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Dan Lok

@danlok

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World’s #1 High-Ticket Expert | Founder of Dragon 100. Helping business owners sell, scale & dominate with high ticket offers

Vancouver, Canada
Joined September 2014
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@danlok
Dan Lok
3 years
How I Sold $100 Million of High Ticket Offers.
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@danlok
Dan Lok
3 months
You’re not just raising your price. You’re raising who gets access to you. High-ticket is not just a number. It’s a boundary.
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@danlok
Dan Lok
3 months
The moment you stop selling your effort… and start selling your insight….is the moment you escape the time trap. High-ticket buyers don’t want your time. They want your judgment.
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@danlok
Dan Lok
3 months
The highest-paid people don’t sell time. They sell shortcuts. If your offer saves them years of mistakes, you can charge like a surgeon, not like a technician.
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@danlok
Dan Lok
3 months
7/.This is the shift that makes you unshakeable:. Your clients are not buying your time. They’re buying the outcome only you can compress with confidence. Sell that. Scale that.
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@danlok
Dan Lok
3 months
6/.If you can’t step away from your offer without it falling apart….you’ve built a trap. Not an asset. Your high-ticket model should give you more time, not less.
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@danlok
Dan Lok
3 months
5/.The more you simplify the delivery, the more premium it feels. Not cheaper. Cleaner. And clean = scalable.
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@danlok
Dan Lok
3 months
4/.Premium clients don’t want more. They want less — with more certainty. Less noise. Less decision fatigue. Less friction.
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@danlok
Dan Lok
3 months
3/.A clean high-ticket offer is built around:.– A premium promise.– A compressed path.– A clear filter. Not hours. Not deliverables. Not checklists.
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@danlok
Dan Lok
3 months
2/.First, cut the idea that time = value. This belief is the root of burnout. It creates needy clients, scope creep, and low-margin chaos.
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@danlok
Dan Lok
3 months
“How to Build a High-Ticket Offer That Frees You Instead of Traps You”. 1/.Most people build offers that scale revenue but drain freedom. You don’t need a bigger offer. You need a cleaner one. Let’s break down the high-ticket model that scales your peace:.
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@danlok
Dan Lok
3 months
You can’t scale time. You can only scale value perception. The better you position the result,.the less they care how long it takes to get there.
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@danlok
Dan Lok
3 months
6/.Stop thinking,.“How much can I include?”. Start thinking,.“What can I remove so this feels inevitable?”. That’s what gets paid at the highest level.
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@danlok
Dan Lok
3 months
5/.Don’t charge for time. Charge for:.– What you eliminate.– What you unlock.– Who they become by trusting your lead.
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@danlok
Dan Lok
3 months
4/.If your offer punishes you for being efficient,.you built it wrong. Faster results = more value, not less.
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@danlok
Dan Lok
3 months
3/.High-ticket buyers aren’t buying your hours. They’re buying access to:.– Better thinking.– Clear direction.– Confident decisions. They pay for compression — not conversation.
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@danlok
Dan Lok
3 months
2/.Time is a cost to your client — not a value-add. Nobody wants 8 calls. They want the result that makes 8 calls unnecessary.
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@danlok
Dan Lok
3 months
1/.If your offer is tied to hours, sessions, or deliverables….you’re selling labor. If it’s tied to clarity, speed, and transformation….you’re selling power. Here’s why high-ticket has nothing to do with time:.
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@danlok
Dan Lok
3 months
Why High-Ticket Offers Have Nothing to Do With Time And Everything to Do With Power.
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@danlok
Dan Lok
3 months
High-ticket isn’t about doing more. It’s about doing less — with greater impact. The higher the price, the less time it should take to deliver the outcome. Clients aren’t paying for your hours. They’re paying for the time they don’t want to waste figuring it out themselves.
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@danlok
Dan Lok
4 months
High-ticket consulting isn’t about selling advice. It’s about selling clarity, decisions, and speed. Clients don’t pay $35K+ for you to tell them what they already know. They pay for you to show them what they can’t see — and get them moving faster than they ever would alone.
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