and got a great deal on it . I guess in his mind it's covering like 1/3 the monthly salary of his driver? . I'm still a little confused tho 🤣.

AI SDR's getting mad creative 😂

I know a lot of SWE's out of a job right now, some for many months . On the other hand, none of my friends good at organic social have ever struggled to find work.

Few months back I was pitching a well known VC firm on Sand Hill Rd, walking a partner through our playbook. He said "content is not a moat, AI will enable every company to win with content". LMAO . Tech is the commodity, content is not.

absolutley cooking . the cheat code is building the media company covering all the info/news in your niche before you launch your product 🤣

Here's exactly how I just grew a brand new IG page to its first 10k followers. 1. Hack audience and credibility from others. I created media about the industry's most important people that was so good they couldn't help but collab with my brand new page. This was kind of.

making viral content without funnels pains me bc the only one getting rich is zuck!. if you play it right, revenue can scale directly with content . this is the equation I'm solving for with my new company . could 1 view : $1 be achieved?.