Rafi
@halim__rafi
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co-founder & cto @octolane_ai (YC W24) – Self-Driving AI CRM that writes, updates, and moves deals for you | [email protected]
San Francisco, CA
Joined July 2023
We didn’t start @octolane_ai to make another CRM. We started it because we were tired of seeing brilliant people stuck in admin work. Grateful to our team, early customers, friends, family & investors ❤️ Still obsessed. Still shipping. Join us. #Octolane #AI #CRM
@octolane_ai is the world’s first Self-Driving AI CRM. Not a System of Record. A System of Action. ✅ Your follow-up is already written ✅ Your pipeline updates itself ✅ Your day prioritized before it starts ✅ Replaces 7 tools. Feels like one This isn’t software. This is
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Day 1 of 100. Let's go. 🚀 Today marks the beginning of our 100 customers in 100 days challenge at Octolane. And we're not starting with some grand announcement or polished pitch deck, we're starting with what matters: talking to our users and shipping fast to build what people
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Most people don't realize how much of the world runs on nobody checking if you're allowed to be there. Nobody asked me if I was "ready" to start a company while in college. We just started one and applied to YC with my best friend. Nobody asked if we were "big enough" to brief
You can just do things
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𝗪𝗵𝗲𝗻 𝗦𝘂𝗰𝗰𝗲𝘀𝘀 𝗕𝗿𝗲𝗮𝗸𝘀 𝗧𝗵𝗶𝗻𝗴𝘀 (𝗔𝗻𝗱 𝗪𝗵𝘆 𝗧𝗵𝗮𝘁'𝘀 𝗕𝗲𝗮𝘂𝘁𝗶𝗳𝘂𝗹) you know that moment when everything you've been working toward actually works? That happened to us this week. New customers kept signing up. They clicked our one-click CRM setup
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The CRM just started driving itself. I click one button on @octolane_ai and every single field updates in real-time. No data entry. No manual updates. Just AI pulling from emails, meeting transcripts, and live web search. Leadership changes? Found it. Product updates? Got it.
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@ycombinator follow me here or subscribe to my newsletter at https://t.co/1hUxP16oCW for weekly updates on getting 100 customers in 100 days.
coffeewithone.com
Personal diary of building Octolane
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𝗦𝘁𝗮𝗿𝘁𝗶𝗻𝗴 𝗙𝗿𝗼𝗺 𝗭𝗲𝗿𝗼 (𝗔𝗴𝗮𝗶𝗻) There's a photo on my desk. I look at it sometimes when I need to remember who I was. That person knew something I forgot. Year 2024 - We got into @YCombinator. We got traction. Users were excited. I was in offices every day,
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To me @ROWGHANI is an ocean of wisdom ❤️
I get asked a lot what it was like to work with Steve Jobs. Probably the biggest thing I learned is that there is no "good enough" when it comes to the basics: communicating, motivating, and most importantly, thinking. Steve was obsessed with the quality of his own thinking. He
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The design behind The Octolane Premiere didn’t just make things look good, it completely transformed the vibe of our event. The @octolane_ai premiere was = Magic design from @vitorviesi + the story from @coffeewithone Grateful to have design power like this shaping Octolane’s
A first look at the future of CRM 💸 ✨ Design powering the premiere of @octolane_ai With the stars @coffeewithone @halim__rafi
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Becoming a dad has taught me a new kind of empathy. When I hear a baby crying on a plane, or see a toddler melting down in public, or a thousand other things... I get it. I understand it now. Shoutout to all my parents out there. You rock.
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Run once, run forever. Let auto-AI work for you System design with presets. Patents for @octolane_ai With the phenomenal @coffeewithone @halim__rafi
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Developer Experience at its finest.
Every dashboard needs an "Export CSV" button! Supabase makes it easy to implement this feature; literally just adding `.csv()` to your query, and that's it! This feature was added by a community member! The power of open-source is incredible 💪
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Folks, don't fade in your hover highlights. So many big apps do this wrong. The intention is good, transitions generally improve the UX. But hover fade-ins have the opposite effect. All they do is make the app feel sluggish and slow. Your buttons feel like they're not reactive
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I don’t think most people get this. it’s less about whoever has the most data. and more about whoever can turn a prediction into progress, instantly. Speed beats size. Action beats information.
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Sales is still about trust, timing, and human connection. No AI can replicate a warm handshake, a joke that lands, or the gut feeling when a deal is close. What AI can do is kill the 70% of the job that slows you down: - Logging every call and meeting - Updating deal stages
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Day 590 - building @octolane_ai Big thanks to @keywordsai for the spotlight on Octolane! LLM debugging used to slow us down. Now, with Keywords AI, every call is tracked, bugs surface in Slack, costs are clear. Prompts are finally manageable without hardcoding. ✅ 90% drop
Customer Spotlight: Octolane AI - The world's first self-driving CRM We’re excited to kick off our new series of customer spotlights by featuring our friends @coffeewithone and @halim__rafi, the team behind @octolane_ai. Octolane removes the busywork from sales. Reps no longer
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Of all the gifts @ycombinator gave us, the greatest was crossing paths with Kulveer Taggar. A human being who redefined what it means to truly show up for someone. @kul has helped my co-founder @halim__rafi and me navigate through some of the hardest moments building
I wrote about how @ZeusLiving (YC S11) survived the pandemic in a thread that went viral with over 2M views. Here's the update and what I'm up to next. 2021: Zeus survived COVID 2022: Chewed glass & made the portfolio profitable 2023: Sold Zeus to @theblueground (40,000+ homes)
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Day 562 of building @octolane_ai - Self Driving AI CRM As builders, we need to pour our time into tons of things like product, people, decisions, problems, family. Delegating even a few small tasks through this kind of setup feels invaluable 💪 That's why I’ve genuinely started
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How it looks like 🙌🏻
As a bonus, we're also releasing a set of 24 wallpapers for you to use on your desktop. https://t.co/1jnVrm256x
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TIL that the government of Scotland 🏴 is using Resend SaaS is beautiful 🩵
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