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Marco Russo Profile
Marco Russo

@marcorus

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Consultant, speaker, book writer, mentor. Business Intelligence with Power BI, Analysis Services, and Power Pivot. Other info on

Joined September 2009
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@marcorus
Marco Russo
11 months
After years in “stealth mode,” we’re excited to introduce DAX Optimizer. Dive deeper here: DAX Optimizer is a tool – delivered as a service – that helps identify potential bottlenecks and suggests impactful solutions and priorities. You still write the…
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@marcorus
Marco Russo
3 years
Welcome to ! You can write and run DAX queries over a sample Contoso database using a web page: no setup, no dependencies. You can also share #dax code in your blog posts using . More info: Have fun! .
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@marcorus
Marco Russo
4 years
The holy grail of business intelligence for 20 years. The ultimate feature of semantic models. Welcome to composite models in #powerbi made by multiple semantic models and imported data. Game over. #MSBizAppsSummit @_christianWade @AmirNetz
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@marcorus
Marco Russo
2 years
Bravo for Power BI is your new Power BI buddy. Analyze Model, Format DAX, Manage Dates, Export Data. Free and open-source. Preview 0.9 available now: #powerbi #dax
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@marcorus
Marco Russo
2 years
Do you need a small or large SQL Server database to create your demo? Build you own Contoso or just download one, from 10,000 transactions to 1 billions transactions with 2 million customers. Welcome to Contoso Data Generator! #powerbi #tabular #ssas
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@marcorus
Marco Russo
6 years
DAX Guide is online! - The reference I had been wanting for years is online at - not a book, just a complete function reference online - read more about it on my blog post! #dax #powerbi #powerpivot #ssas #tabular
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@marcorus
Marco Russo
3 years
We are proud to announce great news for DAX Guide! Starting today, every DAX function has its own dedicated video. Moreover, we added new examples that you can try online with ! #dax #powerbi #daxguide #daxdo
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@marcorus
Marco Russo
8 months
A new free #powerbi tool is coming soon: PBI Explorer from @TabularTools ! Code-first view of all the properties of PBIX reports, including features like bookmarks, grouping, filters, ... Compare two report versions and highlight differences And more...
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@marcorus
Marco Russo
8 months
BREAKING NEWS The first beta of PBI Explorer is available. Navigate your #powerbi reports pages and visuals properties and compare differences. Free forever, download and use it. No setup by now: just copy it into a folder and run it!
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@marcorus
Marco Russo
4 years
*** BREAKING NEWS *** DAX Patterns second edition is available. - new website (23 patterns) - new book (420 pages) - new videos (> 16 hours) Read the official announcement with all the details!
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@marcorus
Marco Russo
8 months
Several #powerbi Desktop announcements (next 6 months) from @mohaali45 at @PowerBINextStep : - Power Query diagram view - Calculation groups editing - DAX Query View (yeah, like DAX Studio) - Visual Calculations But THE feature everyone wanted... - Folders in Workspaces !! 👍
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@marcorus
Marco Russo
3 years
Star schema or flattened table in #powerbi ? This article + video shows the performance differences, explaining why we are all in on star schema. #tabular #datamodel #starschema
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@marcorus
Marco Russo
4 years
7 reasons why DAX is not easy. Start your weekend by reading this long and entertaining post written by @ferrarialberto #dax
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@marcorus
Marco Russo
6 months
Don't be distracted by keynotes and big announcements. The big pieces of news in #powerbi are: - DAX Query view in PBI Desktop (you no longer need #daxstudio to just run a query) - Selection expression for calculation groups 1/5
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@marcorus
Marco Russo
4 years
BREAKING NEWS You can create calculation groups in Power BI Desktop July 2020 release. Just install Tabular Editor, you can now launch it as an external tool in #powerbi (thanks @DOtykier ). As a bonus, you can edit your #dax measures, too.
