
icebreaker
@icebreakernz
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Plastic against your skin? We have a better idea. Clothing made with natural fibers. #movetonatural
Southern Alps, New Zealand
Joined March 2009
Check out more in our Transparency Report here: https://t.co/QxdMUOPSaK Thanks 🐑
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Still wearing plastic? We believe there's a better way. Feel comfortable and choose merino clothing. #movetonatural
#stillwearingplastic
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Fibres from nature. 95% of the fibres we use to make our clothing are natural or plant-based. Of which, 89.7% are merino wool fibres. Our plant-based fibres make beautiful, versatile and high-performing fabrics when blended with our hero fibre, merino wool.
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At Omarama Station, caring for the land means caring for the sheep. Richard, of Omarama Station, says merino sheep are fussier than regular sheep – they love blue skies, sunshine and space – important for everyone on the farm. #movetonatural
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Why is our merino wool different? Since 2018 we’ve focused on our relationships with our growers by offering mutually beneficial 10-year supply contracts. These partnerships allow our growers to take care not only of their sheep, but the entire ecosystem. #movetonatural
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Determined to reduce our impact on the environment, we’re embarking on a regenerative journey. #movetonatural
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Natural apparel for your life, made with sustainably sourced merino wool. icebreaker is a good choice for you and the planet. #movetonatural
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🐑 Natural merino wool sets the basis for our clothing and today, our business reflects our dedication to natural fibre solutions. 95% of our fibres are natural or plant-based. #movetonatural
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We lead a movement towards a more natural way of living by taking unnecessary plastic out of performance apparel. #movetonatural
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We believe now is the time to make a bold move for the future. Being part of the ZQRX programme with our merino wool growers supports our aim of moving to regeneratively grown wool. #movetonatural
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Why Merino? It’s super lightweight, soft, non-itchy, non-clammy, warm in the cold and cool in the heat, and has a miraculous ability to naturally resist odor. #movetonatural
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Regenerative agriculture principles aim to promote biodiversity, improve soil health and reduce carbon emissions. We aim to pioneer regeneratively grown wool and to use regenerative, responsibly sourced renewable fibres in our clothing. Read more: https://t.co/QxdMUOPSaK
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We’re 100% behind @icebreakernz and their mission to move beyond sustainability. NZM work with icebreaker as a ZQRX foundational partner, driving measurable impact via regenerative action. A better world for our animals, our people and our planet. 🌏🐑💚
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Nature has the answers. We’re here to create a better world for people and nature. This means going beyond sustainable. Regenerative agriculture is our future. Learn more in our 2022 Transparency Report: https://t.co/3gcUo9OsPT
#movetonatural
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Still wearing plastic? The answer is uncomfortably yes. Discover how we move to natural: https://t.co/JJGVpqEnyy
#movetonatural
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How do we ensure the sheep who grow icebreaker’s merino wool are as happy making it as you are wearing it? By being part of the ZQRX programme, which allows us to check in with our growers and work with them to keep doing things better. #movetonatural
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Nature is our hero. We celebrate the relationship between people and nature; working together in harmony #movetonatural
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Say hello to the new season and embrace the change in temperature with 100% natural merino. #movetonatural
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One of our top priorities is to create an inclusive and safe place where our associates can bring their whole selves to work every day. Learn more about VF’s culture in our interview with Jan Van Mossevelde, Global Brand President of @icebreakernz:
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We’re constantly striving to help shape the industry for the better by developing natural fabrics and innovative technology for the future of people and the planet. #movetonatural
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