Ben Guttmann
@guttmann
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This website is terrible. You should leave it.
Queens, NY
Joined September 2018
What I’m reading: “Simply Put: Why Clear Messages Win―and How to Design Them” by Ben Guttmann (interview on The Marketing Book Podcast coming soon!) @guttmann @BKpub
https://t.co/5WZtEVbGqW
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I try staying off the hellsite these days. But wanted to say that this is good news!
The @NYCMayor’s new housing and zoning proposals just dropped: -🏢 20% density bonus for developers who add 'affordable' units - 🏠1 and 2-family homeowners allowed to add an extra apartment - 🚫🅿️ No parking requirements for new builds https://t.co/aeb9r4Pns1
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“According to the most recent national data, a solid majority of kids—54 percent—are driven to school.”
apple.news
It’s crazy-making and deeply inefficient.
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The Yankees are 12-21 since they added that stupid arm patch to their jerseys
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As usual, Peter pretty much nails it
There’s no magic bullet for generating a wealth of inbound leads as an agency. I've come to realize It’s just: 1. The hard work of maintaining a good reputation 2. The discipline of continually staying in touch with folks 3. Finding ways to be a helpful resource to them
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Thanks to @guttmann for speaking on the Experience-Focused Leaders podcast. Ben Guttmann is a marketing communications expert and the author of “Simply Put: Why Clear Messages Win and How to Design Them” book. Watch the episode here👉 https://t.co/eFCspmv5kN
#relayto #podcast
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I’ve been saying it to people the last few months, but I’ll put it here as a prediction: I think Chris Christie is the strongest challenger Trump has in the primary.
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Taylor Swift could pull of January 6 but Donald Trump couldn’t write Midnights
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200+ tickets booked. And we haven't even announced the program yet. Get your Queens Tech Night seat while you still can:
eventbrite.com
Queens Tech Night returns in 2023 on September 13 at Culture Lab in LIC
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A little secret between you and me before I send out the email: Queens Tech Night is back on September 13. Tickets always fly for this, so get your spot while you can:
eventbrite.com
Queens Tech Night returns in 2023 on September 13 at Culture Lab in LIC
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One of the crazy things about Twitter’s rebrand is that about a zillion websites have spent the past decade putting the company’s logo all over themselves as free marketing. Everybody has a Twitter logo in their site’s header or footer! You couldn’t pay for that!
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Excellent teardown (and rewrite) of this rebrand messaging:
Just off the cuff (thread): ��Hundreds of millions of people around the world use Twitter to share ideas, grow businesses, make new friends, and deepen relationships. Soon, you’ll be able to do even more. Today Twitter is becoming X, the global marketplace for not only
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