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@marcorus
Marco Russo
2 months
I am glad to announce that @kurtbuhler has started to work with us at SQLBI. The video describes the most difficult part of the job. 😎 Read more:
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@marcorus
Marco Russo
1 month
𝗕𝗥𝗘𝗔𝗞𝗜𝗡𝗚 𝗡𝗘𝗪𝗦 Revolutionizing Power BI: Introducing the Ultimate Formula Language Be the first to learn about the new #dax language extension, which will forever transform how we write #powerbi formulas for hierarchical calculations!
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@marcorus
Marco Russo
5 years
New free video course "Introduction to Data Modeling for Power BI" on SQLBI. If you import data in #powerbi and you think that a star schema is a constellation, you should consider watching this video - immediately! #dax #ssas #tabular
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@marcorus
Marco Russo
4 years
You can create complex DAX code for bad data models. Or you can adopt a star schema, get the right results, and write simpler and faster DAX. It's your choice. #powerbi #dax
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@marcorus
Marco Russo
4 years
One click to open an #Excel PivotTable connected to your LOCAL #powerbi desktop model. No internet required. When? NOW! Analyze in Excel for Power BI *Desktop* Version 1, open source, free, simple, useful. Watch the video or just install it.
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@marcorus
Marco Russo
2 years
The first version of Bravo for Power BI is now generally available! Analyze Model, Format DAX, Manage Dates, and Export Data. Free. Open-source. Multilanguage. Customizable templates. Yes, completely free! #bravo #powerbi #dax
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@marcorus
Marco Russo
5 years
First task when you get #powerbi May update: disable auto date/time for new files. No, you don't have other priorities. Stop reading now, clear this flag, then go back to your routine. Your next model will thank you.
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@marcorus
Marco Russo
2 years
DAX Studio 3.0 is available! - New UI - Dark mode - Many, many small improvements...
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@marcorus
Marco Russo
3 years
After months of work, the new Mastering Tabular video course is finally available. Learn how to create enterprise-grade Tabular models with Power BI and Analysis Services. #powerbi #analysisservices #ssas #tabular
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@marcorus
Marco Russo
11 months
RANK is a new DAX function to rank items based on multiple columns. This article introduces the RANK function and its differences from RANKX. #dax #powerbi
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@marcorus
Marco Russo
4 years
DAX Studio 2.12.0 (available now) is now digitally signed and trusted by Windows. No more SmartScreen scary warnings and worried admins! SQLBI appears as the publisher, but remember that @darrengosbell is the real hero here! #dax #daxstudio
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@marcorus
Marco Russo
6 years
The Power BI visual reference 2.0 is available! More than 200 visuals (standard and custom) classified in a single page. A must have resource to choose the best visualization for your reports. #powerbi #powerbi
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@marcorus
Marco Russo
22 days
The second edition of 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗶𝗻𝗴 𝗗𝗔𝗫 𝗶𝘀 𝗰𝗼𝗺𝗽𝗹𝗲𝘁𝗲. 𝟰𝟬 𝗵𝗼𝘂𝗿𝘀 of video lectures. 𝟴𝟬𝟬 𝗽𝗮𝗴𝗲𝘀 in the book. 𝟮 𝘆𝗲𝗮𝗿𝘀 of work. Now it's your turn. You're welcome. #dax #optimization #vertipaq #directquery Read more:
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@marcorus
Marco Russo
1 year
This article introduces the Data Ecosystem, an innovative evolution of the modern data warehouse architecture. By combining data lakes, rivers, glaciers, and seas, it offers enhanced scalability, flexibility, and efficiency for data-driven organizations.
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@marcorus
Marco Russo
3 years
Santa Claus 🎅 has arrived: a new free DAX Tools video course is available. Learn DAX Studio, VertiPaq Analyzer, and Analyze in Excel for Power BI Desktop with videos, translations, bookmarks, and more! #powerbi #dax #ssas #tabular Register for free:
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@marcorus
Marco Russo
4 years
Spoiler: calculation groups will be available in Power BI Desktop by this summer thanks to Tabular Editor integrated with Power BI Desktop. Watch the demo by @_christianWade from minute 00:34 to 00:47 in this Teams video #powerbi #dax
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@marcorus
Marco Russo
3 years
The business intelligence world dreamed of its holy grail for 20 years. #powerbi started the preview of composite models made by multiple semantic models and imported data. This is a historic milestone. Article by @marcorus / video by @ferrarialberto .
