ππππππππ
@jarroddicker
Followers
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Following
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Statuses
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@tcg_crypto β‘οΈ merry prankster @darkstardao β‘οΈ fmr WaPo, huffpo & music hack β‘οΈ forgive me if I don't sing in your key π,βοΈ,πΊπΈ
Joined February 2011
Web2: buy things online .Web3: buy online things.
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clubhouse's biggest threat is warm weather.
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web3 has mastered "log in" and totally ignored "sign up".
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web2: "acquiring users".web3: "recruiting members".
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serious question -- why wouldn't any online subscription business that's focused on membership not move the format to NFTs?.
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we're at the point where ETH is 100% the currency.
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wallets are the next social networks.
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web2: friends become strangers.web3: strangers become friends.
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web2: going viral.web3: getting tribal.
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web2: you are the product .web3: the product is yours.
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wait until media companies learn that they can use NFTs to create a secondary market around membership, content & community.
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When information is expensive and misinformation is cheap, we restrict access to what we assume to be known. The problem isn't just algorithms and platforms, it's accessibility and the business of media (subscriptions/advertising). New models should enable the discovery of truth.
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normalize cowboy hats in New Jersey.
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web 2 β rented land .web 3 β owned land.
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ya Miamiβs cool but . New York City.
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some personal news. I'll be joining the leadership team at TCG focusing on Web3 ideas/projects/founders/companies. proud to get the opportunity to build with @mkerns, @JesseJacobs434, @PeterChernin & co. more on what we're up via @sarafischer -->
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in music, NFTs are a merch business *not* a streaming business.
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everything in crypto is working towards living online; "games" are work, NFTs are assets, DAOs are cities. see the forest for the trees.
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Colors in the void. π© . π¦ π₯ π¨.
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there is no substack or clubhouse without twitter.
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web1β brands as media companies. web2β individuals as media companies . web3β communities as media companies.
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feels like NFTs in music will be less about NFTing the song, and more about how NFTs can be utility around it.
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web2: stock photos .web3: photo stocks.
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web3 founders should incorporate the best parts of web2, not ignore it.
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web2: monetizing community .web3: community monetizing.
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web2: ideas built around economics .web3: economics built around ideas.
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focus less on building for the wallets & more on building for the walletless.
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One of my oldest & dearest friends @mrhollender saw a NYC that most of us can only dream of. Luckily he took this photo so we can share the moment with him. Phenomenal.
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The Four Seasons Total Landscaping (picture 1) next to βthe dildo shopβ (picture 2) across the street from the crematorium (picture 3).
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feels like a big web3 unlock will be taking all these incentive experiments used for coordination (DAOs) and commerce (NFTs) of collectibles and leveraging them for good; climate, government, philanthropy.
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new from @darkstardao:. Most of todayβs Web3 neighborhoods are following the history of McMansions; building 10,000 βhomesβ in the middle of nowhere hoping people move in. NFTs communities can be awesome, we just need to start building inside of them. /1.
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if crypto unlocks our ability to truly live online, we should look at every native crypto function as construction of a city (NFTs, DAOs, blockchains). web2: economies online.web3: online economies.
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what if web3 is not at all about the money?.
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crypto is just one UX breakthrough away.
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web2: creator economy.web3: economy creators.
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under discussed: peoples willingness to spend a ton of ETH on a whim vs. peoples willingness to spend a ton of dollars on a whim.
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web2: share with friends .web3: friends with shares.
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you canβt fake web3. web3 must be your authentic self.
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every company I invest in, I would work for.
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web2: your bank account.web3: your account's a bank.
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clubhouse is the Real World of a16z.
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will be fun to watch DAOs move from βwhat they collectβ to βwhat they createβ.
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quite simply, you engage with more people online daily than you do in person. if you care about how you present physically, you will care about how you present digitally. Thatβs NFTs.
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crypto gets a lot more interesting when status (access/benefits) is earned vs. bought.
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web3 should spend less time trying to βfixβ where web2 βfailedβ & build products & experienced people want & need.
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platforms like Substack, OnlyFans, Cameo & Patreon are creating a new market indicator for individuals similar to what free agency does to athletes. within a team/company, an individual's value is generalized. within free agency, the market dictates an individuals value. / 1.
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web2 to web3 is the shift from competitive to collaborative mindsets.
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the thing a lot of web3 misses about "culture" is that our favorite bands, movies & novels never had "roadmaps".
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And with that, some incredibly exciting news:.
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in advertising, data killed the art.
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if crypto aims to be the business of culture, it should be studying hip hop religiously.
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airdrops are like taxes that are paid to you.
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Web3 will sunset the term & generalization of βusersβ. Instead it will be contributors, collectors, producers, buyers, sellers β¦ but not users.
