Lucia Moses
@lmoses
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Report on media, entert. @thisisinsider. Find me at [email protected]. https://t.co/yoCwLIeikZ, https://t.co/LbdEOvFlJ8, @luciamoses.bsky.social
Joined April 2008
Otter transcription Freudian slip of the day is Netflix's Greg Peters on the history of media mergers: "Like, historically, many of these murders haven't worked."
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How did we get to the @wbd bidding war? To answer that, viewers can look in the mirror. https://t.co/RNFgpKEzHY
businessinsider.com
The real story of the fight for Warner Bros. Discovery is viewers shifting from studios to tech platforms, impacting how and what you watch.
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Scoop: a Koch-tied group is lining up support from Madison Ave and bigs like Mark Cuban to launch a 'unite America' campaign during the nation's birthday, separate from the official, Trump-planned one. https://t.co/p04JYPDNuT
businessinsider.com
The Koch-funded Stand Together is supporting a new effort that's lined up top marketers to boost civic engagement around America's 250th birthday.
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New from me: A leading talent management firm shared the deck it uses to show Hollywood pros how to parlay their skills to the creator economy as traditional entertainment work wanes. Check it out here:
businessinsider.com
Talent firm G&B Digital Management has been hosting creator economy classes for Hollywood pros as the TV and film industries face challenges.
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Meet a 27-year-old who left the cushy @jpmorgan investment banking world & took a 50% pay cut to work for @MrBeast: https://t.co/XA0zQ7lVYG
businessinsider.com
Bart Dziedzic left JPMorgan for MrBeast in 2024. He took a big pay cut but he now values experience and hands-on work over salary.
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What do @netflix & @MrBeast have in common? Both are exploring theme parks @dwhate & I explore why: https://t.co/aMMqsBsR9M
businessinsider.com
Netflix's and MrBeast's theme parks offer immersive experiences, meeting demand for interactive and IRL entertainment.
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Can old Hollywood learn new tricks? I went to a class for would-be creators by @gbdmtalent to find out:
businessinsider.com
I shared my top takeaways of an industry 'master class' to help Hollywood vets pivot to the creator economy as traditional film and TV decline.
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Offering solutions, scoops, community: @danwhateley, @JamesFaris_ and I talked to 9 media startups about how they're successfully carving out new lanes (mostly) independent of Google: https://t.co/iCrGboGb8N
businessinsider.com
New media startups like The Bulwark and Ankler Media are building their businesses with a focus on loyal subscribers over Google or Facebook traffic.
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Bob Iger warming up to AI, says he'll use it to bring user-generated content to @DisneyPlus: https://t.co/0LD5EAuJLo
businessinsider.com
Disney CEO Bob Iger said AI could enhance Disney+ by enabling user-generated content, interactivity, and deeper engagement.
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New: @condeunion gets a hi powered ally in NY AG @TishJames:
businessinsider.com
NY Attorney General Letitia James joined a Condé Nast union rally, protesting recent firings that followed a staff confrontation with HR.
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Exclusive: Financial services are catching up to the creator economy. Here's Visa's latest tools to help creators:
businessinsider.com
Credit card giant Visa is deepening its relationship with creators by launching a new set of tools in partnership with the startup Karat Financial.
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Netflix's ads chief said she's knocking down advertisers' concerns about the burgeoning ads business: https://t.co/NglgQKKQqw
businessinsider.com
Netflix's ads head said the platform has made "great progress" in addressing concerns it has faced about its business.
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Hollywood may not be ready for Tilly Norwood, but what about AI dog comedians?
businessinsider.com
DogPack's AI dog podcast signed with WME after gaining over 1 million followers across social media.
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Updated with new names: how @AmazonMGMStudio was impacted by @amazon 's sweeping layoffs:
businessinsider.com
Amazon MGM Studios was impacted by the broader layoffs announced Tuesday as the company leans into AI technology.
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NEW: #ParamountSkydance is shedding about 1,000 employees. I have more details — and CEO David Ellison's memo to staffers. #Paramount CEO David Ellison told employees the cuts were coming in a memo. Below is a snippet: Read the rest on @BusinessInsider: https://t.co/J7H0JlcSkS
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Then we explored what the biggest @YouTube star, @MrBeast , can teach Hollywood as audiences drift to creator content: https://t.co/lvB6XpyqkA.
businessinsider.com
From YouTube to Amazon, MrBeast is forging a new kind of media empire. Traditional movie and TV companies should pay attention.
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