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Ken Segall Profile
Ken Segall

@ksegall

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Former ad guy for Steve Jobs. Author, speaker and unbridled observer.

Los Angeles, CA
Joined January 2009
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@ksegall
Ken Segall
2 months
Crossing a Steve Jobs red line was never a good idea. Yet today's Apple is messing with one of the reddest of Steve's red lines: the customer experience. https://t.co/v1DxnGcyS4
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@ksegall
Ken Segall
3 months
Maybe it's time to fight bluster with facts? Dismantling Trump’s imaginary IQ https://t.co/C5YkrLkIiI #trump #nokings
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@ksegall
Ken Segall
3 months
Jane Goodall took part in Apple's "'Think different" campaign—and Steve Jobs couldn't be more proud.
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@ksegall
Ken Segall
4 months
Steve Jobs said it best: "Your presentation is pedantic and boring." Apple, take note! https://t.co/8VVNIbciIx #apple #iphone #stevejobs #AppleEvent2025
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@ksegall
Ken Segall
4 months
Steve Jobs said it best: "Your presentation is pedantic and boring." Apple, take note! https://t.co/8VVNIbbKSZ #apple #iphone #stevejobs #AppleEvent2025
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@ksegall
Ken Segall
2 years
Insightful article about Apple’s journey from 1984 to 2024, and what's faded along the way..
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@ksegall
Ken Segall
2 years
How time flies. This is the 25th anniversary of Apple's last Super Bowl ad. Here’s the whole story behind this fun (and largely forgotten) bit of Apple history.
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@ksegall
Ken Segall
2 years
I was honored to be editor for illustrator Craig Frazier’s gorgeous new book, “Drawn.” Craig's visual wit and heartfelt stories are Inspiring for creative people, as well as those who would benefit from creative thinking—which is all of us.
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@ksegall
Ken Segall
2 years
Apple's "Scary Fast" event: a proud production of the B-team.
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@ksegall
Ken Segall
2 years
Finally watched the iPhone 15 event. Was that real or A.I.?
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@ksegall
Ken Segall
3 years
Bill Gates—haunted by the ghost of Steve Jobs.
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@ksegall
Ken Segall
3 years
Three years and $100 million ago, Apple and Jony Ive agreed to keep working together “long into the future.” Uh … right.
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@ksegall
Ken Segall
4 years
Love the new Mac Studio, but totally perplexed about my path forward. The Great 27-inch iMac conundrum.
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@ksegall
Ken Segall
4 years
A intelligent product like iPhone 13 Pro deserves an intelligent headline. Maybe next time.
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@ksegall
Ken Segall
4 years
Joy! Apple has brought back the Store tab. But why on earth did they ever take it away?
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@ksegall
Ken Segall
5 years
Apple has a history of making great products—and a dubious history when it comes to dealing with product flaws.
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@ksegall
Ken Segall
5 years
Apple has a history of making great products—and a dubious history when it comes to dealing with product flaws.
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@ksegall
Ken Segall
5 years
Have Apple events worn out their welcome? Nah. They're always revealing—though not always in the way Apple wishes.
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@ksegall
Ken Segall
5 years
Mac and PC have been fighting it out forever. Here's a not-so-brief history of The 38 Year War.
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@ksegall
Ken Segall
5 years
M1 really is a monolithic moment in Apple history.
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