michaelrubin Profile Banner
Michael Rubin Profile
Michael Rubin

@michaelrubin

Followers
104K
Following
3K
Media
499
Statuses
3K

Founder & CEO of @Fanatics | Co-Founder of @REFORM | Innovator, Investor and Philanthropist

Joined November 2015
Don't wanna be here? Send us removal request.
@Topps
Topps
4 days
BREAKING: Beginning this season, all NBA rookies will wear a Debut Patch on their jersey. After a player makes their on-court debut, the patch will be removed from their jersey and placed into a 1-of-1 autographed trading card. These cards will then be randomly inserted into
200
848
11K
@FanaticsBook
The Home of FAIR PLAY™
7 days
FAIR PLAY™ activated. Honoring all player prop bets impacted by Emeka Egbuka's 2nd Qtr injury.
166
48
505
@FanaticsBook
The Home of FAIR PLAY™
13 days
FAIR PLAY™ activated. Honoring all player prop bets impacted by Brenton Strange's 2nd Qtr injury.
235
104
970
@FanaticsBook
The Home of FAIR PLAY™
28 days
FAIR PLAY™ activated. Honoring all player prop bets impacted by Tyrone Tracy's 1st Qtr injury.
0
3
13
@FanaticsBook
The Home of FAIR PLAY™
28 days
FAIR PLAY™ activated. Honoring all player prop bets impacted by CeeDee Lamb's 2nd Qtr injury.
62
29
208
@Edelman11
Julian Edelman
1 month
@AdamSchefter
Adam Schefter
1 month
Tom Brady is coming out of retirement, sort of, to join Saquon Barkley, Christian McCaffrey, CeeDee Lamb, Maxx Crosby, Rob Gronkowski, Sauce Gardner Myles Garrett and others for the Fanatics Flag Football Classic - a competitive flag football tournament taking place during Riyadh
145
1K
40K
@AdamSchefter
Adam Schefter
1 month
Tom Brady is coming out of retirement, sort of, to join Saquon Barkley, Christian McCaffrey, CeeDee Lamb, Maxx Crosby, Rob Gronkowski, Sauce Gardner Myles Garrett and others for the Fanatics Flag Football Classic - a competitive flag football tournament taking place during Riyadh
915
1K
24K
@FanaticsBook
The Home of FAIR PLAY™
1 month
FAIR PLAY™ activated. Honoring all player prop bets impacted by George Kittle's 2nd Qtr injury.
11
9
37
@AdamSchefter
Adam Schefter
3 months
Messages from NFL legends to NFL rookies:
487
3K
42K
@scubaryan_
ryan 🤿
3 months
UFC President, Dana White reveals to the NELK Boys that he’s become a card collector showing off his $1,000,000 collection including a rare PSA 10 Michael Jordan Rookie card worth around $400k 🤯🔥
79
260
8K
@ESPNNBA
NBA on ESPN
4 months
Breaking: James Harden is declining his player option and intends to sign a new two-year, $81.5 million contract to return to the Los Angeles Clippers, sources tell @ShamsCharania. The second year has a player option and is partially guaranteed.
57
113
1K
@AdamSchefter
Adam Schefter
4 months
Best Dressed Fan of Fanatics Fest 2025, out of more than 125K attendees: Eagles’ fan JJ Nesheiwat. He now wins a trip to Super Bowl LX, WrestleMania 42 and the FIFA World Cup Finals.
@Fanatics
Fanatics
4 months
We saw thousands of amazing outfits at Fanatics Fest, but this one reverse hurdled over the rest. Everyone, congratulate JJ on being crowned this year’s Best Dressed Fan. An outfit this amazing deserves a prize to match. So we can’t wait to see what he wears to the Super Bowl,
60
107
2K
@PLeonardNYDN
Pat Leonard
4 months
Not many events exceed expectations. This one did today for me. If you have a chance to get the Javits Center Saturday or Sunday, you should go
3
2
22
@michaelrubin
Michael Rubin
4 months
Congrats!!! LFG!!
@brianrolapp
Brian Rolapp
4 months
Big day for me & my family: After two decades at the NFL, I’m honored to join the @PGATOUR as CEO. I’ve long admired the TOUR and believe there’s real opportunity ahead. I’m excited to get to work and help build what’s next. Read my open letter to fans: https://t.co/xby7kqHhDG
13
4
27
@boardroom
Boardroom
4 months
You see Michael Rubin courtside, at the exclusive parties, and in every room that matters. But that’s just noise. His real obsession? Fanatics—the empire he’s built into an absolute powerhouse. Our June Cover: https://t.co/0qCjUlvf7Z
41
28
181
@FanaticsBook
The Home of FAIR PLAY™
5 months
JAY-Z bets $1 Million on OKC to win in 5 @RocNation @RocNationSports @Fanatics
47
52
209
@IShowSpeedHQ
Speedy HQ
5 months
🚨| WATCH: Speed just met Tom Brady and his family at the Champions League Final! 🔥🔥
21
307
8K
@JoePompliano
Joe Pompliano
5 months
Fanatics says that PSG set a new international sales record after winning the Champions League final this weekend. More PSG merchandise was sold in 12 hours following the final whistle than in the previous 3 months combined. In total, fans from 70+ countries made a purchase.
11
22
178
@RyanQualtrics
Ryan Smith
5 months
Excited to partner with @Fanatics & @michaelrubin for @NHL, @NBA, and digital. Look out for some really cool new brand collabs. Smith Entertainment Group turns omnichannel retail over to Fanatics
Tweet card summary image
sportsbusinessjournal.com
Smith Entertainment Group has turned the Utah Jazz and Utah Mammoth's omnichannel retail over to Fanatics in a new deal.
31
18
201