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Dr. Julie Hook Profile
Dr. Julie Hook

@jnhook

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545
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290
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Neuropsychologist turned product strategist. I build tools that measure the mind and write about how we think, work, and perform in a high-load digital world.

Joined March 2012
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@jnhook
Dr. Julie Hook
5 days
Ever feel tired without being overwhelmed? Restless even when nothing’s wrong? That’s Standby Mode: a cognitive state of constant readiness. https://t.co/G0QRD3LZ31 #CognitiveLoad #Burnout #Psychology #ModernWork
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medium.com
Why modern life keeps the mind quietly on call
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@jnhook
Dr. Julie Hook
9 days
Modern life isn’t just busy. It’s cognitively expensive. Uncertainty, constant decisions, and digital systems tax the brain in ways we rarely name. I’m curating essays that explore that cost. 👇 https://t.co/ZgYDUGGNEU #Neuroscience #Cognition #Overload
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@jnhook
Dr. Julie Hook
11 days
Being “high-functioning” often comes with a hidden cognitive price. It’s not about capability; it’s about the constant mental work no one sees. Why performance comes at a cost: https://t.co/1p0fdgo2qh #CognitiveLoad #MentalHealth #Neuropsychology #Burnout #ProductivityScience
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medium.com
There is a specific kind of exhaustion that high-functioning people rarely talk about. It is the fatigue that shows up even when nothing…
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@jnhook
Dr. Julie Hook
13 days
Overthinking feels exhausting because it is. Your brain burns real energy managing uncertainty and mental “replays” long before you act. Here’s why you’re tired before you even start. https://t.co/YKDIjCJOBS #Neuroscience #CognitiveScience #MentalHealth #BrainHealth
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medium.com
How rumination hijacks your brain’s executive network, and what neuropsychology tells us about regaining mental energy.
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@jnhook
Dr. Julie Hook
14 days
MIT’s new Iceberg Index shows we’re only seeing the tip of AI’s impact. The real exposure? Cognitive middle-skill work we never talk about. Full article here: https://t.co/4JfgSOYjuO #AI #FutureOfWork #CognitiveScience #AIImpact
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medium.com
Why the most vulnerable labor isn’t what you think — and what it means for human cognition.
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@jnhook
Dr. Julie Hook
15 days
Uncertainty drains more mental energy than difficulty. A vague two-line email can exhaust you faster than a 50-page report. Here’s the neuroscience behind it. https://t.co/Q6I98nG2Pu #Neuroscience #Productivity #Burnout
medium.com
Hard tasks don’t drain you. Vague ones do.
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@jnhook
Dr. Julie Hook
17 days
Forget the prompt theatrics. AI isn’t moved by emotion, only clarity and structure. How to actually get better outputs 👇 https://t.co/uO7G9Jd8FH #AI #LLM #PromptEngineering #AI #MachineLearning #PromptEngineering #LLM #AIEthics #TechWriting #Productivity
medium.com
A neuropsychologist’s guide to getting better outputs without the gimmicks
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@jnhook
Dr. Julie Hook
17 days
AI buzz vs. real impact. 88% of companies say they use AI but only 39% see real financial returns. Read how high-performers break the mold and truly scale smart AI → https://t.co/Pm3CDA83vX #AI #AIFailure #DigitalTransformation #Leadership #TechStrategy
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medium.com
The Brain Is Still the Best Model We Have
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@jnhook
Dr. Julie Hook
3 years
I really enjoyed taking with the group from CogNation hard to believe it was two years ago already!
@jlhardyphd
Joe Hardy
5 years
In this episode we talk with Dr. Julie Hook @jnhook about her work as Product Manager for the NIH Toolbox, a comprehensive cognitive, sensory and motor testing system developed by the National Institutes of Health @NationCog https://t.co/ooDT0yjBcL
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@NIHToolbox
NIH Toolbox®
3 years
📆 Save the date! The NIH Toolbox® Assessments Conference will be held April 8-9, 2024. Join us to gain an introduction to our latest in assessments, outcomes research & advanced measurement tools on the horizon. Mark your calendars! Registration and details are forthcoming @NIH
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@jnhook
Dr. Julie Hook
3 years
Excited to participate in this event!
@NIHToolbox
NIH Toolbox®
3 years
COMING SOON! Introducing the #NIH Toolbox® V3 iPad app. Register for our free Virtual Conference on March 24 to learn how the latest V3 #assessment suite can address your needs. Register Today ➡️ https://t.co/fT4OQHpebU
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@jnhook
Dr. Julie Hook
4 years
I”m intrigued by long term sustainability of this choice. This couple is in their 50s. I’d like to see a follow up in 10 years. Im guessing they are back on dry land. Do you agree?
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businessinsider.com
"We love to travel, and we were searching for a way to continuously travel in our retirement that made financial sense," Angelyn Burk said.
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@jnhook
Dr. Julie Hook
4 years
What a great idea to improve #wellbeing !
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@jnhook
Dr. Julie Hook
4 years
Great working on a product with such a positive impact.
@NIHToolbox
NIH Toolbox®
4 years
If you are: ➡️ Developing a new #research protocol for a #pediatric study ➡️ Assessing an older adult for possible #dementia ➡️ Gauging the language skills of individual with intellectual #disability The NIH Toolbox® can address these needs, and more! https://t.co/kYe4in1l7v
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@jnhook
Dr. Julie Hook
4 years
Thanks to everyone who attended our workshop today! Great speaking with you.#ACRM2021
@NIHToolbox
NIH Toolbox®
4 years
Join the NIH Toolbox® team for an instructional course "NIH Toolbox: Innovative Assessments for Rehab” during the ACRM Annual Virtual Conference on September 26. Register now ➡️ https://t.co/66QhvcXNV3
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@NIHToolbox
NIH Toolbox®
4 years
Interested in using the NIH Toolbox® for all your #assessment needs? Getting started is easy - it just takes three easy steps! Learn more: https://t.co/MUUqYuukmY Contact us: ✉️Help@NIHToolbox.org
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