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@marcorus
Marco Russo
7 months
BREAKING NEWS We removed the waitlist and... 𝐃𝐀𝐗 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞𝐫 𝐢𝐬 𝐢𝐧 𝐩𝐮𝐛𝐥𝐢𝐜 𝐩𝐫𝐞𝐯𝐢𝐞𝐰! Everyone can create an account for DAX Optimizer. Read more: #dax #powerbi #daxoptimizer
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@marcorus
Marco Russo
16 days
Print proof on my desk. Minor issues to fix (print quality). There will be two versions: B&W and Color. We're making sure the B&W version is readable. Coming soon (April 30). #dax #optimization Hint: reading it before bed counts as an arm exercise (1.5kg, 3.3lbs).
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@marcorus
Marco Russo
3 years
Do you want real-time reports for your existing Power BI models? You don't need Power BI Premium, you don't need DirectQuery. You can use the Push Datasets, also with Power BI Pro. With the #powerbi Push Tools, it is easy and productive.
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@marcorus
Marco Russo
3 months
This article+video describes the difference between the results of DATEADD and PARALLELPERIOD in DAX. These differences also impact many other time intelligence functions that are syntax sugar of these two. #dax #powerbi
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@marcorus
Marco Russo
4 years
A proposal for visual calculations in DAX. A long article for your long weekend. Alberto and I describe an idea to simplify common calculations and improve performance. Comment and vote the idea. #dax #powerbi
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@marcorus
Marco Russo
2 years
Learning DAX by examples is never a good idea! Watch why and get motivated in learning some theory first! #dax #powerbi
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@marcorus
Marco Russo
5 years
DAX Studio 2.8.0 is finally available. Many new features and bug fixes. Thanks @darrengosbell for the amazing work - many articles ahead to describe the new toys, in the meantime download it and discover by yourself! #dax #powerbi #ssas #tabular
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@marcorus
Marco Russo
5 years
The second edition of The Definitive Guide to DAX is finally here! The blog post describes what's new, what happened behind the scenes, and what's next. #dax #powerbi #ssas #tabular #powerpivot 1/3
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@marcorus
Marco Russo
3 years
Do you want a matrix in #powerbi with top 3 products and "other" products? Repeated for each category? Yes, you can! With some data modeling and #dax magic. Article and video by @ferrarialberto
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@marcorus
Marco Russo
1 month
𝗗𝗶𝗿𝗲𝗰𝘁 𝗟𝗮𝗸𝗲 𝘃𝘀. 𝗜𝗺𝗽𝗼𝗿𝘁 𝗺𝗼𝗱𝗲 𝗶𝗻 𝗣𝗼𝘄𝗲𝗿 𝗕𝗜 What is the right choice between Direct Lake and Import mode in Power BI? #powerbi #vertipaq #directlake #import
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@marcorus
Marco Russo
2 years
Hey #tabular data modelers, this is the dataset checklist you should review every time you open #powerbi or #tabulareditor . Every. Single. Day. This is not a drill, it's a real call-to-action.
