Hey, SMB owners! . Are you letting your ad spend go to waste? . Guide your leads with compelling email marketing strategies to maximize ROI—expect $42 for every $1 spent!. Capture and nurture those leads. Start with a solid Welcome Email Series .and make every message count!.

If you’re looking to elevate your customer engagement and see real growth, . Or, if you’re an email marketer keen to collaborate, .I’d love to chat. Drop me a DM. Let’s discuss how we can make your brand resonate with every customer and transform them into Brand Fans Forever!.

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These insights fuel my mission to help SMBs . Turn casual browsers into loyal Brand Lovers . by crafting email strategies . that forge genuine connections,. not just sales.

With over 25 years of experience as a small business owner and teacher. I've learned a few things about. - tuning into people’s needs, . - quickly addressing concerns, and . - customizing services to make people feel genuinely appreciated and valued.

It’s been an incredible three months. More than just watching the numbers climb,.- I've grown,.- stepping out of my comfort zone,.- learning from every misstep and.- celebrating the small wins along the way. I'm grateful for all that I've learned!.

8) Prioritize coherence. Make sure your email marketing matches what you do on social media and website. This helps keep your brand strong and your messages clear no matter where your customers see them. Adjust regularly so everything stays lined up and makes sense together.

7) Foster a Customer-centric approach . Always put your customers first! . Focus on THEIR needs and interests. Each email should add value, whether a product update, a helpful tip, or an exclusive offer. If customers FEEL your genuine effort, they'll stay more engaged.

6) Keep an Open Mind. Every email campaign offers valuable learning opportunities. Use analytics to track what truly resonates with your audience. Adapt and evolve based on actual data, not just gut feelings!. Optimize and improve to add value to your customer's experience.

5) Keep your list clean. Sometimes, smaller is better. Disengaged subscribers can negatively impact:. - Email deliverability.- Engagement rates.- Cost efficiency. Regularly removing inactive subscribers will ensure a healthier email list and boost campaign effectiveness.

4) Segmentation is a game changer. Tailoring emails to specific audience segments .- boosts engagement, opens, and clicks.- builds lasting relationships and .- increases loyalty and trust. It makes your messages relevant, and your audience feels valued and understood.

3) Invest in your tools. Don’t shy away from investing a bit. For example, upgrading your autoresponder will significantly transform your campaigns, allowing for better segmentation and automation. This means more personalized emails and, ultimately, more sales.

2) Transparency is critical. As a biz owner, you need to:.- connect your eCom store to your autoresponder .- set up integrations with analytics tools . This will give everyone concerned a clear view of .- what's working and what's not, and.- a better grasp of customer insights.

1) Teamwork is the first thing you need to agree on. Understanding and defining.- brand's voice, .- audience and ICP (Ideal Client Profile).- mission and vision .is crucial for successful email marketing,.and it needs strong communication and collaboration.

I learned more in the last three months than in the previous three. After spending several hours. immersing myself in email marketing. as a rookie email marketer and copywriter. for a small business,. Here are some invaluable lessons I learned from that one experience: 🧵.

Six months ago, I decided to start learning a whole new skill: .Email marketing. I would:.- buy a course,.- watch videos on YT,.- subscribe to email marketers' lists.- then find a client. I thought: this won't be too hard🤦‍♀️. Three months later, I found a free client.

RT @LORWEN108: I'm 56. Anxiety controlled me for years and I regret wasting my life making poor decisions. Then I discovered Carl Jung’….

When I buy a course/program. Old mindset:.- Overwhelmed by fear & regret.- Another expense.- Worried about how to pay off credit card. New mindset:.- Driven by potential & opportunity.- An investment in my future/goals.- Focused on maximizing the ROI. A matter of perspective.

RT @mindfulmaven_:

RT @PeakWisdomT: 6 months of action can switch your whole life around:. • 6 months working out.• 6 months learning a skill.• 6 months eatin….

RT @itsdangoldfield: so you're not the best. what now?