Remember, a well-rounded AE doesn't work in isolation. Share your learnings and experiences from your prospecting efforts with your SDRs and marketing team. Let's keep the funnel flowing

4️⃣ Adapt as Needed: Faced with a shortage of mid-funnel leads? Shift gears and spend more time on prospecting, filling your funnel with fresh leads.

3️⃣ Nurture Mid-Funnel Leads: Use the rest of your time to cater to those mid-funnel prospects. Keep the conversations going, engage in discovery sessions and product demos.

2️⃣ Seal the Deal: Don't lose sight of what's important. Allocate over 50% of your time to closing those bottom-funnel deals that are within reach.

1️⃣ Dedicate to Outbound: Make sure you're investing at least 10% of your time, or about an hour each weekday, on outbound activities. This commitment will ensure a consistent flow of opportunities.

So, how do you juggle all these responsibilities? Let's break it down: - 10% Prospecting - 50% Closing - 40% Discovery and Demos More detail in the thread below ⬇️⬇️⬇️

Thought you left prospecting behind when you became an AE? Think again...owning your funnel is the bedrock of success – you can't just pass the baton to your SDRs and marketing team.

🚀 Effective outreach is about aligning your value proposition with your target audience's needs. It's not just what you say, but how you say it and to whom. So, get started and see the difference!

🧩 Crafted with Relevance - A generic value proposition won't cut it. Emphasize the importance of a customized message that resonates with your target audience's unique needs.

🎯 Address the Pain - Align your offering with their needs. Are they seeking more leads, better integration, or cost-effectiveness? Offer them a solution.

💡 Showcase the Benefits - Don't just list features, highlight the advantages your offering brings. How does your product/service ease their pain? Show them the value.

🗣️ Speak Their Language - Adapt your value proposition to address specific pain points. What matters most to them? Use their language and show empathy.

🔍 Identify Your Targets - A deep understanding of your key audience's needs and concerns is crucial. Are you reaching the right people? Make a list of key personas and study them.

📣 Kickstart Your Outreach With Precision - Cold outreach begins by tailoring your value proposition. Customize your message to fit your target buyer personas. Remember, relevance is key.

🚀 #EmailOutreachStrategy Engage your audience more effectively with a well-tailored value proposition. This thread covers how to align your message with your target audience. Let's dive in!

📚 For a deeper dive into data-backed cold outreach, check out our blog post:

Embrace complexity in data-backed cold email sequences. Learn, adapt, and optimize campaigns for long-term success. #ContinuousLearning

Choose a cold email tool: Balance cost, data accuracy, & data points available. Our preferred tool is https://t.co/DffR5eQmqW. #ColdEmailTool

Formulate investigative Qs (e.g., How do C-suites at different company sizes engage with my messaging?) for targeted improvements. #Segmentation

Step 3: Cold Email Data & Objectives 🎯 Analyze performance data w/ tools (e.g., Google DataStudio, MS PowerBI) for informed decisions #DataAnalytics