
Contagious
@contagious
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Creative and strategic intelligence for brands and agencies.
LDN / NYC / SP / SGP
Joined September 2008
RT @Unilever: .@contagious explores whatās powering Unileverās ā¬5 billion brand Knorr. With insights from Knorrās Global VP, it shares ouā¦.
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RT @GeoffreyHantson: "This approach ties back to Kodakās original ethos. while offering a meaningful tool for dementia patients.".Thanksā¦.
contagious.com
Photo technology company develops AI tool to aid dementia therapy and showcase its relevance and cultural iconicity
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In the latest edition of Advertisers Watching Ads, from @Atmtdcrtv, marketers debate Nikeās Winning Isnāt Comfortable ad. Does it have legs. and, more importantly, does it make you want to run in the rain?.
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RT @Atmtdcrtv: @Nike celebrates gritty running determination with this new ad chosen by @contagious - how effective is it & will it make yā¦.
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RT @ibukun_nofiu: My fist thought when I saw this article about the Ad was āWhatās the correlation between Redbul and Prada and WHY?ā. Butā¦.
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'I spoke with a guy who communicates safety messages to the S.African mining community through theatre. I said, "Itās amazing you do all of this for a safety message." He said, "When itās a matter of life and death you canāt afford to bore the audience."'.
contagious.com
Challenger brand expert Adam Morgan explains how boring marketing is bad for the bottom lineĀ and how to turn up the anti-dull dial
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Campaign of the Week: Red Bull and Prada put on a BMX stunt show. on a moving train.
contagious.com
Energy drink Red Bull partners with luxury fashion label Prada for world-first BMX stunt
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RT @faris: āIt turns out that 30 seconds of a cow chewing grass outperforms 50% of the ads on [System1ās] databaseā @eatbigfish @contagiousā¦.
contagious.com
Challenger brand expert Adam Morgan explains how boring marketing is bad for the bottom lineĀ and how to turn up the anti-dull dial
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RT @Ascential_: On November 28th, @contagious will gather industry trailblazers to shape the next wave of advertising innovation. Most Contā¦.
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RT @Atmtdcrtv: @bodyform has it right: it's never "just" a period. On #AdvertisersWatchingAds we dissect this latest film & the #effectivenā¦.
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RT @rshotton: ā©āPeopleās indifference to brands should be the starting pointā . Sarah Carter quoted at ā¦@contagious
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RT @Unilever: Read the @contagious article on whatās powering our ā¬5 billion brand Knorr. With insights from Frank Haresnape, Knorr Globaā¦.
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RT @faris: Love words love sayings love people getting them right. Love this & getting into hearing is strategically great despite the branā¦.
contagious.com
UK optician chain Specsavers highlights commonly misheard sayings to promote audiology services
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RT @vml_global: From the Titanium Lions to the future of creativity, Debbi Vandeven, Global CCO at VML, shares her insights with @contagiouā¦.
contagious.com
VMLās Debbi Vandeven talks to Contagious about AI's impact on creativity, the need for inclusivity, and how genuine creativity stands out in a tech-driven world.
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Campaign of the Week: Corona hijacked sports brandsā billboard ads to frame its alcohol-free beer as a post-workout refreshment.
contagious.com
Beer brand hijacks sports brandsā billboard ads to frame consumption occasions for its alcohol-free beer
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āYou get paid by the hour, not by the quality of the idea, and not by the impact.ā. Dan Ariely, one of the foremost experts in behavioural science, spent a week interning at Ogilvy. This is what he made of the ad industry.
contagious.com
Behavioural science pioneer Dan Ariely spent a week interning at Ogilvy. This is what he made of the ad industry.
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