contagious Profile Banner
Contagious Profile
Contagious

@contagious

Followers
66K
Following
5K
Media
5K
Statuses
21K

Creative and strategic intelligence for brands and agencies.

LDN / NYC / SP / SGP
Joined September 2008
Don't wanna be here? Send us removal request.
@contagious
Contagious
11 months
šŸ”Š Hear firsthand why attendees rave about Most Contagious London. Don’t miss out on trailblazing insights at the Southbank Centre on 28 November. Only a few days left to grab your tickets – secure yours now! šŸŽŸļø https://t.co/LrHUNhSXkG
0
1
1
@contagious
Contagious
1 year
šŸš– Turn up the sound and hear Heetch’s clever ā€œChoose Uberā€ campaign story — a bold take on carving brand identity. Discover more at Most Contagious, 28 Nov. Get your tickets here: https://t.co/KcnARd4ZOe
0
1
8
@contagious
Contagious
1 year
Specsavers elevated Rick Astley’s hit into a memorable campaign on hearing loss through misheard lyrics and our editor, Chloe Markowicz, is here to give a sneak peak on the creative thinking behind the work. šŸ”—Get your tickets to Most Contagious London: https://t.co/5sz79KrTae
0
0
3
@Unilever
Unilever
1 year
.@contagious explores what’s powering Unilever’s €5 billion brand Knorr. With insights from Knorr’s Global VP, it shares our winning strategy for growth – from tapping into local taste trends to connecting with under-35s. #UnileverBrands
0
5
31
@GeoffreyHantson
Geoffrey Hantson
1 year
"This approach ties back to Kodak’s original ethos... while offering a meaningful tool for dementia patients." Thanks for featuring @contagious ! https://t.co/gSjRxDEMGf #memoryshots
Tweet card summary image
contagious.com
Photo technology company develops AI tool to aid dementia therapy and showcase its relevance and cultural iconicity
0
1
1
@contagious
Contagious
1 year
In the latest edition of Advertisers Watching Ads, from @Atmtdcrtv, marketers debate Nike’s Winning Isn’t Comfortable ad. Does it have legs... and, more importantly, does it make you want to run in the rain? https://t.co/xN9A341jkW
0
0
0
@Atmtdcrtv
AutomatedCreativeHQ
1 year
@Nike celebrates gritty running determination with this new ad chosen by @contagious - how effective is it & will it make you get out for a jog? Watch the latest #advertiserswatchingads: https://t.co/IeXc8Am9DC #marketing #bestads #creativity #nike
0
1
0
@ibukun_nofiu
Ibukun NofiušŸ’š | Brand Strategist
1 year
My fist thought when I saw this article about the Ad was ā€œWhat’s the correlation between Redbul and Prada and WHY?ā€ But the article gave some interesting insight into the Ad but not really into the WHY #Ad
@contagious
Contagious
1 year
Campaign of the Week: Red Bull and Prada put on a BMX stunt show...on a moving train. https://t.co/IbC3Yv9adi
0
1
0
@contagious
Contagious
1 year
'I spoke with a guy who communicates safety messages to the S.African mining community through theatre. I said, "It’s amazing you do all of this for a safety message." He said, "When it’s a matter of life and death you can’t afford to bore the audience."' https://t.co/cRkbv24vK7
Tweet card summary image
contagious.com
Challenger brand expert Adam Morgan explains how boring marketing is bad for the bottom lineĀ and how to turn up the anti-dull dial
0
0
1
@contagious
Contagious
1 year
Campaign of the Week: Red Bull and Prada put on a BMX stunt show...on a moving train. https://t.co/IbC3Yv9adi
Tweet card summary image
contagious.com
Energy drink Red Bull partners with luxury fashion label Prada for world-first BMX stunt
0
1
1
@faris
faris
1 year
ā€œIt turns out that 30 seconds of a cow chewing grass outperforms 50% of the ads on [System1’s] databaseā€ @eatbigfish @contagious
Tweet card summary image
contagious.com
Challenger brand expert Adam Morgan explains how boring marketing is bad for the bottom lineĀ and how to turn up the anti-dull dial
1
1
3
@Ascential_
Ascential - Part of the Informa Group
1 year
On November 28th, @contagious will gather industry trailblazers to shape the next wave of advertising innovation. Most Contagious will uncover trends, dissect breakthrough campaigns, and unlock bold ideas. Get your tickets here: https://t.co/gLr1dB2lPp
0
1
0
@Atmtdcrtv
AutomatedCreativeHQ
1 year
@bodyform has it right: it's never "just" a period. On #AdvertisersWatchingAds we dissect this latest film & the #effectiveness of it as an ad w/ guests from @Ruggable & @consciousadnet āž”ļø https://t.co/0q3B1NJ2eZ @contagious
0
1
1
@rshotton
richard shotton
1 year
ā©ā€œPeople’s indifference to brands should be the starting pointā€ Sarah Carter quoted at ⁦@contagious
5
38
293
@Unilever
Unilever
1 year
Read the @contagious article on what’s powering our €5 billion brand Knorr. With insights from Frank Haresnape, Knorr Global VP, it shares Knorr’s winning strategy for growth – from tapping into local taste trends to connecting with under-35s. Read here on Contagious IQ ā¬‡ļø
9
9
49
@faris
faris
1 year
Love words love sayings love people getting them right. Love this & getting into hearing is strategically great despite the brand name šŸ‘ŒšŸ˜œ I hope this (and all ads) have closed captions / subtitles etc @VCCP
Tweet card summary image
contagious.com
UK optician chain Specsavers highlights commonly misheard sayings to promote audiology services
0
1
0
@vml_global
VML
1 year
From the Titanium Lions to the future of creativity, Debbi Vandeven, Global CCO at VML, shares her insights with @contagious on how AI, inclusivity, and genuine creativity shape the industry. Discover her take on what’s next here: https://t.co/uIhxNouS9J #WeAreVML #Contagious
Tweet card summary image
contagious.com
VML’s Debbi Vandeven talks to Contagious about AI's impact on creativity, the need for inclusivity, and how genuine creativity stands out in a tech-driven world.
0
1
1
@contagious
Contagious
1 year
Campaign of the Week: Corona hijacked sports brands’ billboard ads to frame its alcohol-free beer as a post-workout refreshment. https://t.co/d2Vyt46uoy
Tweet card summary image
contagious.com
Beer brand hijacks sports brands’ billboard ads to frame consumption occasions for its alcohol-free beer
0
0
0
@RGA
R/GA
1 year
@contagious They did not have to call in a scientist for this diagnosis
0
1
2
@contagious
Contagious
1 year
ā€˜You get paid by the hour, not by the quality of the idea, and not by the impact.’ Dan Ariely, one of the foremost experts in behavioural science, spent a week interning at Ogilvy. This is what he made of the ad industry. https://t.co/hM5AHxtGJv
Tweet card summary image
contagious.com
Behavioural science pioneer Dan Ariely spent a week interning at Ogilvy. This is what he made of the ad industry.
1
1
11