David Castillo
@daviferent
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Crafting brands & building digital experiences. Match your ambition and unlock your growth potential with us. DM for Brand Audit #Branding #UXUI
Estonia & Europe
Joined February 2011
Your website is a trust signal. Information explains, but trust convertsđ We built https://t.co/D4VDzNztNS to solve that exact equation. One year after launch, the @Mindshifters founders told us: "Clients keep saying how professional the site looks." That perception is leverage.
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Showing a brandâs full potential used to be hard â photos, models, 3D, heavy editing. đ ď¸ For Mindshifters, we used AI to show the vision instantly and in real contexts. See the potential first. Launch. Then invest in real photos. #AIBranding #BrandStrategy #Midjourney
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Perfection kills learning. âď¸ Mindshifters embraces âimperfect on purposeâ â scribbles and loose grids that say: itâs okay to try. And yes, itâs all scalable with a Figma system. #DesignSystem #BrandIdentity #EdTech #Figma #UX
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Your logo doesnât need to explain itself â just be memorable. đ§ (Most people don't know the Nike Swoosh is a wing of a Goddess. And it doesn't matter). But if thereâs a hidden meaning, motion reveals it. Animation makes the story visible. #LogoDesign #MotionDesign #Branding
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Thereâs no single way to learn â so thereâs no single logo. đ§ ⨠Mindshiftersâ identity stretches and adapts, just like a great student. The logo becomes the brandâs spark âĄď¸See it in action: https://t.co/iCBBnxl0GT
#DynamicLogo #BrandIdentity #DesignThinking #EdTech
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Mindshiftersâ identity is bold, playful, and built for learning. đ§ â¨Bright colors, a flexible logo, and energetic scribbles invite everyone to explore and create. âĄď¸Check out the full Case Study: https://t.co/iCBBnxl0GT
#BrandIdentity #PlayfulLearning #DesignSystem #Education
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Nothing beats seeing your brand come to life. đ˘â¨ Reachâs identity shaped these sleek spaces, now full of women enjoying Yoga, Barre, and Pilates. Interiors by OCCO. Read the case study in @dribbble
https://t.co/zH3unHaczZ
#Branding #InteriorDesign #Yoga #DesignImpact
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People buy with emotion, not logic. đ§ â¤ď¸ To earn trust fast, you need: ⢠Strong imagery (shows the problem) ⢠Clear branding (shapes perception) Repeat it consistently. Reachâs clean photo and video work was created by Artem FaustSim. #BrandStrategy #DesignThinking
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A brand's social media should feel like an extension of the space. đď¸ Read the case study in @dribbble
https://t.co/zH3unHaczZ
#SocialMediaStrategy #ContentDesign #BrandIdentity #FitnessMarketing #CreativeDirection
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Scaling a premium brand means staying consistent. đď¸ We built interactive guidelines so Reach looks the same across interiors, web, app, and merch. The result: wherever you see it, Reach feels like Reach. #Branding #DesignSystem #UXDesign #BrandStrategy #InteriorDesign
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Purple wasnât in Reachâs palette, but the founder wanted something active and feminine. So we added Active Violet â a small shift that boosted the brand. Logo, color, and type are the core of Reachâs identity. #BrandIdentity #ColorTheory #BrandEvolution #Typography #ReachStudio
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We waited months to see Reach in real use. Seeing the team and clients wearing the merch made it all worth it. Nothing beats watching a design come to life. Read the case study https://t.co/UZju7o2Kal
#Branding #LogoDesign #BrandIdentity #MerchDesign #TeamSpirit #ReachStudio
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Designing a logo means knowing the origin of every shape. A balanced mark starts with a grid that aligns angles and curves. In Reach, all diagonals match, and the âRâ stays balancedâlike a ballerina holding a pose. Simple. Balanced. Elegant. #LogoDesign #Minimalism #ReachStudio
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The Reach "R" icon was designed to be simple and elegantâyet stand strong and confident on its own. Minimal, refined, and subtly evokes movement, just like the Reach experience itself. #BrandIdentity #LogoDesign #IconDesign #Minimalism #StudioBranding #Reach
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Reach logo is simple and elegant, with a subtle sense of movement that reflects the dynamic experience and elegance of Reach Studio. #Logodesigner #branding #fitnessbranding
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Reach came with a bold goal: reshape wellness in Estonia. đŞđŞđ§đťââď¸ They wanted a premium, social fitness studio for busy professionals. Our task: create a brand that connects with their mostly female audience. #Branding #Estonia #FitnessBranding
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Zenthosâs presentation template is built to impress â investors, customers, and the team. Its clean, professional look builds trust instantly. How important is a well-designed presentation for you? Case Study @dribbble â https://t.co/3f2fNZgdMG
#Branding #PresentationDesign
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Just a logo and colors arenât enough. Patterns, icons, and visuals create clarity and emotion â and that clarity drives sales. Zenthos uses simple elements that clearly say âgrowth.â What elements help your brand tell its story? @dribbble â https://t.co/3f2fNZfFX8
#Branding
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PDF brand guides are outdated. Zenthos now has a clickable, scalable one-link guide. Easy to share, easy to update, all assets in one place. How do you keep your team on-brand? Case study on @dribbbleâ https://t.co/3f2fNZgdMG
#BrandGuidelines #Branding #TeamAlignment #Growth
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Color is key to brand identity â it shapes emotion and makes you stand out. Zenthos uses a clickable, always-updated color guide (no PDFs). How do you keep your colors consistent? Check case study on @dribbble â https://t.co/3f2fNZfFX8
#BrandIdentity #ColorDesign #Branding
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