We’re thrilled to celebrate the launch of the new @PoorvuCenter for Teaching and Learning website, a welcoming, user-focused digital space that supports teaching, learning, and academic growth at Yale and beyond.

Research. Collaboration. Strategy. We take a comprehensive approach to understanding your project within the larger context of your organization, ensuring your website aligns with user need and strategic goals. See how our strategy team makes it happen.

A good website design not only improves your site but also helps your school reach more students and grow. Our latest blog shares 7 simple steps to improve your college website, without the need of a full redesign.

Part 2 of our GEO for Higher Ed series dives into how to optimize your most valuable content for Generative AI, boosting visibility, driving traffic, and earning AI citations in a world of zero-click searches and AI-driven student research.

Feeling the FOMO today. We’re believers in the power of small, intimate conferences, and the Digital Colligium regional conferences get it right. There’s nothing like the chance to connect, learn from peers, and walk away energized by conversations.

iFactory’s Director of Higher Education, Beth Carron, had the chance to present at @digitalcollegium Colorado, a fantastic regional conference where higher ed digital professionals came together to share ideas, inspiration, and strategy.

iFactory was delighted to send our Director of Development, Iarla O'Halloran, to EvolveDrupal last week! Big thanks to Evolving Web for hosting such a thoughtful and energizing event. We’re already looking forward to the next one. #HigherEdWeb #EvolveDrupal #iFactory

A quiet AI SEO shift is changing how students search for and choose colleges. With AI-driven zero-click search on the rise, learn how your institution can stay competitive. Read our blog to explore strategies for thriving in this new landscape.

Your website can powerfully engage key higher ed audiences, but trying to serve everyone at once can dilute your message. Instead, make small, strategic updates with your users in mind to improve clarity, navigation, and impact.

Great content starts with smart strategy. At iFactory, our content strategy aligns your message with what users need — so it’s clear, purposeful, and effective. Learn more about our approach.

Our Director of Content, Joe Pinciaro, is at #TACCMConference 2025, where Texas community college marketers connect, share ideas, and inspire change. We are a proud to support as a Bronze Sponsor! . #TACCM2025 #TACCMConnect

We're excited to share that Beth Carron will speak at @digicol_org’s Colorado Regional Conference next week, sharing how higher ed marketers can align their SEO approach to be more discoverable across AI recommendations and search results.

At iFactory, we know a redesign won't please everyone - and that's okay. Our goal is a site that meets your goals, reflects your brand, serves your audience, and launches. Check out our latest blog to see how we can bring your digital presence to life.

At iFactory, accessibility is at the heart of everything we do. From strategy to development, our teams build inclusivity into every stage of the redesign process — empowering users and ensuring every experience is designed for all.

Today, May 31st, is Web Designer Day. Although it is not an official national holiday, it's a great excuse to reflect on the journey we've all been on and celebrate the incredible digital evolution of our last 30+ years. Read our latest blog.

.@brailleinst a non-profit supporting those with blindness and low vision for 100+ years, was a 2025 @TheWebbyAwards honoree for accessible tech. Explore how we built their inclusive site with custom solutions that reflect their mission and values.

Colleges are making up ground lost during the pandemic, according to the National Student Clearinghouse Research Center. College enrollment rose 3.2% year over year in spring 2025. Community colleges saw a 5.4% rise in undergraduate enrollment.

🧑‍‍🧒 New student enrollment up 14%.📊 In-state organic search sessions up 40%. Read more about how we helped North Hennepin Community College launch a new website to boost digital presence, attract students, and drive applications.

Digital accessibility is vital for inclusion, not just a requirement. A new ADA rule mandates public colleges meet digital accessibility standards, but a survey shows many still lack the resources and support needed to comply.

Manhattanville College, known for social justice and mobility, struggled to express its unique brand and community online. Students found the site hard to navigate and uninspiring. Our goal: build a site that boosts brand clarity and usability.