Did you know that having a massive number of practice areas on your website could be hurting your SEO? 🤔. It can make your site appear incomplete and less authoritative in Google's eyes. Remember, your website's authority is key to its indexability. 📌

Watch it here:

Is your website buried on page 2 or 3 of Google? 🧐. We've uncovered why Google can't decide which page to show and how we'll get you to the first page on our latest Revenue Roadmap episode. Link in the comments below! 👇

Are you ready to stop playing by outdated rules?. DM me and let's build a system that actually works for your firm. I'm @karls_anthony and I scaled @sterlinglawyers from $0 to $17MM using data most law firms ignore. Now I help family law firms do the same.

7️⃣ 𝗬𝗼𝘂𝗿 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻 𝗿𝗲𝗹𝗶𝗲𝘀 𝗼𝗻 𝗮𝗹𝗴𝗼𝗿𝗶𝘁𝗵𝗺𝘀 𝘁𝗵𝗲𝘆 𝗱𝗼𝗻'𝘁 𝗰𝗼𝗻𝘁𝗿𝗼𝗹 . Google and Meta decide who sees your ads based on their priorities. 𝗪𝗲 𝘂𝘀𝗲 𝗰𝗼𝘂𝗿𝘁 𝗱𝗮𝘁𝗮𝗯𝗮𝘀𝗲𝘀 𝗮𝗻𝗱 𝗴𝗲𝗼𝗹𝗼𝗰𝗮𝘁𝗶𝗼𝗻 - data you actually own.

6️⃣ 𝗛𝗼𝘂𝘀𝗲𝗵𝗼𝗹𝗱 𝗱𝗮𝘁𝗮 𝗺𝗮𝗸𝗲𝘀 𝗰𝗮𝗺𝗽𝗮𝗶𝗴𝗻𝘀 𝗽𝗿𝗲𝗱𝗶𝗰𝘁𝗮𝗯𝗹𝗲. Most firms spray and pray with demographic guesses. 𝗔𝗱𝗱𝗿𝗲𝘀𝘀-𝗹𝗲𝘃𝗲𝗹 𝗶𝗻𝗰𝗼𝗺𝗲 𝗱𝗮𝘁𝗮 tells you exactly who can afford you.

5️⃣ 𝗣𝗿𝗼𝗽𝗲𝗿𝘁𝘆 𝘃𝗮𝗹𝘂𝗲𝘀 𝗽𝗿𝗲𝗱𝗶𝗰𝘁 𝗰𝗮𝘀𝗲 𝘃𝗮𝗹𝘂𝗲𝘀. $𝟴𝟬𝗞-$𝟮𝟬𝟬𝗞 𝗽𝗿𝗼𝗽𝗲𝗿𝘁𝗶𝗲𝘀 𝗰𝗼𝗻𝘃𝗲𝗿𝘁 𝟱𝘅 𝗯𝗲𝘁𝘁𝗲𝗿 with targeted messaging.

4️⃣ 𝗧𝗶𝗺𝗶𝗻𝗴 𝗯𝗲𝗮𝘁𝘀 𝗰𝗿𝗲𝗮𝘁𝗶𝘃𝗶𝘁𝘆. Generic campaigns convert like garbage because the timing is wrong. 𝗛𝗶𝘁 𝗽𝗿𝗼𝘀𝗽𝗲𝗰𝘁𝘀 𝟰𝟴 𝗵𝗼𝘂𝗿𝘀 𝗮𝗳𝘁𝗲𝗿 𝗳𝗶𝗹𝗶𝗻𝗴 - conversion jumps 300%.

3️⃣ 𝗚𝗲𝗼𝗳𝗲𝗻𝗰𝗶𝗻𝗴 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿𝘀 𝗱𝗲𝗹𝗶𝘃𝗲𝗿 𝟯𝟳% 𝗵𝗶𝗴𝗵𝗲𝗿 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝘁𝗶𝗼𝗻𝘀. Your rivals' clients are walking to their cars, frustrated. 𝗦𝗲𝗻𝗱 𝘁𝗵𝗲𝗺 𝘆𝗼𝘂𝗿 𝗮𝗱 while they're still in the parking lot.