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@marcorus
Marco Russo
10 months
DAX Optimizer: the blood, sweat, and code that went into turning this idea into reality. Research, research, research: quality research takes time. The pace of beta access will pick up soon. Waitlist is open. #dax #powerbi #daxoptimizer
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@marcorus
Marco Russo
4 years
If you have to explain to your colleague the difference between measures and calculated columns, now you can save your time and send this link: @ferrarialberto will do the job for you! #dax #powerbi
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@marcorus
Marco Russo
8 months
What is (should be) a Date Lakehouse? You can read a clear explanation in less than 700 words, with schema and sample code. The dimensional model is here to stay. Thanks again, @VincentRainardi
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@marcorus
Marco Russo
11 months
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@marcorus
Marco Russo
3 years
To create enterprise-level models for Power BI and Analysis Services, you need third-party tools. Confirmed by Microsoft. This article explains in detail why you need both Microsoft and third-party tools in 2021. #daxstudio #tabulareditor #powerbi #ssas
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@marcorus
Marco Russo
6 years
First release of #dax Date template for #powerbi . Standard calendars, fiscal calendars, week-based calendars, holidays, support for smart time intelligence calculations. Patterns and use cases coming in the next weeks.
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@marcorus
Marco Russo
8 months
Probably, there should be an article like that every month. People new to data analytics often confuse a methodology with the tools of the trade. The methodology doesn't age just because the tools of the trade change. Thank you, @VincentRainardi
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@marcorus
Marco Russo
4 years
Learn how to write a DAX query using TOPN to display the first elements in individual rows, grouping the remaining elements in a single "Other" row. The goal is to show how to write a DAX query from scratch, reaching the final goal in small steps. #dax
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@marcorus
Marco Russo
4 years
Rule #1 : You do not write complex #dax code. Rule #2 : You DO NOT write COMPLEX #dax code. Rule #3 : If the #dax code is slow, you write a different expression AND benchmark its performance in DIFFERENT queries. Clear? Now you can deal with IF and DIVIDE.
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@marcorus
Marco Russo
5 years
Bidirectional filters in #powerbi relationship are powerful, but you should use them only in measure with CROSSFILTER. Do not enable them in the model, unless you know what you are doing. Why? Read this article by @FerrariAlberto #dax #tabular
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@marcorus
Marco Russo
9 months
GROUPBY and SUMMARIZE seem similar #dax functions, but they differ in both performance and functionalities. This article+video shows how to make the right choice depending on specific scenarios! #powerbi #ssas #tabular
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@marcorus
Marco Russo
3 years
In budgeting reports, a common requirement is to show future sales forecast and actual sales volume on the same line chart. This video shows how to achieve this goal using DAX. #powerbi #dax
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@marcorus
Marco Russo
4 years
Tens of comments to the DAX visual calculations article. Now it's time to push the idea to make it happen. There are 300 votes already. Can we reach 1,000? Yes, I'm asking one click: vote now! #dax #powerbi
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@marcorus
Marco Russo
2 years
We reached 50,000 subscribers for the SQLBI YouTube channel! 🥳🎉 Thanks!! 🕺 (no, we do not dance in the video 😎) #sqlbi #dax #powerbi
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@marcorus
Marco Russo
4 years
You can create KPIs in #powerbi Desktop using Tabular Editor. No, we're not talking about KPI visual, we're discussing KPIs in the semantic model you can also consume in Excel. Learn how in this article+video by @FerrariAlberto
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@marcorus
Marco Russo
1 year
In December 2022, DAX was enriched with window functions: INDEX, OFFSET, and WINDOW. This article introduces the syntax and the basic functionalities of these new features. #dax #powerbi
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@marcorus
Marco Russo
6 months
This article+video describes how to use the DAX time intelligence calculations applied to the latest period available in the data, also known as the “current” period. #dax #powerbi #timeintelligence
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@marcorus
Marco Russo
3 years
This morning I read the phrase "legacy Power BI" on the site of a "modern" tool, which uses SQL as a query language. With all respect, marketing hype should understand when their words become counterproductive. #powerbi #sql #mdx #dax #sequel #legacy #modern 1/19
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@marcorus
Marco Russo
5 years
Stop using bidirectional filters to synchronize slicers in #powerbi , use a #dax measure in visual level filters instead. You need the June 2019 update of Power BI. @FerrariAlberto explains every detail here: #MSBizAppsSummit
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@marcorus
Marco Russo
2 years
CALCULATE is the most powerful and complex function in DAX. This article provides an introduction to CALCULATE, its behavior, and how to use it. #dax #powerbi
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@marcorus
Marco Russo
1 year
Optimizing DAX second edition is available. New book in PDF included. After over a year, we finally published it! Launch discount -20% until May 15. Almost 30 hours of lecture, and more to come by the end of the year. Tons of demos, and... ok, too many…
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@marcorus
Marco Russo
1 month
Bubble plot, quadrant plot, volcano plot, joint plot, swarm plot: they are all types of 𝘀𝗰𝗮𝘁𝘁𝗲𝗿𝗽𝗹𝗼𝘁 𝘃𝗶𝘀𝘂𝗮𝗹𝘀 to make more effective #powerbi reports. Learn how to use them in this article+video from @kurtbuhler :
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@marcorus
Marco Russo
4 years
Too many card visuals in your #powerbi report? Slow performance? Now you have a solution: Card with States has small multiples for the card visualization. This article describes the performance improvement you can achieve without changing a line of #dax !