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225 for 45 mins, 500 for 10 mins on each side. wood fire.
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"When the press is under attack, we cannot always count on our nationβs institutions to safeguard our freedoms."
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Membership is a relationship. Subscription is a transaction.
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wallets will evolve to browsersβ user owned browsers.
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In < 2 years, a media company & a talent agency will be the same thing.
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crypto's greatest application will be a single passport for the internet.
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whether they say it publicly or not, every single person / business is thinking about how they can use NFTs.
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detach NFTs from $$$ and you can see it explode. brands charging for NFTs are doing it wrong. for brands with existing customers, NFTs should be an add on-- collectable, giveaway. a benefit.
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DAO tooling is the next enterprise SaaS.
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buying online things will be as big (bigger?) as buying things online.
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feels like web3 has a lot more opportunity than everyone building a video game -- which seems to be the plan for many web3 companies.
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βThe plan: Buy companies that sell products directly to consumers and pair them with influential creators, like Mr. Espiritu, who can cultivate communities around the merchandise.β . TCG x Night Media β> Night Capital
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subscription is a creator product. membership is a community product.
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what are the best live lyrics that elicit response at Phish shows? . personal fave is "i think that this exact thing happened to me, just last year.".
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the metaverse under appreciates how nice it is to go outside.
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The Brew may be the first media company to publicly encourage all employees to have their own individual persona, their own individual business. & itβs the perfect strategy. This is truly media company is record labelβ talent & company build reputation off of one another.
Essay 3: Turn employees into creators βοΈ. What youβll learn:.1) Strategy of making employees creators .2) Benefits for employers and employees .3) How a company can do this
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success, like quality, is subjective.
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web3 music businesses should focus more on the fans that attend their live shows than the fans that just stream their music.
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New Post: as media companies become record labels, creators become rock stars & the business changes for the better. This is the age of the Renaissance Creator. In the passion & ownership economy, creator's now become micro labels themselves. How?. /1.
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Independent creators are independent businesses, pt II. - Substack announces legal support .- Substack hints at editing, design, healthcare & financial support . The formula for a creator economy is creator comfort & confidence. This initiative shows that.
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crypto wallets will change how brands think about targeting customers online:. 1) fully public purchase history.2) users willingness to spend money online.3) connect physical and digital purchases seamlessly. this method makes cookie targeting seem ancient.
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last day at the @washingtonpost. so proud of everything we've built over the past few years. special shout out to my baby (now all grown up) @zeus. zeus powers over 200+ publishers & counting & is about to push FB out of the way with Zeus Prime building a better web for all.
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had a blast talking DAOs, creators & media with @RaoulGMI. Some trends I'm looking forward to--. 1) ETH keys/wallets as log in, status & identity.2) DAOs enabling "media companies" to be more service oriented.3) Moving from "subscribers" to "investors".
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current NFT phase: buy to be resold (asset).future NFT phase: buy to hold (identity).
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change "mint" to "claim", leverage free-to-own (Free NFTs), onboard the next million(s) into web3.
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gas fees are the "paying for dial up" phase of web3.
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Media. Blockchain. WTF does it mean? Hereβs our plan to build the next marketplace of creators by creators: .
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web2: individuals built around applications.web3: applications built around individuals.
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everyone talking about subscriber potential, but what BI is buying is a blue print for the next era of advertisingβ. - 2,500,000 emails/first party data.- 1,000,000 opens/active registered users .- direct relationship with advertisers (non-programmatic).- emails are new cookies.
News: @businessinsider parent company to acquire controlling stake in @MorningBrew.
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web2: earn to play.web3: play to earn.
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web3: where the product isn't the moat, the people are.
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internet businesses fall into 3 buckets; free, rent, own. and each has their supportive business model (advertising, subscriptions, NFTs). thatβs it. simple.
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what does the metaverse prison look like?.
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Final day @washingtonpost. What an incredible establishment. A place where no person is bigger than the brand itself. Honored to have worked with the best & lead by the greatest. TY @jedkhartman @PostBaron @sprakash007 & Fred Ryan. Democracy lives in your light.
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web3 creator stack--. media distribution: @withFND @opensea .media CMS: @viamirror .media brand: @prtyDAO .media funding: @SyndicateDAO & DAOs.media licensing: @ourZORA .media currency: @ethereum .media talent: @superplastic .media hosting: [insert any chain].
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creator economy: revenue share .crypto economy: equity share.
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New Post: The media companies of tomorrow will look a lot like record labels of today. The best platforms/publishers will prioritize talent to build a business that puts creator reputation + brand reputation + operations at its core. How? Why? . *click* .
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