
Michael Rubin
@michaelrubin
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Founder & CEO of @Fanatics | Co-Founder of @REFORM | Innovator, Investor and Philanthropist
Joined November 2015
BREAKING: Beginning this season, all NBA rookies will wear a Debut Patch on their jersey. After a player makes their on-court debut, the patch will be removed from their jersey and placed into a 1-of-1 autographed trading card. These cards will then be randomly inserted into
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FAIR PLAY™ activated. Honoring all player prop bets impacted by Emeka Egbuka's 2nd Qtr injury.
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FAIR PLAY™ activated. Honoring all player prop bets impacted by Brenton Strange's 2nd Qtr injury.
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FAIR PLAY™ activated. Honoring all player prop bets impacted by Tyrone Tracy's 1st Qtr injury.
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FAIR PLAY™ activated. Honoring all player prop bets impacted by CeeDee Lamb's 2nd Qtr injury.
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Tom Brady is coming out of retirement, sort of, to join Saquon Barkley, Christian McCaffrey, CeeDee Lamb, Maxx Crosby, Rob Gronkowski, Sauce Gardner Myles Garrett and others for the Fanatics Flag Football Classic - a competitive flag football tournament taking place during Riyadh
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FAIR PLAY™ activated. Honoring all player prop bets impacted by George Kittle's 2nd Qtr injury.
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UFC President, Dana White reveals to the NELK Boys that he’s become a card collector showing off his $1,000,000 collection including a rare PSA 10 Michael Jordan Rookie card worth around $400k 🤯🔥
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Check this out tonight on @espn to see @FanaticsFest behind the scenes for yourself 👀
espnpressroom.com
Today, ESPN, Fanatics and OBB Pictures released the trailer for Fanatics Fest: All Access, an hour-long special airing July 7 on ESPN & ESPN+.
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Breaking: James Harden is declining his player option and intends to sign a new two-year, $81.5 million contract to return to the Los Angeles Clippers, sources tell @ShamsCharania. The second year has a player option and is partially guaranteed.
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Best Dressed Fan of Fanatics Fest 2025, out of more than 125K attendees: Eagles’ fan JJ Nesheiwat. He now wins a trip to Super Bowl LX, WrestleMania 42 and the FIFA World Cup Finals.
We saw thousands of amazing outfits at Fanatics Fest, but this one reverse hurdled over the rest. Everyone, congratulate JJ on being crowned this year’s Best Dressed Fan. An outfit this amazing deserves a prize to match. So we can’t wait to see what he wears to the Super Bowl,
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Not many events exceed expectations. This one did today for me. If you have a chance to get the Javits Center Saturday or Sunday, you should go
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Congrats!!! LFG!!
Big day for me & my family: After two decades at the NFL, I’m honored to join the @PGATOUR as CEO. I’ve long admired the TOUR and believe there’s real opportunity ahead. I’m excited to get to work and help build what’s next. Read my open letter to fans: https://t.co/xby7kqHhDG
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You see Michael Rubin courtside, at the exclusive parties, and in every room that matters. But that’s just noise. His real obsession? Fanatics—the empire he’s built into an absolute powerhouse. Our June Cover: https://t.co/0qCjUlvf7Z
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🚨| WATCH: Speed just met Tom Brady and his family at the Champions League Final! 🔥🔥
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Fanatics says that PSG set a new international sales record after winning the Champions League final this weekend. More PSG merchandise was sold in 12 hours following the final whistle than in the previous 3 months combined. In total, fans from 70+ countries made a purchase.
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Excited to partner with @Fanatics & @michaelrubin for @NHL, @NBA, and digital. Look out for some really cool new brand collabs. Smith Entertainment Group turns omnichannel retail over to Fanatics
sportsbusinessjournal.com
Smith Entertainment Group has turned the Utah Jazz and Utah Mammoth's omnichannel retail over to Fanatics in a new deal.
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