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@marcorus
Marco Russo
6 months
The new DAX Query View in #powerbi desktop is good quality. Watch the unboxing of this new feature in a 45' #unplugged video.
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@marcorus
Marco Russo
4 years
I've seen the future, and it's bright. But unfortunately, it's under NDA! Read what happened in 2019 and (imagine) what is coming in 2020. Read between the lines. Connect the dots. Use your imagination. Happy 2020! #dax #powerbi
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@marcorus
Marco Russo
3 years
What are common mistakes in big data models for #powerbi and Analysis Services? Friday, Apr 16 at 16:00 UTC, Alberto and I will join @GuyInACube to share our experience with many different customers and scenarios. Live on YouTube LinkedIn Twitch Facebook
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@marcorus
Marco Russo
3 years
If you have a header-detail model in #powerbi , you should consider a simple translation into a star schema. Why? TLDR: Because star schema is better. For a complete explanation, you can read the article and watch the video! #starschema #tabular
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@marcorus
Marco Russo
4 years
The latest version of Analyze in Excel (v1.1.1) for #powerbi desktop no longer relies on an ODC file. You obtain a new #excel file with an embedded connection. No modal dialog box, no additional clicks. In 3 seconds you have a working Excel PivotTable
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@marcorus
Marco Russo
2 years
Did you ever experience a long waiting time while opening a Power BI Desktop file? It could be because of volatile formulas in calculated columns and calculated tables. And if you never heard about volatile formulas... it's time to read this.
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@marcorus
Marco Russo
3 years
7 reasons DAX is not easy are now in video. Enjoy #dax !
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@marcorus
Marco Russo
4 years
Tip for your weekend watchlist: include the 15-minute step-by-step video to create your first calculation group in Power BI Desktop! #powerbi #calculationgroups #tabulareditor #dax
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@marcorus
Marco Russo
4 years
Raining 🌧️Saturday morning thoughts. This week someone said you need to hate ( #dax ) before loving it. Do you need an example?🤓 No PC, just your brain. Explain the Puzzle result in one tweet. No swearing, please. 🤯
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@marcorus
Marco Russo
3 years
Back in business! 🕺🕺🕺🕺🕺 @PowerBINextStep
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@marcorus
Marco Russo
26 days
Done. This is the last page of the Optimizing DAX book sent to the press. I'm so sorry. #dax
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@marcorus
Marco Russo
9 months
If you know people using an Excel PivotTable to export a long table with many columns in Excel and crying every time, this is big news: I know companies that requested this feature in 2013. I'm not joking; I have evidence. P stands for Patience.
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@marcorus
Marco Russo
4 years
So grateful to have reached 10K subscribers on SQLBI’s YouTube channel. If you’re not following us there, make sure to take full advantage of the videos Alberto and I have been posting to support you in your DAX journey!!! #dax #sqlbi #powerbi
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@marcorus
Marco Russo
4 years
Here is your weekend #daxpuzzle ... Replace "??" with the result of the Avg Amount measure in the right table. The content of the Sales table is on the left. Rules: don't use a PC, write the Contoso and Total results; if you want, include explanation in one tweet. Enjoy #dax !
