.@STARZPlayArabia's performance in the latest DataEQ report shows how strongly people connect with platforms that understand their needs. When something is built in the region, for the region, it shows in the trust it earns and the experience it delivers across MENA.

Today is World Television Day. For many, TV is now a mix of apps and platforms rather than a box in the living room. At e& life, we help bring these moments together. Any screen. Any moment.

At e& life, we continue to enrich digital lifestyles. @STARZPlayArabia is now available across @eandegypt's platforms like Emerald, Hekaya, Super Connect and e& Business plans — bringing entertainment and live sports together in one place. #eAndlife #DigitalLifestyle

At e& life, fintech is about building financially inclusive services that grow with people’s needs. @eandmoney is expanding services from remittances and salary payments with @MOHRE_UAE to prepaid and travel cards, while @WioBank continues to grow as a leading digital bank.

That’s a wrap on GITEX 2025, a week full of innovation, collaboration, and big moments! Thank you to everyone who stopped by, our partners for their trust, and the e& team for driving another incredible GITEX. See you at @expocitydubai next year 👋

Your #AI Chef knows the recipe and, #CareemQuick brings the ingredients! 15 minutes delivery to your kitchen door.

It’s the second-last day of GITEX 2025. Can it get better every year? It sure feels like it. The innovation, energy, and partnerships at our stand say it all.

Smarter money management for everyone. @WioBank brings next-level digital banking to your fingertips. #eAndAtGITEX #Banking #WioBank

When @Maaz Sheikh talks about streaming, it’s not just about what people watch, but how they experience it. At #GITEX2025, the CEO of @STARZPLAY shares how AI and creativity are changing the way stories are told and experienced. #eAndAtGITEX

Play, have fun, and score big to win cash prizes ?Will you be in the top 5 to win عيش التحدّي واستمتع باللعب ويّانا. يمكن تكون من الخمسة اللي يفوزون بالجوائز النقدية 😎

At #GITEX2025, Amina Taher, CMO of @WioBank, shares how Wio is redefining banking — making it easy, simple, and all-in-one for individuals and businesses. Watch her interview to learn how Wio is helping individuals and businesses spend, save, and invest smarter. #eAndAtGITEX

Halfway through GITEX 2025, and the energy across our stand hasn’t slowed down. Looking forward to the next two days as we wrap up one of the biggest tech weeks of the year.

Zahra Zayat, Acting CEO of #evision, shares how they’re strengthening their streaming core — originals, exclusive sports, @STARZPlayArabia — while building something bigger behind the scenes. Some of what they’re unveiling? You’ll want to see for yourself in this video.

نواصل تمكين الأفراد والمجتمعات من خلال حلول رقميّة متاحة للجميع. وقّعنا شراكة استراتيجية مع @kezadgroup لتعزيز الشمول المالي وتسريع تبنّي الخدمات المالية الرقمية في الدولة.

What if one app could handle everything? @careem is building exactly that. Bassel Al Nahlaoui, CBO at Careem, talks about expanding beyond rides into food, groceries, and payments, and how AI helps the platform learn what you actually want, not just what you click.

Day 3 of #GITEX2025! The energy’s still electric at #eAndAtGITEX.

Day two of GITEX 2025, and the momentum keeps growing. Stay tuned — there’s much more to come this week.

Exploring the e& money app in action Which feature do you use most? 👇 أي ميّزة تفضلها أكثر؟

Let #AI read your mood, not your history. Discover the immersive entertainment journey that personalises what your subconscious truly seeks. #eAndAtGITEX #StarzPlayArabia #StarzOn

Day one at GITEX Global was packed with events, agreements, VIP visits, and innovations — all highlighting how smart technologies are driving digital transformation. Can’t wait to see you on day two! 👋🏻