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Boon aka Hwee-Boon Yar Profile
Boon aka Hwee-Boon Yar

@hboon

Followers
614
Following
11K
Media
806
Statuses
19K

Full-time indie building @thebluesocial. 30yr programmer. SaaS growth lessons + experiments, and behind-the-scenes. Follow for practical dev & indie insights

Singapore
Joined October 2007
Don't wanna be here? Send us removal request.
@hboon
Boon aka Hwee-Boon Yar
16 days
Weekly update: * Banned from X ads * Started Reddit ads * Improve feedback widget by building trust * Make Google One Tap appear sooner * Create more PostHog funnels to discover what works * Enhance /clean-up-followings based on user request #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
1 hour
The cold truth is bugging people actually works. We give them nice names though, activation, reactivation, feature adoption, etc. #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
9 hours
Spending too many partial days on this attempt to improve conversion in a free tool. Just going to simplify it now otherwise it'll never ship #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
10 hours
Claude Code and Codex have paired up to fix starvation 🤣
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@hboon
Boon aka Hwee-Boon Yar
1 day
🚩 Superslow climb to DR for @thebluesocial again. 40 was a milestone and then it stalled for weeks again #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
1 day
Finally past 2300 followers on Bluesky. I lose followers almost as much as I gain them
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@hboon
Boon aka Hwee-Boon Yar
1 day
How many apps have this sherlocked?
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@hboon
Boon aka Hwee-Boon Yar
1 day
If anyone is wondering (like me) where is this Claude Code on Desktop macOS app. It's in the original Claude app tugged in a button.
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@hboon
Boon aka Hwee-Boon Yar
2 days
Weekly update * Launched Black Friday campaign+ emailed past users (15% off) * Fixed pricing bug causing checkout drop-offs (Bluesky login popup) * Added UI toggles to simulate unpaid + no-account users * Improved signup notifications with richer Telegram context #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
3 days
Made the calendar view in @thebluesocial display the hashtag to help planning #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
3 days
Postponed migration to self-hosting, again #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
3 days
80% of the needs around coding-agent orchestration are already covered by using tmux windows, splits, and git
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@hboon
Boon aka Hwee-Boon Yar
4 days
TIL after 23 years of using macOS, I learnt that when clicking and dragging a rectangle to select multiple files, where you start matters. AMA. #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
5 days
Looked up tool to block sites to improve productivity. Willpower isn't helping much these days. #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
5 days
I like to use Codex to review Claude Code's work. I create a custom slash command and just type `/review-dirty`. Easy.
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@hboon
Boon aka Hwee-Boon Yar
5 days
Shucks. Didn't realize there was something stupid during my checkout process. Maybe I'd lost potential subscribers? #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
6 days
Ask your agentic tool: > Now that you built this, what would you do different? One of @steipete best tips
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@hboon
Boon aka Hwee-Boon Yar
6 days
Floated a small idea on Reddit about a reMarkable → handwritten-notes extractor… and received more feedback than I usually get for TheBlue .social 😅 Funny how side ideas sometimes get the loudest reactions. #buildinpublic
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@hboon
Boon aka Hwee-Boon Yar
6 days
Ask your agentic tool: > Now that you built this, what would you do different? One of @steipete best tips
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@hboon
Boon aka Hwee-Boon Yar
7 days
Added a crop UI for Instagram API to address aspect ratios restrictions #buildinpublic
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