The Events Structure
@eventsstructure
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Specialists in the provision of structures to support events, roadshows and pop up retail. Tel: 0161 821 1010
Manchester, UK
Joined February 2014
Every great activation starts with a strong structure. We supplied VISION Shipping Container for the Scotland Autumn Internationals, working with Your GB for their end client, The Famous Grouse. Next stop- the Six Nations! 🏉 #EventStructures #BrandActivation #RugbyEvents
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Each year, we challenge our crew to capture the best footage from our projects. This year’s winner is Tim, for his brilliant shots of our ASICS activation at the London 10k 👏 Congrats to Tim!! 📸🎥 #TheEventsStructure #LiveEvents #BrandActivation #ASICS
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Looking back at 2025: Mark’s standout build — Budweiser Tour! Moving across Manchester & London, everything had to stay perfectly in sync. Photographers captured every moment, and our team made it look effortless. #TheEventsStructure #EventActivation #Budweiser #Roadshow
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Wishing you a Christmas full of festive fun and only slightly mischievous elves. Thank you to everyone we’ve connected with this year — here’s to festive cheer, and an exciting year ahead. #MerryChristmas #FestiveVibes #EventsIndustry #InPersonMarketing #TheEventsStructure
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🎄 Celebrating a brilliant 2025! A Christmas night out in Manchester City Centre with an incredible team 🥳 Here’s to an even bigger 2026! #ChristmasParty #TeamCelebration #EventsIndustry #TheEventsStructure
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#1 🥇 Magnum invited festival-goers to indulge and unwind with a two-level experience—premium build, chill-out zone and sweet ice cream moments. Full blog → https://t.co/suljKoHX2W
#ExperientialMarketing #MagnumActivation
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#2 🛍️ Zach Bryan’s Westfield pop-ups drew huge crowds with a warm, minimalist setup for that sought-after limited merch. Full blog → https://t.co/suljKoHpdo
#PopUpRetail #BrandActivation
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#3 ✨STIGA’s five-container build became a welcoming festival hub—raised decks, standout branding and plenty of space to explore. Full blog → https://t.co/B9dCani2OZ
#FestivalActivation
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#4 🎓 NatWest hit the road with friendly, hands-on Gallery Plus mobile spaces—meeting grads where they are and sparking real conversations. Full blog → https://t.co/B9dCanhuZr
#NatWest
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#5 🍺 Estrella wowed festival-goers with multi-site activations across the UK — adaptable, immersive & Barcelona-inspired. Full blog → https://t.co/7U3WDvQVIK
#FestivalMarketing
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#6 🎤 BBC brought serious festival magic to Glastonbury & Reading/Leeds, creating warm, buzzing broadcast hubs that kept fans connected to every moment. Full blog → https://t.co/B9dCani2OZ
#BBCEvents
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7. Hitachi – Mobile Learning Experience #7 🌍Hitachi’s mobile showroom made technical demos interactive, immersive & unforgettable across Norway. Full blog → https://t.co/gfgy1QJqbw
#TechExperience
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#8 🇬🇧 Honouring history on the move. The CWGC “For Evermore” exhibition toured the UK in our Expandable Vista mobile unit — immersive storytelling for communities. See the full countdown → https://t.co/Y7xKKuTYN9
#ExperientialMarketing #BrandActivation #CWGC #ForEvermore
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#9 🚗 Omoda & Jaecoo took automotive innovation on the road! Our Expandable Horizon mobile showroom brought interactive demos to life. Full blog → https://t.co/Y7xKKuTYN9
#ExperientialMarketing #BrandActivation #Omoda #Jaecoo #ExperientialMarketingExamples
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#10 of our top experiential marketing examples of 2025 🏃♂️ Two 40ft high-cube containers transformed into a runner-focused immersive experience. Read more → https://t.co/Y7xKKuTqXB
#ExperientialMarketing #BrandActivation #Nike #ShippingContainerConversions
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✨“Working with The Events Structure at Goodwood was spot on.” Adam Jackson, Leighton Vans, praised how we made their activation simple, professional, and polished. 💬 Plan your 2026 activation via our website. #GoodwoodFOS #BrandActivation #EventStructures #LeightonVans
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Feeling overwhelmed by Goodwood FOS restrictions? We helped Alpine bring their multi-level, fully branded activation to life — all FOS-compliant. Planning a 2026 activation? Visit our website. #GoodwoodFOS #BrandActivation #EventStructures #Alpine #TheEventsStructure
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Justin, our MD, recently judged the FMBE Awards! 🎨✨ Inspired by the creativity and craft on show — we’d love to bring that same level of detail to your next activation. #FMBEAwards #BrandExperience #TheEventsStructure
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Fantastic to have been part of this exciting journey, supporting Hitachi Energy’s Power Quality Portfolio on the Grid Components Roadshow. 7 stops, 13 countries, 2.5 months of great engagement — well done team! #HitachiEnergy #Roadshow #MobileShowroom #TheEventsStructure
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For years, we’ve helped brands bring activations to life at Goodwood FOS. Looking back at 2025, we supported Bilstein with a fully branded, precision-built structure. 💬Got a Goodwood 2026 idea? Start planning now via our website. #GoodwoodFOS #AutomotiveEvents #BrandActivation
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