Anyone who says branding isn't important, remind them of this:. Liquid Death raised $125 million. A brand built on a rebellious attitude, fun, and having an unmistakable voice in the water space. Then remind them of this: . Liquid Death is just "canned water.".

RT @davidbrier: Ideas have direction. Some go inward. Some go in all directions. Others go outward. The ones going outward, benefitting the….

RT @davidbrier: “It’s not about size. It’s growth.”. That’s what I said to the CEO. Based on her expression, I realized I should elaborate:.

RT @davidbrier: Dreams require fuel. That fuel? You. Keep your tank full.

RT @davidbrier: You need to know the right questions to ask. The right questions yield powerful actionable insights. The wrong questions….

RT @davidbrier: Everyone entrepreneur should master innovation. The problem?. Most entrepreneurs don't know how to master innovation and h….

RT @davidbrier: Here’s what companies and brands need to know: . It’s not that customers are ignoring you. It’s that they don’t hear you….

RT @davidbrier: The most common difference between winners and losers. Winners don't have "I quit" in their vocabulary.

RT @davidbrier: WHY WINNERS NEVER CONFUSE SYMPTOMS WITH CAUSES. Why? Because you start chasing the wrong things. For example:👇.

I am formally DISCONTINUING acrobatics as part of my service deliverables. @elonmusk I thought you'd appreciate this level of accountability given recent events:. Have a fabulous Saturday night.

RT @mnburgess: Great book!!!.

Just published" "7 Warning Signs Your Brand Is Dying: The 5-Step Rescue Plan" . Most brands don’t die in a blaze of glory. (7 warning signs show up first.). The brands that die, die beige. (I wrote about this on LinkedIn yesterday.). They die in

RT @davidbrier: Think of me as a Traffic Cop for ensuring you and I connect at the intersection of Awesome and Brilliant. You get to choose….

RT @awakened_nation: @RealJamesWoods @muzikscribe Covered it on my podcast James. The Brandfather himself @davidbrier chats about the mista….

RT @davidbrier: You can stop people, but you can NEVER stop an idea fueled by passion.

RT @davidbrier: The goal of every brand is two:. 1. Be the only message they hear. 2. Be the only solution they think of when they have th….

RT @davidbrier: The greatest leaders, entrepreneurs, athletes, artists, creators, innovators, and authors had ONE thing in common:. The abi….

RT @davidbrier: Anyone in the service business can often come to the conclusion that they’re selling "progress.". What we are actually sell….

RT @davidbrier: Here are 16 power tips in a brand new video with @JonYoushaei who's gotten 55 million views online this month alone. Strap….

RT @davidbrier: Different is better than better. Always has been. Always will be.

RT @davidbrier: It’s time we, as entrepreneurs, stop being so selfish and underestimate what it actually takes to add value to those we ser….