2️⃣ 𝗖𝗼𝘂𝗿𝘁 𝗿𝗲𝗰𝗼𝗿𝗱𝘀 𝗮𝗿𝗲 𝗶𝗻𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗹𝗲𝗮𝗱 𝘀𝗼𝘂𝗿𝗰𝗲𝘀. Everyone ignores public filing data sitting right there. 𝗙𝗶𝗻𝗱 𝘂𝗻𝗿𝗲𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗲𝗱 𝗰𝗮𝘀𝗲𝘀 and reach them before competitors do.

1️⃣ 𝗣𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗮𝘁𝗶𝗰 𝗮𝗱𝘀 𝗯𝗲𝗮𝘁 𝗴𝗲𝗻𝗲𝗿𝗶𝗰 𝘁𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴 𝗲𝘃𝗲𝗿𝘆 𝘁𝗶𝗺𝗲 . Law firms waste budgets on broad audiences who aren't ready.

𝗬𝗼𝘂𝗿 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿𝘀 𝗮𝗿𝗲 𝗽𝗹𝗮𝘆𝗶𝗻𝗴 𝗰𝗵𝗲𝗰𝗸𝗲𝗿𝘀. 𝗪𝗲'𝗿𝗲 𝗽𝗹𝗮𝘆𝗶𝗻𝗴 𝗰𝗵𝗲𝘀𝘀. Most law firms throw money at Google Ads and pray something sticks. Here's what actually moves the needle when you understand the data 🧵

Want to get on the first page of Google? Stop hiding your expertise! . Think of Google as a librarian for the internet. 👨‍🏫 If your website is unorganized and missing information, it'll get hidden on the back shelves. Here's why it's crucial to build your website around your core

The future of search is here, and it's powered by AI. 💡. We're now moving from search engine optimization to "search everywhere" optimization. 🎯

Watch latest episode here:

Every action you take for your website should have a purpose. If it's not generating revenue, is it really a best practice? 💭. Find out why fixing Internal 404 errors is non-negotiable for real business growth on our latest podcast. Link in the comments below! 👇

Are messy billing or missed deadlines holding your firm back? . It might be time to rethink your processes! . Learn how effective systems can free up your team to focus on what truly matters: winning cases. ⚖️🏆

What's one "boring" element your current website is missing?. I'm Anthony Karls, President of @RocketClicks. I helped grow @sterlinglawyers from $0 to $17MM using systems that work, not systems that look good in portfolios.

3️⃣ 𝗙𝗮𝘀𝘁 𝗮𝗻𝗱 𝘂𝗴𝗹𝘆 𝗯𝗲𝗮𝘁𝘀 𝘀𝗹𝗼𝘄 𝗮𝗻𝗱 𝗽𝗿𝗲𝘁𝘁𝘆.No animations. No sliders. Just quality content. 𝗨𝗻𝗱𝗲𝗿 𝟯 𝘀𝗲𝗰𝗼𝗻𝗱𝘀 𝗹𝗼𝗮𝗱 𝘁𝗶𝗺𝗲 = 𝗺𝗼𝗿𝗲 𝗾𝘂𝗮𝗹𝗶𝗳𝗶𝗲𝗱 𝗹𝗲𝗮𝗱𝘀. The agencies won't tell you this because boring doesn't win design

2️⃣ 𝗣𝗿𝗲𝗱𝗶𝗰𝘁𝗮𝗯𝗹𝗲 𝗻𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗼𝗻 𝗲𝘅𝘁𝗲𝗻𝗱𝘀 𝘀𝗲𝘀𝘀𝗶𝗼𝗻𝘀 𝗯𝘆 𝟲𝟬%.Users need to find what they want in 2 seconds. 𝗦𝗶𝗺𝗽𝗹𝗲 𝗻𝗮𝘃 𝗯𝗮𝗿𝘀 𝘄𝗼𝗿𝗸. Creative ones confuse.