jazzyook.eth
@jazzyook
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brand marketer | co-founder @morefrequency former @blackbird_xyz • @skalenetwork • @nike • @amazon member @safaryclub • @shefiorg
Joined April 2010
Most important aspect of the Coinbase Token Sales platform: If you sell your allocation immediately, you're punished. Welcome to the world of the Crypto Credit Score, citizen.
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Lucky to work with Andrew on SOAR, he’s the BEST marketing mind we have in crypto alongside @jazzyook From @Amazon to @arbitrum he’s been behind so many influential campaigns. We will continue to bring high-value opportunities to both traders and teams. See you in flight ✈️
Gm frens. If you know me well, you know I’m a man of conviction…and I’m relentless af. While I turn down 99% of asks, I said yes to the @LaunchOnSoar team because I saw alignment between what they were building and my personal mission. Like most, I had become fed up with a
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web3 marketing is easy you just need to be pre-tge tweet 👀 a few times whisper “airdrop” delay mainnet launch 2+ years tweet 👀 a few more times wave your hands around throw money at KOLs launch a points program delay mainnet 3 more months say “soon” in discord 👀
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Timeline once again hating on the queer community in tech & crypto because some smooth-brains seem to believe looks/identity negates quality of work, or removes the right for people to show up here as themselves. To anyone seeing this rhetoric and feeling bad about it, just know
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When founders tell me they don't believe in owned organic content and press it tells me that they're only in it for the short game. A study done by @muckrack reviewed 1 million links cited by AI tools and found what it was reading: 🔹95% of AI citations come from non-paid
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We should talk more often about how important the *aura* of a company is. And that includes branding, design, narrative style and even certain team members.
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UNPOPULAR OPINION: In the early days of building a company (or advising one) the most important thing isn’t momentum. It’s rigor. When I was helping launch early-stage projects or building my own (like @morefrequency), I learned that the first instinct is to say yes to
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The runway is now clear for lift-off; it’s time to fly. Buckle up, SOAR is now boarding. …with a little something extra for early depositors 🛫 https://t.co/Fy4jFbUQnR
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4/ @andrewsaunders and I landed on the airline universe because it was a perfect metaphor. Once symbols of luxury and excitement, airlines today epitomize value extraction. So we reimagined what a future airline could look like: one built to uplift, not upsell. By utilizing
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3/ That’s where @LaunchOnSoar comes in. We wanted to build a brand that reminded people what it feels like when companies give value, not squeeze it out of you. A brand that was aspirational, believable, and fun: built on optimism and potential, not scarcity.
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2/ Somewhere along the way, companies started extracting value from users instead of creating it. Think about it... you now pay extra to: 👉reach your own followers 👉get a decent seat on a plane 👉match with someone attractive Everything that used to feel generous… became
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The next generation of crypto brands won’t win on hype. They’ll win on how much value they give back. That’s the idea we built @launchonsoar on. When the team first approached @morefrequency about building out the brand, we saw the potential immediately: not just for a brand,
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Storytelling is one of the most underrated skills in tech. Everyone’s building. Few can explain why it matters.
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Bb's first time at APE Fest and it was a blast. 🍌 Community is so unique and different from others I've experienced. Sophisticated traders, builders, entrepreneurs 🍌 All about the vibe and the connections - APEs are so friendly and welcoming to the Club 🍌 They know how to
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Day 2 - APEB(US BEFORE APEFEST - IFYKYK) Thank you to the @ApeConcierge for arranging the perfect to and from for ApeFest - a charter bus with the nicest seats and slowest bus driver of all time. It was maximum vibes, but really took a lot of anxiety out of the night. It was
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Why trade media matters For crypto, the trade media is even more important than in other industries. Today’s news about the layoffs at @Blockworks_ is a wake-up call to the crypto industry. This isn’t a knock on Blockworks specifically—I have the utmost respect for them and
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Marketers have been begging Twitter employees for years to free inactive handles. Now Twitter’s like, ‘what if… you paid for it?’ 😂
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