For #TheArtOfBeauty, artist #JasmineDowling explores a few of the House’s most loved fragrances. Revealing floral freshness, the signature #GucciBloom collection is reimagined in an orbiting garden of scent. Discover more #GucciBeauty

Welcome a soft embrace with the new #GGMarmont, crafted to accompany you throughout summer—and long after. Discover more

A dreamy shade of blue defines the new #GGMarmont, characterized by its ultra-soft textured touch and Double G logo. Discover more

The signature #GGMarmont refreshes summer styling with new candy-coated silhouettes, curated for the season. Discover more Photographer: Senta Simond .Stylist: Virginie Benarroch

“It’s a great honor to be part of Gucci’s visionary journey of creativity.” #LeeKnow, Global Brand Ambassador . Known for his fresh energy and artistic versatility, the newly appointed Global Brand Ambassador embodies the House’s creative spirit. @Stray_Kids #StrayKids

The House is happy to announce the appointment of #LeeKnow from @Stray_Kids as a new Global Brand Ambassador. Upon receiving the news, Lee Know shared his excitement for his role, “I believe Gucci is a brand that transcends the past and present through heritage and contemporary

From soft curves and quilted lines to precise stitching and the distinguishing Double G, a new video reveals the artistry behind the signature #GGMarmont handbag. Watch the full video

More than seven hours, five artisans, and 152 steps. Follow the rhythm of craftsmanship that shapes the #GGMarmont handbag and its softly quilted silhouette. Watch the full video

Capturing the artistry behind the GG Marmont handbag. A distinctive silhouette is shaped by hand—stitched, quilted, and crafted by Gucci artisans for more than seven hours. Watch the video

Gucci in the Making: GG Marmont. Step inside the world of #GGMarmont, where craft and intention come together in every step and every detail. Watch the video

#Gucci hosted an evening of celebration in honor of the tennis season in London with special guests including #AlexEagle and #EvieHenderson.

#ImogenPoots and @TheSineadBurke attended an intimate evening with #Gucci, dedicated to the celebrated tennis season in London. #SinéadBurke

In honor of the tennis season in London, #Gucci hosted a special dinner for @janniksin with friends of the House #KyraKennedy and #NaomiAckie. #JannikSinner

In London with #JoeKeery and #FionnOShea to celebrate London’s tennis season with the House.

Friends of the House #ErinDoherty and #GeorgeMacKay gather in London for a special dinner hosted by #Gucci.

A new, intense version of #GucciFlora Gorgeous Gardenia complements the original scent while deepening the fragrance with shimmering notes of Italian Mandarin Essence, Gardenia Accord, Hedione, and Sandalwood Essence for a floral, woody composition that embraces joy. Discover

Captured against the city’s dreamy skyline, @MileyCyrus embodies the free-spirited joy of the #GucciFlora Gorgeous Gardenia Intense, the new addition to the Gucci Flora collection. Discover more #GucciBeauty #MileyCyrus . Art Direction: Lolita Jacobs &

A new chapter for #GucciFlora. Embark on a journey of authentic joy with the new Gucci Flora Gorgeous Gardenia Intense, the latest Eau de Parfum to join the House’s signature collection. Created to inspire and uplift, the fragrance magnifies the original scent, evoking a

In celebration of the city’s ongoing tennis season, Global Brand Ambassador @janniksin and #PaulMescal are seen at a special #Gucci dinner in London, hosted by the House for the tennis player. #JannikSinner

Coming together in London with #TishWeinstock and #SiennaSpiro during a dinner hosted by #Gucci in honor of the city’s celebrated tennis season.