
Jim Farley
@jimfarley98
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CEO of @Ford Dad, husband, racer #NoBoringProducts
Dearborn, Michigan
Joined March 2019
At the Valley of the Gods, I met with off-road enthusiasts & #Bronco drivers Mandy Walden, Melissa Clark & Brian Clark. They’ve been off-roading & building a community for years. Hearing directly from experts like them about what they need in a vehicle helps us build better ones.
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Grateful for the opportunity to go on this trip with the Bronco. Everything I learned will guide our next steps to keep building on #FordBronco’s success for @Ford, our employees & customers. Thanks to everyone I met who took the time to speak with me! More to share, stay tuned.
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It’s been great getting to know Darin Spreadbury who’s our mechanic on this trip. Full-time, Darin is a fabricator at the @Ford Arizona Proving Grounds & also supports the Bronco Off-Road Racing team as a chase vehicle. He lives & breathes this stuff! He even built his own
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Up before dawn yesterday for a live interview with @foxandfriends. What a backdrop for a morning show! And we powered the set with Pro Power Onboard from an F-150 PowerBoost Hybrid. Excited to bring @FrankieMuniz along for some offroading adventures!
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Had a very productive Day 2. The biggest takeaway was learning from our customers, understanding how they use their #FordBronco and what else they need from us at @Ford.
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Another person I'm learning from this week is Caziah Franklin, a fantastic #FordBronco Ambassador. He's helping make the great outdoors more approachable for people that didn’t grow up in this space, encouraging them to explore off-roading & camping. Was fun meeting him on the
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Talking #FordBronco G.O.A.T Modes. These features and the front camera really help drivers tackle any terrain.
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Couldn't have asked for a better Day 1 for this trip. Already learning a lot about what we should do next for #FordBronco…
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Had a great meeting with Sheriff Wiggins of the Grand County Sheriff’s office. His team is using a Bronco for their Search and Rescue operations. There is no compromise when lives are on the line and #FordBronco provides them with the quality and reliability needed to get the job
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What questions do you have about #FordBronco? I’ll be recording a Q&A during my trip. Post your questions below and I’ll answer as many as we can in the video.
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This week I’m off-roading in a @Ford Bronco through remote & iconic trails out West. We’re taking full advantage of Bronco’s tech to go where few other vehicles can. Meeting some great people along the way & learning how we can make Bronco even better!
fromtheroad.ford.com
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