Let’s be honest. You’ve felt this pain, haven’t you? You launch an InfoFi campaign: your X gets thousands of views, likes, replies…Yet nobody joins your Telegram. Nobody follows you. Nobody deposits a single dollar. You hire a “KOL yapper with hundreds of smart followers” -

Teams like @GetCULTD are moving toward: Attention-to-TVL: Rewarding only those who have actually swapped, staked, provided liquidity, or helped to do so. If you're still measuring success by X followers and "Influence Scores," you're exit liquidity for the bot farms. Ask me how

Is there a "Way Out"? The Pivot: The industry is moving from "Social Proof" to "Economic Proof." Wallet-to-Social mapping (Do your followers actually have funds?) - Proof of Personhood (Sybil-resistance) - On-chain Intent (Rewarding swaps, not tweets) But that's not enough.

10/ Broader problems: Institutional money flows into a Sybil-heavy market. Marketing is low-trust/high-noise. Platforms risk centralization if anti-farm measures lack transparency.

9/ Vanity over value: Most engagement stays within creator/farmer echo chambers (creators following/engaging each other for points). Real influence or product usage is rare. 2025-launched InfoFi-adjacent projects are mostly underwater due to dumps and lack of fundamentals.

8/ Burnout and backlash: Many call it a "bubble" or "already dead." Users are burned out; platforms like Kaito face criticism for red-flag listings (projects dump post-TGE). CT has become noisier with AI content farms prioritizing volume over quality. High-profile voices

7/ AI-vs-AI Deadlock: We are entering a phase where AI Agents are marketing to AI Agents. - The Project: Uses an AI tool to schedule and optimize posts. - The Platform: Uses an AI tool to "verify" and "score" the engagement. - The Users: Use AI bots to "read" and "reply" to the

6/ The "Incentive Arms Race" Inflation: As more projects use InfoFi platforms, the "cost per mention" is skyrocketing. In 2023, a few hundred dollars of tokens could get you trending. Now, projects are allocating 2–5% of their total token supply just to maintain "Mindshare" on

5/ The "TGE Vacuum" (The Post-Launch Ghost Town): The most damning evidence of the InfoFi failure is the Retention Cliff. Projects are seeing 90%+ drops in engagement, mentions, and "Mindshare" within 48 hours of their Token Generation Event (TGE). Because the audience was built

4/ The Mindshare Trap: High Mindshare on Kaito or Wallchain used to mean something. Now? It reflects how much token supply you’re willing to burn on farmers. High attention + No TVL movement = A dead project walking.

3/ Smart Followers are the new "Views": Platforms like Cookie3 or TweetScout are being gamed. "Smart Followers" now follow each other to farm scores. It’s an echo chamber of farmers pretending to be whales. When the TGE hits, these "Smart" accounts are the first to dump.

2/ The Engagement Mirage: Mindshare boards and "Influence Scores" are being gamed by AI. You see 1,000 replies under a campaign? Most are "AI slop" from farmers who never open the app or join the Telegram. Vanity reach isn't equal Liquidity.

1/ Questing is a Bot War: Airdrop tasks (Follow/Like/Join) are now 99% farmed. Software can spin up 10,000 wallets for the price of a coffee. If your "community" grew by 50k in a week, you didn't gain users - you gained a liability.

The Web3 InfoFi sector is broken. We are trapped in a circular economy of vanity metrics. 10 trends you can't deny 🧵👇

Good call 👇 @GetCULTD already has multiple anti-farming and anti-bot filters in place, with more rolling out asap. Just wait for it.

Which is fairer?

BREAKING NEWS, CT! ⚠️⚠️⚠️

Creators, let me ask you a question - which would you prefer? 1. Rewards only for the top 100/50 grinders. To reach the top 100/50, you’d need a strong X profile and consistently create content that drives engagement, reach, and real conversations - content that feels authentic

Welcome @Omni_Exchange! LFG 🚀

That's important to know from @GetCULTD