
Jurgen Appelo
@jurgenappelo
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Redesigning the future of work—no hype, no hierarchies, no hegemonies. https://t.co/qAu15E272H
Rotterdam, The Netherlands
Joined March 2008
The persistence of human jobs isn't optimistic thinking—it's economic and psychological reality. But the transition will be painful.
substack.jurgenappelo.com
With AI stealing jobs, we need to prepare for the Great Automation Event.
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The future of work with AI isn’t just automation—it’s a full-blown identity crisis. 22 conundrums that’ll make your head spin (and your team rethink everything).
substack.jurgenappelo.com
The Critical Questions AI Leadership Must Face as AI Reshapes Work, Power, and Purpose. There's a Lot to Do for the Networked Organizations of the Future.
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Fish swim side-to-side. Dolphins swim up-and-down. Useless knowledge? Maybe. But in the age of AI, knowing “useless” things might be the most human skill left.
substack.jurgenappelo.com
In the age of AI, what’s the point of learning anything? There are no knowledge workers in the future or work. The knowledge of the entire world is readily available at our fingertips.
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Everyone wants to automate “mindless” work. Not me. I need stupid, repetitive tasks—they’re therapy for my overworked brain. Sometimes dumb work is smart.
substack.jurgenappelo.com
No one can do meaningful, intellectually demanding work every waking second. Sometimes, our brain cells demand boredom. In the age of AI, we need to cleanse our minds.
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Your Kanban board might be lying to you. AI workflows are turning from pipelines into spaghetti monsters. It’s time we rethink how we visualize and manage work.
substack.jurgenappelo.com
Why Linear Workflow Visualization Is Doomed in an AI-Driven World. AI Management and Leadership Must Recognize Nonlinearity.
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“Oh look, another agile guy pretending to be an AI expert.” 🙄.No. I’m just doing what Agile told us: adapt, evolve, respond to change.
substack.jurgenappelo.com
Agile is meant to navigate uncertainty—the Age of AI will separate the winners from the losers. Love it or hate it, the future of work is with AI, not without.
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AI agents still suck at the messy, nuanced human experience.
substack.jurgenappelo.com
AI Agents Suck at Handling the Human Experience. So Much for Agentic AI (for now).
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Nobody at work cares about your frameworks. They’re already drowning in noise. They just want clear answers: ✔️ Why should I care? ✔️ What’s in it for me? ✔️ How do I proceed?.
substack.jurgenappelo.com
Forget about showing complicated models. AI leadership is about answering the questions, "Why should I care?" "What's in it for me?" and "How do I proceed?"
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Most Substack guides? Boring. Ours? 11 sections, zero fluff, full fire.
substack.jurgenappelo.com
Everything I Wish I Knew Before Launching on Substack. (Any gig worker preparing for the future of work on Substack will love this.)
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AI’s either going to kill us or save us—or so the loudest pundits say. Me? I argue with everyone from the inconvenient middle ground.
substack.jurgenappelo.com
The thing about being a radical centrist is that you get into twice as many fights as everyone else. AI leadership about taking the middle road.
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I’ve started more ventures than vacations. Some soared. Most tanked. Every one taught me something.
substack.jurgenappelo.com
Many Ventures, a Few Hits, One Slightly Bruised Ego. Entering the Age of AI and the Future of Work with Plenty of Battle Scars.
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I'm not quitting Substack and I refuse to use Grok. I'm also not ditching WhatsApp, Amazon, Google, or any of the other supposedly evil platforms.
substack.jurgenappelo.com
How to Change Yourself (and Others): Change Management 101
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AI fluency might be the new literacy test for leadership. But AI fanaticism is a shortcut to oblivion.
substack.jurgenappelo.com
A CEO, a Memo, and the Sound of Screaming Creatives. (Agentic leadership is more than just rushing forward into the future of work.)
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AI outputs aren’t hallucinations. They’re performances. Confident, convincing, and sometimes dead wrong.
substack.jurgenappelo.com
How to Use AIs with a Critical Mind … Six Techniques for Skeptics. (Surviving as a gig worker in the age of AI.)
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Everyone’s hyping autonomous AI agents. But AI keeps making the world more unpredictable. Autonomy needs AGI—and we’re not there.
substack.jurgenappelo.com
So, when are we going to get true agentic AI? The paradox is that AI increases uncertainty, which breaks autonomous AI agents.
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