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@marcorus
Marco Russo
5 months
This article+video describes how to correctly shape a data model and prepare data to use a Sankey Chart as a funnel, considering events related to a customer (contact, trial, subscription, renewal, and others). #powerbi #dax #datamodeling #tabular
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@marcorus
Marco Russo
7 months
This article+video describes how to apply conditional formatting on measures picked from a slicer and implemented using two different techniques: field parameters and calculation groups. #powerbi #dax
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@marcorus
Marco Russo
3 years
You can now define a query column in DAX. It has data lineage and can be used in group arguments. It is evaluated at query time, but it does not react to filter context, just like a calculated column. Article and video: #dax #powerbi #ssas #tabular
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@marcorus
Marco Russo
4 years
A classic DAX 101 article has now a video: @FerrariAlberto shows how to compute a running total in DAX. #powerbi #dax
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@marcorus
Marco Russo
2 years
Context transition is a concept unique to DAX. It is not hard; it is just new and, indeed, unique. Learn how to leverage it rather than be scared of it! #dax #powerbi
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@marcorus
Marco Russo
4 years
You asked for another weekend #dax puzzle... @MarkWalterCPA saved me from creating a new one by tweeting the one @FerrariAlberto used in a precon (which was cruel, by the way). Rules: don't use a PC, write the result of the *calculated column* with the highlighted expression.
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@marcorus
Marco Russo
6 years
DAX Formatter is integrated in DAX Studio and Tabular Editor. The user ratio is 16:1 today. Guys, if you are still using VSTS to write/edit your DAX measures you have a strange idea of productivity. Come on, format measures without copy/paste: #dax #ssas
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@marcorus
Marco Russo
4 years
Another Saturday, another #daxpuzzle Replace "?" with the results of A and B measures in the Total row. The content of the Products table is on the left. Rules: don't use a PC, write the result in one tweet. Optional explanation in the same tweet. Enjoy #dax !
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@marcorus
Marco Russo
7 years
Next week we'll get a new version of #powerbi desktop and a new (amazing) version of #dax studio. You should free up time in your schedule!
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@marcorus
Marco Russo
4 years
With calculation groups Power BI needs a feature that Excel already have: arbitrary combination of measures and calculation items. Short blog post for a weekend discussion. #powerbi #excel #calculationgroups
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@marcorus
Marco Russo
2 years
This article+video explains how to get the best performance by using SWITCH in #dax - there have been many improvements in the last few years, but it It is helpful to know what makes the optimization work best. #powerbi
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@marcorus
Marco Russo
4 years
Spoiler alert: #daxstudio The version 2.11.0 is available. @darrengosbell didn't write a blog post yet, but the link to download is in the #sqlbi newsletter coming in a few hours. Preview features.... - Query Builder - Query Benchmark Ready?
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@marcorus
Marco Russo
3 months
Short, sad story. Once upon a time, there was a 𝙡𝙖𝙯𝙮 data modeler. Their semantic model did not work. End of the story. Credits: @FerrariAlberto #powerbi #datamodeling
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@marcorus
Marco Russo
4 years
Welcome to unified DAX! This morning, up to 20% of #powerbi users will find that #dax no longer use localized separators. However, you can restore the localized settings. I am partially responsible for this, for better or for worse. Details in my blog.
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@marcorus
Marco Russo
3 years
Today we celebrate the 200th SQLBI newsletter. Discover Marketing's proposals. And what we did. Because Marketing does not always win. But today we did a few concessions. Read the first and only #sqlbi article full of buzzwords and hype. Have fun!
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@marcorus
Marco Russo
4 years
Redmond, we have a problem. Power BI custom visuals are in trouble. Losing partners is a red alert, not just an early warning. #powerbi #customvisuals 1/5
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