Egg Strategy
@eggstrategy
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Egg Strategy provides strategic consumer research, brand building, product and category innovation, and marketing consulting services.
Denver, Chicago and New York
Joined December 2009
A global spirits company with a portfolio of luxury brands sought to understand where spirits are associated with other luxury items, like cars, technology, and experiences. Read the full case study here: https://t.co/4fI2154Cjn
#spirits #luxurybrands #brandstrategy #qual #quant
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This year at @sxsw, one could find particularly rich conversations around the frontiers of health and wellness, two of which—the microbiome and psychedelics. #microbiome #psychedelics #healthresearch #SXSW2023
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Happy Anniversary, Egg! We’re grateful for all of our clients and team members who’ve helped us hit this milestone. Cheers! #brandstrategy #brandstrategist #consumerresearch #consumerinsights #brandinnovation #workanniversary #brandconsultants #cpgbrands #lifestylebrands
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Open access to generative artificial intelligence (AI) marks an exciting and perhaps intimidating moment in the world of research, brand strategy, and innovation. Read here: https://t.co/Iz4Pyk9HqS
#ArtificialIntelligence #AI #research #brandstrategy #innovation #airesearch
eggstrategy.com
Egg Strategy is a consultancy that provides new product innovation, qualitative and quantitative consumer research and brand strategy to Fortune 500 clients.
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From Egg Strategy’s POV Series on how to navigate a down market as a leadership brand. Written by Egg President, Matthew Singer. Read the full article here: https://t.co/U5av07qQbF
#brandidentity #branddevelopment #brandexperience #brandconsultant #recession #inflation
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In these troubling and uncertain times, we’re connecting with companies that reflect a deeper purpose and authenticity. Check out the article here: https://t.co/hSAOd91U2t
#deepermeaning #consumerbehavior #consumerinsights #spiritual #spiritualmeaning #deeperconnections
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A popular cash back program came to us asking to amplify their brand personality to expand their consumer base and reach a rapidly growing and lucrative segment. Read the case study here: https://t.co/3JP2xVV5DS
#brandrefresh #visualidentity #lifestylebrand #brandpositioning
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One of America's most popular retailer's came to us looking to understand the apparel shopping experience for an often overlooked consumer - kids. Read the full case study here: https://t.co/g3uSGUgivv
#consumerinsights #brandbuilding #branddevelopment #retailinnovation
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GenZ in particular has played a large role in opening the dialogue around wellness. Swipe to gather insights around this topic from our US-based #genz study #genzmarketing #wellnesslifestyle #genzinsights #selfcarethreads #selfcareideas #healthcaretrends #healthcareinnovation
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A pioneer in plant-based food came to us with the challenge of revitalizing their brand and innovation strategy to regain category notability. Read the case study here: https://t.co/sZfpqXBKGk
#plantbased #plantbasedfood #veganmarketing #plantbasedbusiness #consumerinsights
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Our Culture Lab event is next week! We are looking forward to hearing from @DocChristopherB. Due to popular request, we’re making the event available for live streaming to those unable to attend in person. Make sure to RSVP to the address listed on the invite for remote info.
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We're excited to announce our next Culture Lab will be held in our Boulder office! Join us to hear Pixar consultant @DocChristopherB talk about inclusive storytelling. #eggstrategy #storytelling #culturelab #Pixar
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Egg Strategy is hiring for both qualitative and quantitative interns across our Boulder, Chicago, and New York offices. For more detail, check out the applications here: Boulder: https://t.co/dNOGTNq7qZ Chicago: https://t.co/JAKJ6zfbgn NYC:
lnkd.in
This link will take you to a page that’s not on LinkedIn
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How the world buys sneakers is about to change. Learn more here: https://t.co/x8WCG1aWad
#innovation #sneakers #adidas #Sustainability #eggstrategy
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Join us June 13th at @CatalystHTI for a Lunch + Learn to learn how to keep patients at the heart of your startup. Register here: https://t.co/vKSPRyyg5l
#healthcare #CatalystHIT #eggstrategy #innovation
eventbrite.com
Keeping Patients at the Heart of Your Digital Health Startup Human-centered design has become proliferative in the conversations surrounding brand development and strategy. However, do you really...
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Did you know Friday is #NationalDoughutDay? Here are some fun facts you "donut" know about doughnuts! https://t.co/7AiAUCbOej
#nationaldoughnutweek #donuts #doughnuts #eggstrategy
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The snacking market is booming, and chocolate is leading the way with over $110 billion in sales. Learn more about which snacks consumers are reaching for here: https://t.co/Fwtf3Bb7Kc
#chocolate #snacking #globalsnackmarket #YahooFinance
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What an inspiring day at @HITLABnyc and congratulations to the Women's Health Tech Challenge winner, @norkahealth!
Congratulations to the 2019 HITLAB World Cup: Women’s Health Tech Challenge winner, @norkahealth! We cannot wait to see your impact on the $50B #womenshealth space! Thank you again to our first prize sponsor, @grants4apps, and @sap_iO for hosting. #Disrupt50B
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We can't stop watching this @GameOfThrones Theme cover by one of our favorite clients, @Fender. It may not be Dracarys, but this shred is definitely fire:
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