Kathleen Lucente
@KathleenLucente
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CEO and Founder @RedFanComm. Building brand equity for high-growth B2B tech brands. Data-backed, strategic PR. Fast Company and Forbes contributor.
Austin, TX
Joined March 2009
🚀 Construction starts: +16% 📈 Nonresidential building: +39% 🔥 Manufacturing starts: +304%.We helped @VersatileAI turn their $80M Series B into 344 media mentions and 25% market share of voice during the construction tech boom. Ready to build your story? 🏗️.#ConstructionTech.
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Fascinating new exhibit at @LBJLibrary: From White House speechwriter to Jaws author to shark conservationist—Peter Benchley's incredible journey from LBJ's team to creating the story that terrified millions, then spending his life protecting the creatures he helped demonize. 🦈.
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Generate videos in just a few seconds. Try Grok Imagine, free for a limited time.
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RT @WSJ: Author Malcolm Gladwell talks about the future of influencers—and how to build influence that endures.
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RT @redfancomm: 🚀 Ready to make your brand unforgettable?. Attend the free workshop "Defining Your Brand & Unique Value Proposition" this T….
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Excited to help Austin entrepreneurs discover what sets them apart!.Facilitating "Defining Your Brand & Unique Value Proposition" 📅 Aug 14, 3-5pm 📍 Ignite sparked by BBB 🏢 @FoundationBBB.Ready to sharpen your brand identity? 🎟️ Register:
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Remember establishing authority equals access. Doors open when people know who you are and what you stand for. #ThoughtLeadership
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Steps to take now to pivot to AI-based search.
prdaily.com
Steps to take now to pivot to AI-based search.
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RT @travilliannext: Erik Beguin, CEO of Austin Capital Bank, introduces Fort Knox — a fraud-proof savings account with no passwords, no acc….
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Austin Capital Bank Debuts Fort Knox High-Security Savings Account To Fight Rampant Bank Fraud -
businesswire.com
The Fort Knox High-Security Savings Account combats fraud through cutting-edge account security and first-of-its-kind funds transfer architecture.
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Just wrapped up an insightful conversation with Paula Chiocchi on her B2B Influence: Spotlight on Industry Game-Changers podcast!. In this episode – "PR Power Play: Transforming Tech Narratives into Sales Success" – I share how strategic PR can become a growth engine for B2B tech.
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How are you preparing for a zero click world when it comes to marketing. Check out our thoughts:
resources.redfancommunications.com
We use a variety of data sources, analytical tools and other methods in a proven approach to brand-building. Over the course of six weeks, our team will...
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60% of Google searches now end without a click. By 2025: 70%. Your SEO strategy is about to become obsolete. Smart companies are already preparing for the "Zero-Click" era. Are you?. Free guide shows you exactly how to adapt 👇
resources.redfancommunications.com
We use a variety of data sources, analytical tools and other methods in a proven approach to brand-building. Over the course of six weeks, our team will...
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What Personalization at Scale Should Look Like in 2025 via @seniorexecmedia.
seniorexecutive.com
CMO Think Tank members share strategies for delivering personalized marketing in 2025—without being creepy.
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Phish two night in a row -- ATX. So much fun. Thinking of my early days at Nectars in Burlington, VT.
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What Personalization at Scale Should Look Like in 2025 via @seniorexecmedia.
seniorexecutive.com
CMO Think Tank members share strategies for delivering personalized marketing in 2025—without being creepy.
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Looking for sanity I decided to watch West Wing for the first time.
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RT @heyalexfriedman: Social media and the internet should have scheduled breaks that force people to go outside and touch grass https://t.c….
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If you're talking to the press right now and you think you're not going to get questions about Trump. Think again. Be prepared.
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PR isn't dead—it's the most strategic business function of 2025 Written by @kathleenlucente of @redfancomm.
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