Centre for Social and Behaviour Change (CSBC)
@csbcashoka
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Designing impactful behaviour change interventions for marginalised populations.
New Delhi, India
Joined September 2018
RT @x_ashoka: Their collaboration and energy made the mixer a powerful reminder that learning doesn’t end in the classroom—it begins in com….
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RT @x_ashoka: Bringing Behavioural Science to Life—Together. On May 18, learners from our latest cohort came together at the India Habitat….
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RT @x_ashoka: Congratulations to our learners. This is just the beginning!. Stay tuned—applications for the next cohort open soon. Visit: h….
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New Launch: A behaviourally-informed Coaching Kit to empower first-time women entrepreneurs!. Designed by @csbcashoka with @brlps_jeevika @BandhanKonnagar @PCI_India @appliedwonder. 🎥 Video, 🃏 Game, 📘 Booklet.Watch now 👉 #BehaviouralScience #SJY
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On #BiharDiwas2025, 280+ mothers in Muzaffarpur took pledges for better child nutrition through the #MuzaffarpurHealthMission. Thank you, @dr_rajbhushan, for your guidance & Dr Kanchan Mala for leading the pledge!. @AKR30008799 @MHariMenon @archnavyas @PramathSinha.
स्वस्थ बच्चा, सुखी परिवार, समृद्ध भारत!. 📅22 March 2025 📍 मुजफ्फरपुर . मां का समर्थन, शिशु की सुरक्षा! आज हमने एक साथ शपथ ली, ताकि हर नवजात शिशु को सुरक्षित पोषण मिले। पोषण मिले जब, भविष्य रोशन होंगे तब! . #MuzaffarpurHealthMission #स्वास्थ्य_शपथ #माता_और_शिशु @MHariMenon
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RT @GlobalAshoka: It was a pleasure hosting Padmini Sebastian, Director of Engagements & Partnerships, @UniMelb, at @AshokaUniv today!. Exc….
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RT @x_ashoka: @PramathSinha, Chairperson, Board of Trustees at @AshokaUniv explains how behavioural science influence change in personal &….
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“When engaging with policymakers, we must speak their language—focusing not only on the science but also on its real-world impact on people.” - Aastha Bhakhri, Deputy Director, CSBC #brewesa
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An imp lesson is that programs that require very intensive implementation, if not backed with a lot of resources, are likely to fail at scale; because there's so much that still needs to be done in terms of just augmenting govt and state capacity. - @UrvashiWattal #brewesa
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“Many scale-ups fail because an intervention suited to one location may not work in another. Customizing for each context requires significant time and talent. AI can bridge this gap, making behavioral science more accessible and scalable.” - @nirat . #brewesa2024
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"Social norms, emotions, and conditional reciprocity provide a powerful framework of analysis to explain a large range of economic and social phenomena.". #behaviouraleconomics #behaviourscience #brewesa
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Excerpts from BREW ESA Lecture by @SanjitDhami, University of Leicester:. "Experiments should be designed as far as possible to fail theory, not confirm theory. This, in my view, is the direction of steepest progress in behavioural economics.". #behaviouraleconomics #brewesa
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“Some of the most effective interventions are not novel; they are grounded in science that has been tried, tested, and validated long ago.”. #behaviourscience #brewesa
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Live Excerpts from Day 2 the BREW ESA Conference's Welcome Address by @MamidiPavanH, Director Ashoka CSBC & Visiting Professor, LSE: . “If academics wish to engage with public policy, they have a responsibility to make science more humanised.”. #behaviourscience #brewesa.
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We're gearing up to welcome you for the second half of Day 2 at the @AshokaUniv BREW-ESA 2024 Conference! Looking forward to more discussions around applying behaviour science insights in the realm of policy and governance. #behavioraleconomics #brewesa
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In Patna, we launched a behaviourally informed digital coaching kit of 5 video tutorials for the Satat Jeevikoparjan Yojana #graduationapproach in Bihar with @brlps_jeevika and @BandhanKonnagar. #BehavioralScience #Livelihoods #Bihar #DigitalCoaching #Collaboration #SJY
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Over the past decade, metro rail systems have expanded across Indian cities, yet many still prefer private vehicles. This study explores the structural and behavioural biases hindering the adoption of low-carbon mobility like metro rail. Read more: [
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We’re excited to announce the launch of our Instagram page! Follow us to stay updated on our latest initiatives, groundbreaking research, and how we’re using behavioural science to drive positive change in communities across India. Follow us here!
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Pavan's years of teaching MBA students, law students, and government officers have left an indelible mark, with many admiring his insightful approach to learning. Here's to more achievements and continued excellence in both teaching and research!.#TeachersDay #Congrats.
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