Noelle
@hellohinoelle
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✷ Founder https://t.co/CwQSazbI8s ✷ Product and web design studio ✷ Contact [email protected]
Austin, TX
Joined May 2012
The design solution your business needs. New Friend is a product and web design studio combining strategy with creativity to craft digital experiences that convert. Let’s get started → https://t.co/gNMHwlPHmU
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By 2025, 30% of outbound marketing messages from large organizations will be synthetically generated, up from less than 2% in 2022. That’s bananas.
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Started writing a joke about how I’m basically a California roll: born in Japan, white inside and out, and full of imitation crab.
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FigPals are pretty cute! Everyone on my team made one. I named mine Monica. 😂
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Same open mic, one month later. Better jokes, better timing. Progress feels good.
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March was a strange mix of building digital products by day and telling jokes in dive bars by night. New Friend is growing. So is my addiction to stand-up comedy. https://t.co/DB2xlk16gF
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April Fools is the only day we question what’s real online. The rest of the year, we accept unregulated improv as fact and keep scrolling.
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This makes me happy.
I’m a fan of temporary obsessions, I don’t think they’re distractions from the main quest I think they’re a return to the playground. “Dilettante” originally means “to take delight in” or “to amuse”. Mastery or monetization doesn’t need to be the goal, no love ever goes to waste
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Y’all I spent so much money at the rodeo last night. I couldn’t say no to the souvenir light up boot cup, or the picture with a teacup pig, or the cowhide koozie…
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I was the only girl at the open mic tonight. Well, except for the girl who used her three minutes to sing the song from Frozen.
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Drove past the lake on my way to work and saw a bunch of emergency vehicles and news crews. I said, “Welp, guess they found another body.” Turns out they did. 😓
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We’re unfortunately watching the line blur between playing with a tool and crossing into copyright infringement.
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I wrote something about the importance of storytelling in product design. 👀 https://t.co/baX2TlsGUv
newfriend.studio
Discover how storytelling improves user experience and product design. Learn how we use narrative thinking at New Friend to create more intentional, human-centered digital experiences.
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Hot take: Creativity is about the idea, not the tools. If the idea was yours, it’s still your work even if AI helped build it.
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I enjoy self-deprecating humor, but I’m not very good at it. - Arnold Brown
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Trying out a new bit tonight about getting ghosted after applying to be a ghost tour guide. Feels right.
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moment of appreciation for the beautiful severance finale title cards
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