J.B. Sauceda
@jaybsauceda
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Emmy winning Host of @tcreporter at @texasmonthly. Logistics CEO with successful exit. EOS Implementer. Former photographer. Chili expert. Private Pilot.
Austin, TX
Joined November 2007
If you think dressing nice makes people friendly, you’ve never spent any time in Private Equity
DRESS FOR SUCCESS: Transportation @SecDuffy has a message for Americans: Stop wearing pajamas on planes.
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One day Bill Murray came by my warehouse with his brother Joel. He rode heavy machinery. Shipped some packages. Made fun of my Astros flag. He insisted we take a picture out front. Afterwards he raided the fridge for one more round and walked out the front door and left.
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Marfa is a polarizing place. Some love it. Some think it’s weird. This season on @tcreporter we used a whole episode to tell the story of a person who has made a huge impact on it but might not be the name that comes to mind when you think Marfa. https://t.co/NkgrDSqXPF
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I work in the media. My job at @TexasMonthly is to seek out stories like this all over Texas for @tcreporter. When it comes to stories like it, Texas is an oil well that'll thankfully never run dry.
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The idea that the capital of the second largest state in the United States was in “obscurity” in the last 30 years is laughable. - Dell joined the Fortune 500 in the 90’s - ABIA started flying to CA and MX in 99 - Amtrak’s Sunset Limited and Texas Eagle both stop in downtown
"Nashville & Austin rocketed out of obscurity w/o a domestic airline hub, without intl flights, w/o decent public transport, w/o Amtrak service, w/o walkable neighborhoods, without major Fortune 500s already HQ'd there - w/o anything conventional wisdom told us was necessary."
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One of the hardest parts of your 30s/40s is accepting that friendships don’t always end, they can change shape. Some friends become seasonal. Some become “text only.” Some disappear into marriage or kids. Some reappear when life knocks them around. And a few become anchors.
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In case you’re in need of something horrific before Christmas, Ballet Austin asked me to be Mother Ginger in the last performance of the Nutcracker on December 23rd at 2PM. Come laugh at me with my family.
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If you’ve never watched an episode of @tcreporter before, this is a great intro to the type of show we produce. It’s active, quirky, and moving. Give it a watch: https://t.co/GA9X87932L
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My takeaway is that you’ve gotta just play a lot of defense on behalf of your priorities. - make the time for the family - set boundaries with people who are toxic - give yourself and friends grace if you don’t see them as often as you’d like And take care of yourself. It’s
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I’d argue the age range of 35-45 is one of the most taxing mentally. - Your parents’ age begins to show - Friends groups splinters as some have kids, some don’t - Careers hit hiccups or strides - People you know die unexpectedly due to health issues - Friends develop substance
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I love a good rivalry. I enjoy playing the Aggies. The Red River Rivalry is a blast. But playing the Razorbacks and reminding them of the over the shoulder touchdown pass in ‘69 is pure bliss. For the love of God, Hook ‘Em Horns!
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I’ve had a few glasses of wine Merle Haggard was under honored when he died Few folks understood the middle and lower class like he did These costume cowboys playing country music these days pale in comparison to the Hag’s understanding of the true middle class blues
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Support your local TexMex restaurants
@jaybsauceda That's because you're a Texan and know those restaurants are the heart of Texas. They're helping: - pay a mortgage - buy Little League, soccer, swim team, or Little Dribblers uniforms -put a few bucks aside for a rainy day or college Plus, they're cooking it to order with love.
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If you’re wondering what sparked this post, it was the lunch I had in Athens, Texas. Verde enchiladas. Queso Blanco. Great chips and salsa. That was the perfect blend of spice and salt. Dr Pepper, of course.
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