Cluely launched a narrative before it launched a tool. And somehow, it’s working.

After years of miserably watching their content get ransacked for free by millions of unidentified AI bot crawlers, publishers were finally thrown a viable lifeline.

Rising demand among marketers for AI search expertise is driving more agencies to create specialist units intended to help clients navigate the tech and its impact on consumer habits.

As movers form new habits, advertisers have the opportunity to reach new consumers if they get their targeting right. Sponsored by

Future is betting on AI to boost recirculation – and make that stickier audience more appealing to advertisers.

This week’s Future of TV Briefing looks at how mobile still accounts for an overwhelming majority of YouTube video views and why some Gen Z viewers aren’t tuning into YouTube on TV screens.

An increase in bots scraping content from publishers’ sites represents a huge threat to their businesses. But scraping for AI training and scraping for real-time outputs present different challenges and opportunities.

Video is helping smaller creators on Substack grow their subscriber numbers faster — but larger creators aren't experiencing the same boost.

The negative impacts of short-term marketing budget cuts — and how brands can avoid them. Sponsored by Keen Decision Systems.

The majority of marketers are directing ad spend toward TV, with a focus on ads that drive impressions and branding.

Scaled ad tech companies need to maintain relationships with startups, when the sector is experiencing ongoing disruption due to AI.

Uber’s global head of advertising Kristi Argyilan says the future of retail media hinges on real-time relevance, brand differentiation, and breaking free from a one-size-fits-all playbook.

AI is changing search — Tripadvisor wants to change with it.

Join this virtual event on July 17 to learn about real-world examples from leading brands using scalable personalization tools for Black Friday success. Sponsored by Contentful.

Learn how visual collaboration tools improve internal communication and maximize meeting productivity in this on-demand webinar. Sponsored by Wrike.

Two years after its launch, The Trade Desk’s Kokai tool has acquired a mixed reputation among the agency media buyers it was designed for.

The explosive growth of "Grow a Garden" has brought new attention to Roblox — and rejuvenated marketers' interest in its advertising power.

Brands are rapidly increasing their spending on faceless creators, showing the unique benefits of working with this type of influencer.

At VidCon 2025, more than a dozen Gen Z attendees weighed in on the video apps they are most and least likely to watch.

Efforts are underway to take IAS private but there are varying levels of interest from private equity groups.